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🎧  The Top 5 Mistakes B2B Sellers Make: Expert Insights
PodCast / Jun 12, 2023 / Greg Nutter

The Top 5 Mistakes B2B Sellers Make: Expert Insights

In this podcast episode, John Golden interviews Greg Nutter, a management consultant and author of P3 Selling, about the top five mistakes B2B sellers make. Greg discusses the importance of creating awareness, effective prospecting, and the role of a salesperson in the buying process. He identifies the top three mistakes as forgetting what selling is, ... »

🎧  The Power of Creative: How Wellow Became a $20 Million Brand
PodCast / Jun 10, 2023 / Kyle Hoffman

The Power of Creative: How Wellow Became a $20 Million Brand

In this podcast episode, John Golden interviews Kyle Hoffman, an executive at XenoPsi Ventures, about growing direct-to-consumer (DTC) and e-commerce brands through digital in the post-iOS 14 era. Kyle shares his experience with Wellow, a compression sock brand, and how they made strategic decisions to succeed in the DTC market. He emphasizes the importance of ... »

🎧  The Gender Gap in Sales: Challenges and Solutions
PodCast / Jun 8, 2023 / Kelley O'Keeffe

The Gender Gap in Sales: Challenges and Solutions

In this podcast episode, John Golden interviews Kelly, an entrepreneur focused on gender equality and revenue generation, about improving the numbers of millennial females in sales leadership. They discuss the challenges faced by women in sales, the role of sales leadership, and the traits that female sales leaders bring to the table. They also touch ... »

🎧  Overcoming Blind Spots in B2B Sales
PodCast / Jun 6, 2023 / Lisa J. Smith

Overcoming Blind Spots in B2B Sales

In this podcast episode, John Golden interviews Lisa J. Smith, CEO and Founder of SmithCo, a sales consulting firm. Lisa shares her experience of launching her business during the COVID-19 pandemic and discusses the importance of adaptability and being nimble in today’s fast-paced business environment. They also discuss common blind spots that companies encounter in ... »

🎧  Chat GPT: The Future of Automation and Efficiency
PodCast / Jun 4, 2023 / Shanif Dhanani

Chat GPT: The Future of Automation and Efficiency

In this podcast episode, John Golden interviews Shanif Dhanani, a chat GPT consultant, about the benefits of chat GPT for businesses and its potential future developments. They discuss the different versions of chat GPT, how it can automate tasks and enhance productivity, and the various industries that can benefit from it. Shanif also talks about ... »

🎧  Unlocking the Secrets of Buyer Personas in a Downturn Economy
PodCast / Jun 2, 2023 / Jim Kraus

Unlocking the Secrets of Buyer Personas in a Downturn Economy

In this podcast episode, John Golden and Jim Karrh discuss the importance of understanding buyer personas and their buying decisions during a recession or downturn. They emphasize the need to revisit buyer personas regularly and talk to recent buyers to inform marketing and sales decisions. Jim Karrh suggests conducting interviews to understand the entire buyer ... »

🎧  The Impact of AI on Sales Enablement: A Game Changer?
PodCast / May 31, 2023 / Taft Love

The Impact of AI on Sales Enablement: A Game Changer?

In this podcast episode, John Golden interviews Taft Love about Rev Ops, its definition, and its importance in today’s business world. They discuss the challenges of centralizing functions that traditionally belong to departments, the importance of customer experience, and the role of systems in Rev Ops. They also discuss the impact of technology on Rev ... »

🎧  The CRO: A Mediator Between Sales and Marketing
PodCast / May 29, 2023 / Nathan Yeung

The CRO: A Mediator Between Sales and Marketing

In this podcast episode, John Golden and Nathan Young discuss the role of the Chief Revenue Officer (CRO) in aligning sales and marketing departments. They emphasize the importance of understanding each other’s metrics and priorities and avoiding overcomplicating things. The speakers also discuss the potential impact of AI on sales and marketing but agree that ... »

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Our Listeners About Us

I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession. Precious Williams PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
I had the joy of being a guest on John’s SalesPop Podcast with John on Thursday. He is a wonderful host and we had a great and relaxed discussion. Dr. Lizz Bernthal PC
Really enjoyed being interviewed by John for SalesPop Magazine. Great conversation, very professional and insightful questions. I would highly recommend him for his podcast and interviewing skills. Hiten Bhatt PC
John asked meaningful questions that are relevant for his audience and was spirited in his interview approach with curiosity and enthusiasm. It was an honor to be able to spend the time on his show and become a new raving fan of his content. Rhonda Petit PC
John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer Dr. Thomas Zweifel PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
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🎧  21 Lessons Learned in Leadership
PodCast / Jun 28, 2026 / Maximos Lih

Winning the Agentic Age

Maximos Lih, founder and CEO of Emboldened LLC and a former operating partner at Google Ventures, argues that AI’s failures — not its successes — reveal a company’s biggest growth opportunities, and that leaders who treat AI as a one-for-one headcount swap destroy their own competitive moat. In this episode, Maximos draws on nearly a ... »

🎧  21 Lessons Learned in Leadership
PodCast / Jun 27, 2026 / Glenn Fleischman

Adopting AI in Sales

Glenn Fleischman, Chief Revenue Officer at AYTM, an AI-powered consumer insights platform, argues the biggest AI risk in sales isn’t losing your job to an agent — it’s losing it to a colleague who uses AI better than you. In this episode, Fleischman lays out a practical, “bite-by-bite” path to AI adoption for sellers and ... »

🎧  21 Lessons Learned in Leadership
PodCast / Jun 25, 2026 / Glenn Sandifer

Responsible AI Adoption in Sales

Glenn Sandifer, a 20-year sales and marketing executive at Securos USA, says AI belongs in sales only when it solves a real problem or automates a manual process — never as a mandate for its own sake. In this episode, Glenn explains how leaders can standardize AI tools across their teams, keep humans in control ... »

🎧  21 Lessons Learned in Leadership
PodCast / Jun 21, 2026 / Chad Coe

Peopleizing: Relationship-Based Selling

Chad Coe, Founder of Coe Financial Group, replaces the hard pitch with what he calls “peopleizing” — leading with genuine care so prospects hire a relationship, not a sale. In this Sales POP! Expert Insight Interview, Chad shows how thoughtful questions, the right follow-up rhythm, and patience turn cold contacts into clients who say he ... »

🎧  21 Lessons Learned in Leadership
PodCast / Jun 20, 2026 / Dilip Chetan

What AI Can’t Replace, Automate or Protect?

Dilip Chetan, founder of Recursion Lab and creator of the Defensible Zone framework, argues that leaders racing to automate ask the wrong question — the smart move isn’t “What can we automate?” but “What human value must we protect?” In this episode he maps the moats AI erodes and the judgment, trust, and reasoning it ... »

🎧  21 Lessons Learned in Leadership
PodCast / Jun 18, 2026 / Julian Lighton

Navigating Your Next: Career Planning with Julian Lighton

Executive coach Julian Lighton, author of Navigating Your Next and a former McKinsey associate partner, says the average professional spends roughly 90,000 hours — a third of their life — on their career, so the single most valuable move is to stop drifting and decide what you actually want before circumstances decide for you. In ... »

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