Account-based revenue strategy (ABR) has been a buzzword in the sales world, yet few people understand it or use it properly. Trish Bertuzzi, interviewed by John Golden, explores the ways that using ABR can help, or hurt, your organization. This podcast is also a recorded live event you are welcome to view here: The Keen ... »
Want to learn how to be amazing at customer service? It’s actually not that difficult. Wouldn’t it be nice if everyone regarded you as being amazing in sales? Or a wonderful leader? What if you could transform yourself into a person who was always amazing – in almost every area of life? “Always be amazing.” ... »
The benefit of consistency in sales is very simple. We know that consistent sales activities produce consistent sales results. Random sales activities produce random sales results. Many salespeople use a sales process to guide their buyers from lead to close, but others opt for strategies that produce more inconsistent results. Weldon Long, interviewed by John ... »
In this day and age of the sales world, you might think that sales and marketing engagement would be very integrated. However, this isn’t exactly the case. There is still a struggle between sales teams and marketing teams, and this difficulty unifying them had consequences that affect the entire organization. Joel Capperella, interviewed by John ... »
Our life is our own creating. And yet, many do not embrace overcoming obstacles very well. Much of life may feel like an objective truth, or an external reality that is beyond our control, but overcoming obstacles can lead to fruitful discoveries and unexpected growth, both on a personal level, and professional level. Isaac Lidsky, ... »
John Golden interviews Ryan Lowe who is a professional motivational keynote speaker, sales trainer, consultant & author, whose passion is to work with organizations that want to inspire and motivate their leaders and team members with principles that will help create a positive culture and mindset to achieve excellence. John and Ryan cover the below ... »
In the last decade, we have entered into a new era of selling. This has affected all areas of sales, including the sales team, the marketing team, sales management, technology and software systems, and most importantly, it has changed the way buyers buy. In order to keep up with these changes, David Meerman Scott, interviewed ... »
Salespeople are optimistic by nature. They have to be, in a career where rejection is commonplace. However, it’s not always smart to go after every sales opportunity, especially when it’s a sale that utilizes a lot of resources. Brian Sullivan, interviewed by John Golden, discusses sales opportunity analysis for enterprise selling. This podcast is also ... »
Is your “purpose-driven” culture just a slogan on a wall? In our latest episode, leadership expert Ryan Estes reveals how to build a company with a real soul. He argues that authentic leadership isn’t about grand gestures; it’s about intentional, daily practice. Here’s what you’re missing: Hire for Care, Not Just Skill: You can teach ... »
Are you running on empty? You’re not alone. With 66% of professionals reporting burnout, the old “hustle harder” model is officially failing us. In our latest episode, we sit down with master somatic coach Suzanne Roberts to uncover a radical solution: tapping into your body’s self-renewing energy source. She reveals how to stop leaking energy ... »
The sales landscape has shifted beneath our feet. What worked five years ago is failing today, leaving sales pros feeling stuck. It’s not about a new script; it’s about a new mindset. In our latest episode, Sales POP! host John Golden sits down with 34-year sales veteran Rob Herbst to uncover the single most significant ... »
Is your team running on fumes? The culprit might not be the workload—it’s the culture. In our latest episode, we sit down with leadership strategist Marchem Pfeiffer to uncover the real reason 76% of employees are burned out. We break down the subtle differences between a demanding job and a toxic one, revealing the leadership ... »
Thinking of selling your business one day? The hard truth is that most founders start the process too late, leaving millions on the table. In our latest episode, we sit down with Chris Spratling, author of The Exit Roadmap, to uncover the secrets to a high-value exit. He reveals that selling for maximum value isn’t ... »
In our latest Expert Insight episode, strategic specialist Michael Barbarita unveils a game-changing approach to sales: The Conversion Formula. This isn’t just theory; it’s a proven, step-by-step blueprint for turning prospects into loyal customers by focusing on their core problems. Ready for the cheat sheet? Here is the 4-step framework we discussed. Michael Barbarita’s Conversion ... »
