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Role of Social Media in Creating Brand Awareness

Role of Social Media in Creating Brand Awareness

Marketing / Oct 18, 2019 / Sales POP Guest Post

There is no doubt about social media being the brand butler of the century. It has paved numerous pathways for merchandisers to base their marketing campaigns on. Social media has become the common space for producers and consumers to share their interests, needs, and yearnings. In one way or another, it has become a huge ... Read More

This is why great salespeople are born that way

This is why great salespeople are born that way

For Sales Pros / Oct 16, 2019 / Roy Osing

Great salespeople don’t become great because of the training they receive. They don’t become great because of all the sales tools they employ. And they don’t become great because they are an expert in the mechanics of the sales process defined and promulgated by the experts. Great salespeople are born to be great. Their DNA ... Read More

Hidden Cost Hell

Hidden Cost Hell

For Sales Pros / Oct 14, 2019 / John Golden

Let’s face it, there are few things in life as utterly frustrating as being given the price of something, setting aside the money to pay for it and then over time discovering a whole bunch of hidden costs or ancillary costs that either you overlooked or the salesperson forgot to mention. Doesn’t matter whether this ... Read More

11 Tips on How Human Resources Can Drive Sales Success

11 Tips on How Human Resources Can Drive Sales Success

Marketing / Oct 10, 2019 / Sales POP Guest Post

Traditionally, human resources and sales department do not work together. Human resources deal with recruitment and solving employees’ issues while the sales department focuses on driving sales for the company. However, today, in many workplaces, these two departments are integrated where the HR department is also now tasked with helping the sales team to succeed. ... Read More

Sales Enablement: Now We Come to People

Sales Enablement: Now We Come to People

Sales Management / Oct 8, 2019 / Nikolaus Kimla

My last blog post was dedicated to the statement that sales enablement, contrary to what many of my colleagues say, does not begin with people. In actuality, it begins with processes. Once those processes are up and running, then, we get to people. Which people are we talking about? Well, that would be the sales ... Read More

Team Buying – The Behavioral Secret

Team Buying – The Behavioral Secret

For Sales Pros / Oct 5, 2019 / Brian Sullivan

We know all about team selling, don’t we? The entire selling organization pitching in to help win deals. In pursuing major account business, it’s a mandatory strategy. But what about the other side of large account pursuits – the other collaborative strategy? Team buying. I put this in the context of major accounts because that’s ... Read More

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