Yuri van der Sluis is a renowned sales expert and the author of ‘Trust Me, I’m a Salesman’. He has been the CEO and B2B Sales Improvement Expert at YuTrain for more than 12 years. The business has helped approx. 10,000 sales professionals within 200 companies in Europe & Middle East achieving commercial success.
This book will show you in an entertaining and practical way how you can be successful in sales. You will be guided throughout a typical B2B sales process whereby the major differences will be shown between the wolf and the dog.