In this podcast episode, John Golden interviews Richard Flange about the current state of the electric vehicle market and renewable energy. Richard explains that the adoption of the Tesla charging system by major automakers has opened up more charging options for non-Tesla electric vehicle owners. They discuss the strain on the power grid due to ... »
In this podcast episode, John Golden interviews Vince Shorb, the founder of the National Finance Educators Council. They discuss the importance of financial literacy and the need for accessible financial education in today’s world. Vincent shares his organization’s mission to combat the financial literacy epidemic by providing education to all ages and partnering with financial ... »
In this podcast episode, John Golden and Eric Melchor discuss the concept of the customer journey and how online store owners can improve their customers’ experience. They emphasize the importance of treating online visitors like people and provide examples of brands that have successfully enhanced their customer experience. Eric suggests using conversion rate optimization and ... »
In this podcast episode, John Golden interviews Josh Ramsey, a fractional chief marketing officer (CMO), about the role and benefits of a fractional CMO for companies. They discuss the definition of a fractional CMO and how it can improve marketing strategies, brand building, and sales efforts. They also touch on the complexity of marketing, the ... »
In this podcast episode, John Golden interviews franchise expert Eddie Rodriguez about the advantages of franchise ownership compared to independent business ownership. They discuss the various types of franchises available in different industries, highlighting the established and validated nature of franchises compared to startups. Eddie emphasizes the support and resources that come with franchising, making ... »
In this podcast episode, John Golden and Chris Pistorius discuss how to kick-start your marketing without breaking the bank. They emphasize the importance of identifying target customers and developing a unique selling proposition before investing in marketing strategies. Chris shares his expertise in dental marketing and how it can be applied to other industries. They ... »
In this episode of the Expert Insight Interview podcast, host John Golden speaks with Gregory Offner, CEO of the Global Performance Institute, about the importance of creating a positive employee experience to impact customer experience. They discuss Gregory’s upcoming book, “The Tip Jar Culture,” which aims to transform the employee experience and take the “irk” ... »
In this podcast episode, John Golden interviews John Register, a former world-class hurdler and Paralympic athlete, about his life and career, including his experience as an athlete, his tragic accident that led to the loss of his leg, and his work with the US Olympic Committee and Paralympic Military Sports Program. They discuss how to ... »
Key Takeaways on Hiring for SMBs and Blue-Collar Industries Hiring in SMBs and blue-collar industries can be challenging, but treating recruitment as a marketing activity can revolutionize the process. Ryan Englin, CEO of Core Matters, shares actionable advice for improving hiring practices. Key Insights: Rock Stars vs. Superstars: Understand the difference between dependable “rock stars” ... »
Asset Protection Basics with Brian Bradley In this episode, asset protection attorney Brian Bradley joins host John Golden to discuss essential strategies for safeguarding your assets. Brian explains the importance of proactive planning, dispels common myths about asset protection, and details key tools like LLCs, limited partnerships, and hybrid trusts. He also highlights which high-risk ... »
Join host John Golden as he interviews Dr. Daniel, a former dentist turned cryptocurrency investment coach, on navigating the dynamic world of crypto investing. Dr. Daniel covers essential basics like market cycles, bull run investing, and safe entry strategies for beginners. He emphasizes the need for education and warns of scams, offering practical advice on ... »
In this insightful episode, host John Golden interviews Joel Quintela, CEO of Quintela, on navigating the gap between perception and reality in sales and hiring. With 25+ years of experience and expertise in business psychology, Joel shares essential tips for excelling in these fields. Key points include understanding how top performers view reality differently, learning ... »
In this engaging episode, John Golden chats with branding expert Pia Silva, co-founder of Worst of All Design, to explore how entrepreneurs can turn their expertise into profitable, authentic brands. Pia shares invaluable advice on building a solid foundation of real-world experience before branding, overcoming challenges in articulating value and embracing one’s unique voice. Listeners ... »
The Value of Relationship Marketing and Podcasting for Business Growth In today’s digital age, relationship marketing focuses on creating genuine connections rather than one-time sales. Mark J. Carter explains the importance of meaningful interactions, especially in networking and podcasting. Automated outreach often leads to disengagement, so he suggests focusing on personalized questions and helping others ... »
