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🎧 Storytelling and Sales
PodCast / Nov 24, 2019 / Mike Bosworth

Storytelling and Sales

Mike Bosworth, one of the world’s most renowned sales experts, believes in the power of storytelling in the sales process. When he first became a sales trainer at Xerox in 1976, the company executives told him that while they could teach salespeople how to be competent, they couldn’t teach them how to connect to people. ... »

🎧 Sales and Marketing Alignment
PodCast / Nov 24, 2019 / Maribeth Kuzmeski

Sales and Marketing Alignment

Sales and marketing alignment is a challenge that has come about in recent years. Especially as the sales industry has undergone a technological revolution, it is even more critical than ever to unify the sales and marketing teams. Maribeth Kuzmeski, interviewed by John Golden, discusses some changes that marketing people can make to help unite ... »

🎧 Training Inside Sales
PodCast / Nov 23, 2019 / Lauren Bailey

Training Inside Sales

Inside sales expert Lauren Bailey has seen several factors contributing to the increasing need for inside sales teams: * The acceleration of product life cycles; companies have had to become quicker at gaining leads, qualifying opportunities, and closing sales. * As margins have become slimmer, inside sales has made more sense. * The proliferation of ... »

🎧 Workplace Happiness
PodCast / Nov 23, 2019 / Kris Boesch

Workplace Happiness

In this expert sales interview, Kris Boesch explains workplace culture, the costs associated with not having a good workplace culture and what can be done to change or improve your workplace culture. Her strategies are applicable to anyone who is leading or managing a team in any industry. Visite us on Apple Podcast You can ... »

🎧 Sales Management Advice
PodCast / Nov 22, 2019 / Kevin Davis

Sales Management Advice

Great sales managers are hard to come by. Sales managers have a very important job in the sales world. They manage a team of sales reps. They serve as a coach and a trainer. They monitor data and statistics, and a variety of other things. It can be challenging to know which aspect of sales ... »

🎧 Evolution of Sales Training
PodCast / Nov 22, 2019 / John Elsey

Evolution of Sales Training

Sales training has evolved markedly over the last few years. John Elsey, long-term sales training expert and currently CEO of sales training giant Richardson, sees that the need to ramp up sales performance has really quickened the pace. Listen in as host John Golden sits down with John Elsey to discuss how sales training has ... »

🎧 Sales Development
PodCast / Nov 21, 2019 / Jane Gentry

Sales Development

Sales development is a crucial part of company success, and yet it’s something that is rarely done proficiently. Sales training is done regularly, but it falls short of breeding successful salespeople. To truly improve, host John Golden sits down with Jane Gentry, to discuss how sales development, rather than just training, is vital. Visite us ... »

🎧 Edgy Conversations
PodCast / Nov 21, 2019 / Dan Waldschmidt

Edgy Conversations

Dan Waldschmidt is a world-leading business strategist, popular speaker, author and ultra-runner who refuses to accept business as usual, and who has been a salesperson his whole life. In this intense interview with John Golden, Dan discusses his book Edgy Conversations. The point of the book: Why is it that some people achieve greatness and ... »

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I appreciate how John highlighted the value of my lived experience in helping others change their mindset, because people live in all kinds of prisons in their heads Trish Jenkins PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun. Mags Bell PC
John asked meaningful questions that are relevant for his audience and was spirited in his interview approach with curiosity and enthusiasm. It was an honor to be able to spend the time on his show and become a new raving fan of his content. Rhonda Petit PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible Stephanie Klein PC
I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession. Precious Williams PC
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🎧 Making The Sales Process Enjoyable
PodCast / Jan 22, 2026 / Matt Sucha

Why Your Sales Strategy Is Backwards (And How to Fix It)

Most sales teams obsess over motivation—better offers, bigger discounts, flashier pitches. But consumer psychologist Matt Sucha reveals the real problem: hidden psychological barriers. When a European bank offered free travel insurance, uptake was nearly zero. Why? Customers feared hidden charges and questioned legitimacy. Once these specific concerns were addressed, conversions soared 167%. The lesson? Stop ... »

🎧 Making The Sales Process Enjoyable
PodCast / Jan 20, 2026 / John Goldman

What if Aging Decline isn’t Inevitable?

Rebel Health Alliance founder John Goldman joins the podcast to challenge everything we accept about getting older. His personal transformation—from exhausted and declining in his 40s to thriving through data-driven care—sparked a mission to revolutionize healthcare access. The traditional system is broken. Fragmented specialists, rushed appointments, and insurance barriers leave most people settling for suboptimal ... »

🎧 Making The Sales Process Enjoyable
PodCast / Jan 18, 2026 / Tim Beattie

The Death of Traditional Consulting (And What’s Replacing It)

Most consulting engagements end the same way: a polished deliverable, a final invoice, and clients wondering why nothing actually changed. Tim Beattie, CEO of Stellafai, calls this the fundamental flaw of traditional consulting. In this episode, Beattie reveals why output-driven contracts create misaligned incentives that hurt both consultants and clients. When you’re paid for deliverables ... »

🎧 Making The Sales Process Enjoyable
PodCast / Jan 16, 2026 / Katrena Friel

Personal Branding: From Self-Doubt to Multiple Income Streams

Most entrepreneurs overcomplicate personal branding. Here’s what actually matters, according to international business mentor Katrena Friel. Start With Your Story You’re sitting on valuable insights and don’t even know it. Your challenges, solutions, and lessons learned? Someone’s searching for that exact roadmap right now. Document your journey—wins and failures both count. Combat Imposter Syndrome Practically ... »

🎧 Making The Sales Process Enjoyable
PodCast / Jan 10, 2026 / David Ebner

The AI-Human Balance in Marketing: Insights for Authentic Brand Stories

Dive into the evolving blend of AI and storytelling with insights from David J. Ebner, founder of Content Workshop. In this episode, host John Golden uncovers how AI can boost marketing efficiency without diluting emotion. The core message: storytelling remains about human connection; AI serves as a tool to automate research, drafts, and data analysis ... »

🎧 Making The Sales Process Enjoyable
PodCast / Dec 31, 2025 / Richard Birke

The Secret to High-Performance Leadership

Technical skill gets you the promotion, but interpersonal mastery keeps you there. In a recent Sales POP! episode, Rich Birke (JAMS) explains that leadership is defined by the ability to bridge “the trust gap.” Most leaders fail because they treat conflict as a crisis rather than a tool for innovation. To lead effectively, you must ... »

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