Being mindful of trends does not translate into participating in all of them. Instead, it’s wise to consider all aspects of each trend that catches your attention to weigh the pros and cons of how each will fit into your current strategies for achieving goals. The crucial factor in decision-making is whether a new trend ... Read Post
Top 5 B2B CRMs for the Mid-Market The mid-market segment has unique B2B CRM requirements: sophisticated enough to support complex sales processes, yet practical enough to drive rapid adoption without dedicated IT resources. Here’s our definitive ranking. 1. Pipeliner CRM Why It Leads for B2B CRM Mid-Market Pipeliner CRM was purpose-built for the mid-market sweet ... »
Get ready to start the new year with optimism and success. With a solid foundation of financial protection through business insurance, streamlined production, and optimized pricing, you can improve your profits and set yourself up for the best year yet. Business Insurance for a Foundation Business insurance is essential for creating a safety net in ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
Being connected has always been a goal of humanity. In the beginning it only happened through personal contact, shortly followed by written messages such as letters. Coming into the modern age, we then had the telegraph and then the telephone. The computer age eventually brought about the internet, which meant we were connected like never ... Read Post
Network Selling is a sales model we created several years ago, that expresses the ideal needed in today’s interconnected digital sales landscape. It is expressed in this graphic: In this ebook, Nikolaus Kimla goes through each of the factors in Network Selling, fully explaining each. Respect We start with the very first element required in ... Read Post
Today astute companies have begun to institute ways to evaluate, categorize, and nurture leads before sending into the sales pipeline. In this way, any communication or outreach by a potential customer can be handled efficiently – and every potential lead can be properly identified and passed on to the sales team. A lead can fall ... Read Post
This is a book about freedom—the freedom that once existed, the little freedom we have left that we can still take advantage of, and a strong hope for a greater freedom in the future. Within these pages I am opening some old yet crucially relevant arguments and placing them squarely on the table for discussion, ... Read Post
We’re well into the 21st century—yet the subject of Sales and Marketing alignment still seems as pertinent today as it has ever been. In many organizations, the frustrations seem to endure with every passing year. The age-old blame games are played out. Sales bemoan the quality of leads that Marketing is sending over, and Marketing ... Read Post
The understanding of Pipeliner CRM features must go well beyond simple, functional explanations. Just understanding mechanical functionality doesn’t necessarily mean you’ll really grasp the product and all that it means, which is why I’m now writing this ebook on the concepts behind Pipeliner CRM functionality. Read Post
There’s probably a lot of “sins of sales,” certain things that a salesperson should not do under any circumstances. But there’s a few things in particular that make it difficult to succeed in the sales world. The infographic is based on the ebook of the same name. These sins are categorized under the 6 W’s: ... Read Post
It is always better to have less but more highly qualified opportunities in your pipeline than it is to have a lot of poorly qualified ones. Resources and focus are better served where you have a realistic chance of success. This tool will help you evaluate opportunities and see if they are worth pursuing. Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
In this episode of Sales POP!, supplement industry veteran John Smiddy (New to Marketers) reveals the strategies behind his $100M+ in client revenue.
Key takeaways for 2026:
AI-first optimization: Structure your product data for AI recommendation engines, not just search engines. Consumers are buying through ChatGPT conversations now.
Amazon launch strategy: Start on Amazon to build instant credibility and reviews. Smiddy’s data shows conversion rates of 5%+ for new brands- better than most DTC sites.
Differentiation is critical: Generic formulations fail. Partner with experts to create proprietary blends backed by clinical validation and third-party testing.
Balance AI with authenticity: Use AI for research and optimization, but keep your creative human. Customers can spot AI-generated content instantly.
