Sales expert interview, hosted by John Golden, hear how metaphor applies to sales. Get these sales tips: How to be mentally present as a salesperson How to keep your clients mentally present Changing habits to improve sales Tips for reacting to rejections This podcast is also a recorded live event you are welcome to view ... »
Mediocrity, in many ways, has become the new norm in business as we’ve lowered standards, and been overcome by a more casual culture. These tendencies, however, can be detrimental to success. Sticking with the status quo only serves to limit salespeople and their potential. Lisa Copeland, interviewed by John Golden, discusses crushing mediocrity to succeed ... »
Most people call the place that produces revenue “the sales department”, but if you really think about it, selling is the activity that gets you to a result. For that reason Shawn set out to develop not just sales departments, but selling organizations. Host John Golden sits down with Shawn Karol Sandy to discuss the ... »
Podcast interview with Harry Kraemer, Jr. who is a professor of management and strategy at Northwestern University’s Kellogg School of Management, where he teaches in the MBA and the Executive MBA programs. He is an executive partner with Madison Dearborn Partners (MDP) which is one of the largest private equity firms in the United States. ... »
Sales negotiation is a large part of being a successful salesperson, and yet 90% of sales executives have never had any formal negotiation training. Tony Perzow, interviewed by John Golden, gives concrete advice on to best utilize potent sales negotiation skills. This podcast is also a recorded live event you are welcome to view here: ... »
Account-based revenue strategy (ABR) has been a buzzword in the sales world, yet few people understand it or use it properly. Trish Bertuzzi, interviewed by John Golden, explores the ways that using ABR can help, or hurt, your organization. This podcast is also a recorded live event you are welcome to view here: The Keen ... »
Want to learn how to be amazing at customer service? It’s actually not that difficult. Wouldn’t it be nice if everyone regarded you as being amazing in sales? Or a wonderful leader? What if you could transform yourself into a person who was always amazing – in almost every area of life? “Always be amazing.” ... »
The benefit of consistency in sales is very simple. We know that consistent sales activities produce consistent sales results. Random sales activities produce random sales results. Many salespeople use a sales process to guide their buyers from lead to close, but others opt for strategies that produce more inconsistent results. Weldon Long, interviewed by John ... »
Amrit Dhaliwal bought into the franchise dream—turnkey business, proven system, guaranteed support. She got none of that. Her first franchise left her struggling with “entrepreneurial poverty”: owning a business but barely surviving. So she built Walfinch differently. Her home care franchise rejects half its applicants, provides real coaching, and goes fully digital in a paper-obsessed ... »
Marketing Strategy Director Anique Mautner shared her brand storytelling framework that actually connects with audiences during her appearance on the Expert Inside Interview podcast. Her three-pillar approach is deceptively simple: ensure your message is relevant to real customer needs, distinctive in ways that showcase your unique perspective, and clear enough for anyone to understand. Mautner’s ... »
The supplement game has changed completely. John Smiddy, who’s launched over 100 products and generated $100M+ in sales, joined Sales POP! host John Golden to break down what’s actually working now. His biggest revelation? AI is transforming how people buy supplements. Consumers are completing entire purchases inside ChatGPT conversations—no Google browsing required. That means your ... »
Gulf brands flooding the U.S. market with digital ads are discovering an expensive truth: those dashboard metrics are misleading. Advertising expert Rihab Abouzaki from This and That Communications reveals how bots, proxies, and click farms drain budgets while delivering zero authentic engagement. The solution? Credible channels and verified American partnerships. Streaming TV reaches 117 million ... »
Most people who dislike red wine have never actually tasted it properly. Michael Fors, founder of Liquid Jazz, explains how a simple walk along the Gloucester shoreline changed everything he knew about wine aeration. Watching water cascade over rocks, Fors realized wine needs the same natural movement to reveal its best qualities. His patented decanter ... »
Stuck at $5 million in revenue? You’re not alone. Strategic advisor Alexis Sikorsky reveals why growth stalls at this critical threshold—and how to break through. The culprit? Founder exhaustion that goes beyond burnout. Most CEOs remain entangled in daily operations, confusing urgent tasks with important ones. The fix starts with ruthlessly delegating everything that doesn’t ... »
