We all face disasters in life. Sometimes when people have disasters, they don’t embrace it as an opportunity. They don’t move forward, and they let the disaster negatively define the rest of their lives. However, this doesn’t have to be the case. Adrian Gilpin, interviewed by John Golden, shares his story about how his disaster ... »
Very surprisingly, in 2017 we’re still having a conversation about Sales and Marketing Alignment. Sales are still complaining about lead quality, and many marketers are looking for a one-step lead solution. Often Marketing considers that it is responsible for causing interest in prospects, and Sales is responsible for revenue. Sales and Marketing need to be ... »
Cold email prospecting has taken off in the last few years and has changed the sales world. It opens up so many new opportunities, and a new way to get in touch with people and open new accounts. The technology surrounding cold emailing has also improved, making it easier than ever to utilize this sales ... »
Patrick Renvoise’s new book, The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime, was just released. It’s been 16 years since Patrick Renvoise published his first book on neuromarketing, which took the business world by storm. Interviewed by John Golden, Renvoise shares information about neuromarketing and persuasion in this expert sales interview. ... »
Sales and marketing alignment is a challenge that has come about in recent years. Especially as the sales industry has undergone a technological revolution, it is even more critical than ever to unify the sales and marketing teams. Maribeth Kuzmeski, interviewed by John Golden, discusses some changes that marketing people can make to help unite ... »
Most people associate “sales pitch” with a pushy salesperson trying to manipulate you into buying something. In reality, this isn’t a very accurate description, but the fact remains that a pushy message isn’t often well received. Instead of pushing your message onto potential buyers, John Livesay, interviewed by John Golden, explores ways to pitch, not ... »
95% of business don’t know what their competitive advantage is. This shocking statistic means that the vast majorities of companies are not promoting and utilizing their top skill sets that customers want, and are likely losing out on revenue. Jaynie Smith discusses competitive advantage in sales with John Golden. This podcast is also a recorded ... »
For a company, selecting software platforms for business operation is a major undertaking. What are the vital questions that must be answered, and what points should be addressed? Host John Golden sits down with Gabriel Gheorghui to discuss the process of how to select the best software for your company. Visite us on Apple Podcast ... »
Bofta Yimam joins host John Golden to discuss how storytelling helps build stronger brands. She shares advice on getting comfortable with being seen, finding your personal story, and starting with the content format that feels right for you—whether that’s writing, video, or speaking. A must-listen for anyone who wants to grow their influence and connect ... »
Amazon sellers are facing big challenges with new tariffs. Omer Sasson joins the show to talk about how to handle those changes. He offers clear advice on finding new suppliers, managing costs, and keeping your business growing. From sourcing in Vietnam to bundling products for more value, this episode is full of helpful ideas for ... »
In this episode, Gary Harper shares smart tips for building a business that grows without needing you every day. He explains his RISE framework—Resources, Inspiration, Systems, and Engagement—and how each one helps your business work better. Gary also talks about common mistakes, like growing too fast or spending too much too soon. You’ll learn how ... »
Thinking about a move to Panama? In this episode, Melissa Darnay breaks down what life is really like there. From friendly visa options to beachfront homes under $200K, Panama offers a unique mix of comfort and opportunity. Melissa also talks about property management, safety, and why so many retirees and remote workers are choosing Panama. ... »
In this episode, Matt Raad shares how he and his wife, Liz, went from studying zoology to building a 7-figure online business. Learn how to start a website side hustle, invest in undervalued digital assets, and use smart strategies to grow online income. Matt explains how beginners can use website investing to break free from ... »
Finding Career Success with ADHD – Insights In this episode, career coach Shell Mendelson shares how adults with ADHD can find work that fits their strengths. Learn why it’s okay to ask for flexible hours, noise-canceling tools, or remote options. Shell also explains how to say “no” to jobs that don’t feel right—and why that’s ... »
