Sales POP - Purveyors of Propserity
🎧  The Greatest Danger of Recurring Revenue: Complacency
Podcast Sales Leadership / PodCast / Sep 25, 2023 / Posted by Andy Gole / 8

🎧 The Greatest Danger of Recurring Revenue: Complacency


Andy and the audience for their time and conclude the episode. The interview focused on the dangers of relying too heavily on recurring revenue. The need for organizations to be prepared for unexpected events. Andy discussed the concept of narcolepsy in relation to recurring revenue. He emphasized the importance of dedicating time to business development. He suggested exercises and strategies to help organizations become entrepreneurially prepared. Both speakers agreed on the importance of coaching, motivation, and bold behaviors in sales. They also discussed the trap of assuming engagement based on conversations with prospects and the need for prospects to take action to show engagement.

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About Author

Andy is founder and president of Bombadil, LLC. His experience brings a unique blend of both the theoretical and street-wise sales to sales training and consulting. Andy’s has helped senior leaders and business owners to re-energize their sales efforts and create a corporate paradigm shift in their sales approach.

Author's Publications on Amazon

Innovate Now shows how to sell for emotional intoxication! In modern culture, it’s an oxymoronic idea. Consider the direct and indirect impact of negative stereotypes like Willy Loman in Death of a Salesman; on the surface “joyous selling” is absurd.
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