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🎧  Video Marketing for Mid-Funnel Success
PodCast / Mar 18, 2025 / Tim Bradley

Video Marketing for Mid-Funnel Success

Video is a game-changer in mid-funnel marketing! In this episode, Tim Bradley breaks down the three essential types of video content and shares actionable strategies to engage buyers and boost conversions. Learn why authenticity, storytelling, and strategic distribution are key to making video content work for your brand. 🔹 How to craft anthem, explainer, and ... »

🎧  The keys to building a high performing team in today’s workplace?
PodCast / Mar 14, 2025 / Joris Merks-Benjaminsen

The keys to building a high performing team in today’s workplace?

In this episode, John Golden talks to Joris Merks Benjaminsen, an award-winning author and former DEI leader at Google. They discuss challenges like generational differences, company growth, and leadership expectations and how to solve them. Joris shares modern team management strategies, from how to adapt your communication style to foster collaboration and work without power. ... »

🎧  Expert Thoughts on Sales Training and Management
PodCast / Mar 12, 2025 / Chris Jennings

Expert Thoughts on Sales Training and Management

In this episode, John Golden and Chris Jennings, a UCLA graduate with 25 years of experience in sales leadership and client retention training. They discuss innovative sales training techniques, focusing on authenticity, effective questioning, and psychological insights. Chris also highlights the need to set low expectations in sales calls to have honest conversations and build ... »

🎧  Behavioral Health: A Smart Investment with a Big Impact
PodCast / Mar 10, 2025 / Jay Tobey

Behavioral Health: A Smart Investment with a Big Impact

Investing in Behavioral Health – A Growing Opportunity Mental health services are more in demand than ever. But access to care remains a challenge. In this episode of the Expert Insight Interview, John Golden talks with Jay Toby, an investment expert, about why behavioral health is both a critical social need and a smart investment ... »

🎧  Smart Money Moves for Entrepreneurs
PodCast / Mar 8, 2025 / Kash Rocheleau

Smart Money Moves for Entrepreneurs

Why Every Entrepreneur Needs Financial Discipline Running a business isn’t just about making money. It’s about managing it wisely. In a recent podcast episode, John Golden spoke with Kash, CEO of Icon Foods and CFO of multiple companies. Kash shared one key truth: passion doesn’t pay the bills—financial discipline does. Many entrepreneurs focus on sales but ... »

🎧  The Enduring Relevance of the Austrian School of Economics
PodCast / Mar 6, 2025 / Dr. Thorsten Polleit

The Enduring Relevance of the Austrian School of Economics

In this episode, John Golden talks with Dr. Thorsten Polleit about why the Austrian School of Economics still matters today. Dr. Polleit explains how key ideas like subjective value, opportunity cost, and business cycles help us understand modern economies. He also discusses why booms and busts happen, how low interest rates create bad investments, and ... »

🎧  Rebuilding Broken Sales Teams
PodCast / Mar 4, 2025 / Geoff Ketterer

Rebuilding Broken Sales Teams

Struggling sales teams don’t have to stay that way! In this episode, John Golden chats with Geoff Ketterer, a sales expert who knows how to turn things around. They break down why teams fail, how leadership makes or breaks success, and why tracking the right KPIs is key. Geoff also shares how to fix slow ... »

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Our Listeners About Us
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer Dr. Thomas Zweifel PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun. Mags Bell PC
John is a gracious host and truly has a great sales mind. Ultimately selling is about people and John understands this well. He is one that sells with dignity! Harry Spaight PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible Stephanie Klein PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money". Jame Turk PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
Thank you, John, and the SalesPop! team, for allowing me to share my insights on how businesses around the globe can attract, retain, and support top talent to thrive in today's world. Nirupa Netram PC
🎧 Sales Teams Managing The Sales Manager
PodCast / Mar 6, 2025 / Dr. Thorsten Polleit

The Enduring Relevance of the Austrian School of Economics

In this episode, John Golden talks with Dr. Thorsten Polleit about why the Austrian School of Economics still matters today. Dr. Polleit explains how key ideas like subjective value, opportunity cost, and business cycles help us understand modern economies. He also discusses why booms and busts happen, how low interest rates create bad investments, and ... »

🎧 Sales Teams Managing The Sales Manager
PodCast / Mar 4, 2025 / Geoff Ketterer

Rebuilding Broken Sales Teams

Struggling sales teams don’t have to stay that way! In this episode, John Golden chats with Geoff Ketterer, a sales expert who knows how to turn things around. They break down why teams fail, how leadership makes or breaks success, and why tracking the right KPIs is key. Geoff also shares how to fix slow ... »

🎧 Sales Teams Managing The Sales Manager
PodCast / Mar 2, 2025 / Chris Peer

ROI-Driven B2B Marketing

In this episode, host John Golden chats with Chris Peer, CEO of Sinc Show, about how B2B marketing teams can prove their value. Chris shares insights from his book The Great Eight Pillars: ROI-Driven Marketing for Manufacturing Companies, explaining how marketing can shift from being a cost to a revenue driver. From setting clear goals ... »

🎧 Sales Teams Managing The Sales Manager
PodCast / Feb 28, 2025 / Jeff Mains

Future-Proofing Your Business

In this engaging episode podcast, host John Golden speaks with Jeff Mains, a seasoned entrepreneur and expert in the B2B SaaS landscape. The conversation delves into the critical topic of future-proofing businesses in an era marked by rapid technological advancements and the transformative impact of artificial intelligence (AI). Key Takeaways: Understanding Customer Needs: Stay attuned to ... »

🎧 Sales Teams Managing The Sales Manager
PodCast / Feb 24, 2025 / Jonathan Mast

Unlocking the Power of AI in Business

In this episode of Expert Insight Interview, host John Golden speaks with AI strategist Jonathan Mast about how entrepreneurs can harness AI to boost productivity, sales, and customer engagement. Jonathan, founder of White Beard Strategies, shares his expertise on AI prompting, which enhances AI’s effectiveness by providing context and specificity. Key takeaways include a four-step ... »

🎧 Sales Teams Managing The Sales Manager
PodCast / Feb 22, 2025 / Ian Khan

Navigating the Future: Insights on AI, Adaptability, and Leadership

In this episode podcast, host John Goldin sits down with futurist Ian Khan to explore the transformative impact of AI, the evolving nature of work, and the critical role of leadership in future readiness. Ian, creator of the Future Readiness Score and author of Un Disrupted, shares valuable insights on how businesses and individuals can ... »

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