In these unprecedented times, one thing is for certain. Companies will be emerging from the Covid-19 pandemic for better or for worse, but none will be the same. Times like these offer unparalleled opportunities for companies that are able to adapt to gain significant market share. One of the key indicators of adaptability that we ... Read More

Continuing our series on disruption, and the “greatest disrupter of all time,” let’s take a look at the patterns that changed in the time of Jesus, and now. The mindset of the time was set in an empire that encompassed the whole known world: the Roman Empire. This empire included Palestine, where Jesus grew up ... Read More

Hiring a talented candidate at a discounted salary is a win-win situation, right? Wrong. The notion that you’re saving thousands of dollars by having low-ball offers accepted ignores a number of factors that prove disastrous for a company in the long run. The reason why low-ball offers are bad is that when you decide to ... Read More

With COVID-19 becoming pandemic globally, the discussion on loneliness has hit the limelight once again. Loneliness has become an epidemic globally with an increased number of people especially elders encountering this challenge. My heart goes out to the people who are infected with coronavirus and their families and to those who lost their employments. In ... Read More

This series on disruption has been using as an example of the person who created the most major “disruption” this planet has ever seen: Jesus of Nazareth. Putting religion aside, let’s continue this examination, for there is much to learn. Creating a Strategy When a disruption occurs, it doesn’t just happen—it has been carefully planned. ... Read More

First of all a sales leader can’t bond with a sales team. You can influence the team and you can get them collectively leaning your way as supporters. But it’s virtually impossible to bond with individuals who are in a crowd; they share a common denominator that is exercised along with everyone around them. This ... Read More

Discounting gets a bad rap. Critics consider it an act of desperation, a last-ditch knee-jerk tactic vendors try when prospects get nervous and jittery about buying. Discounting is a Sure Sign of Sales Failure, proclaims one recent headline. Other titles are similarly dismissive: Salespeople Who Give Discounts Are Not Salespeople. It’s easy to get cowed into ... Read More

The sales department sits at the center of a company’s ability to generate revenue and grow. Small and medium-sized businesses depend critically on their sales departments in order to compete against the competition. With competition being so fierce these days, SMEs must use all the best available tools and strategies. This is particularly true for the ... Read More

Hunker down. It’s a phrase we all knew but rarely used. Heard occasionally in the US Southeast during hurricane seasons, its Scottish origins date back to the early 1700’s. “Hunk’ring down upon the cald grass” referred to assuming a low squatting position and “sitting hunker-tottie”. So much for the history lesson and truth be told, ... Read More

Whether you are operating a small or medium enterprise in your locality, you have to maximize the use of digital tools to get sales. One of the most effective tools there is e-mail marketing where you plot the way you interact with your mail list subscribers so that they will be encouraged to buy your ... Read More

Before we were so rudely interrupted by covid19, I had begun a series on the vital subject of disruption in commerce and how it changes history. The greatest disrupter in history was likely Jesus of Nazareth, whose brief “career” disrupted and altered the course of history for the following 2000+ years. If we set aside ... Read More

The term “trusted advisor” has become a hot topic in the sales world. Being a trusted advisor is seen as the ultimate role for a salesperson, and thus, people strive to be labeled this coveted term. However, many salespeople don’t entirely know what that means or don’t know how to qualify when you have actually ... Read More