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🎧  The Ultimate Guide to Creating the Best Online Shopping Experience
PodCast / Jul 26, 2023 / Eric Melchor

The Ultimate Guide to Creating the Best Online Shopping Experience

In this podcast episode, John Golden and Eric Melchor discuss the concept of the customer journey and how online store owners can improve their customers’ experience. They emphasize the importance of treating online visitors like people and provide examples of brands that have successfully enhanced their customer experience. Eric suggests using conversion rate optimization and ... »

🎧  How Can a Fractional CMO Improve Your Company’s Bottom Line?
PodCast / Jul 23, 2023 / Josh Ramsey

How Can a Fractional CMO Improve Your Company’s Bottom Line?

In this podcast episode, John Golden interviews Josh Ramsey, a fractional chief marketing officer (CMO), about the role and benefits of a fractional CMO for companies. They discuss the definition of a fractional CMO and how it can improve marketing strategies, brand building, and sales efforts. They also touch on the complexity of marketing, the ... »

🎧  Why Should You Consider Franchising Over Independent Business Ownership?
Entrepreneurs / Jul 21, 2023 / Eddie Rodriguez

Why Should You Consider Franchising Over Independent Business Ownership?

In this podcast episode, John Golden interviews franchise expert Eddie Rodriguez about the advantages of franchise ownership compared to independent business ownership. They discuss the various types of franchises available in different industries, highlighting the established and validated nature of franchises compared to startups. Eddie emphasizes the support and resources that come with franchising, making ... »

🎧  How can you kick start your marketing without breaking the bank?
PodCast / Jul 19, 2023 / Chris Pistorius

How can you kick start your marketing without breaking the bank?

In this podcast episode, John Golden and Chris Pistorius discuss how to kick-start your marketing without breaking the bank. They emphasize the importance of identifying target customers and developing a unique selling proposition before investing in marketing strategies. Chris shares his expertise in dental marketing and how it can be applied to other industries. They ... »

🎧 Transforming the employee experience: The Tip Jar Culture
PodCast / Jul 8, 2023 / Gregory Offner

Transforming the employee experience: The Tip Jar Culture

In this episode of the Expert Insight Interview podcast, host John Golden speaks with Gregory Offner, CEO of the Global Performance Institute, about the importance of creating a positive employee experience to impact customer experience. They discuss Gregory’s upcoming book, “The Tip Jar Culture,” which aims to transform the employee experience and take the “irk” ... »

🎧  How to Overcome Adversity and Stay Motivated
PodCast / Jul 6, 2023 / John Register

How to Overcome Adversity and Stay Motivated

In this podcast episode, John Golden interviews John Register, a former world-class hurdler and Paralympic athlete, about his life and career, including his experience as an athlete, his tragic accident that led to the loss of his leg, and his work with the US Olympic Committee and Paralympic Military Sports Program. They discuss how to ... »

🎧  How Does Stress and Anxiety Impact Decision-Making?
PodCast / Jul 4, 2023 / Steven Howard

How Does Stress and Anxiety Impact Decision-Making?

In this podcast episode, John Golden interviews Steven Howard on the impact of stress and anxiety on decision-making in the business world. They discuss the prevalence of stress and anxiety, the importance of identifying and managing these emotions, and provide tips for leaders on how to handle high-stress situations and make optimal decisions. Steven emphasizes ... »

🎧 How Can You Take Advantage of Your Most Valuable Marketing Asset
PodCast / Jul 2, 2023 / John Hinson

How Can You Take Advantage of Your Most Valuable Marketing Asset

In this podcast episode, John Golden and John Hinson discuss the importance of nurturing your audience and staying in touch with them to generate more referrals and repeat business. They introduce the concept of a content loop, which is a perpetual loop of consistently staying in touch with your audience through valuable content, social media, ... »

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Our Listeners About Us

John is a gracious host and truly has a great sales mind. Ultimately selling is about people and John understands this well. He is one that sells with dignity! Harry Spaight PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation. Amy Wong PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible Stephanie Klein PC
John asked meaningful questions that are relevant for his audience and was spirited in his interview approach with curiosity and enthusiasm. It was an honor to be able to spend the time on his show and become a new raving fan of his content. Rhonda Petit PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money". Jame Turk PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun. Mags Bell PC
I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession. Precious Williams PC
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🎧  The Big Mistake B2B Marketers Make with Their Videos
PodCast / Jun 28, 2026 / Maximos Lih

Winning the Agentic Age

Maximos Lih, founder and CEO of Emboldened LLC and a former operating partner at Google Ventures, argues that AI’s failures — not its successes — reveal a company’s biggest growth opportunities, and that leaders who treat AI as a one-for-one headcount swap destroy their own competitive moat. In this episode, Maximos draws on nearly a ... »

🎧  The Big Mistake B2B Marketers Make with Their Videos
PodCast / Jun 27, 2026 / Glenn Fleischman

Adopting AI in Sales

Glenn Fleischman, Chief Revenue Officer at AYTM, an AI-powered consumer insights platform, argues the biggest AI risk in sales isn’t losing your job to an agent — it’s losing it to a colleague who uses AI better than you. In this episode, Fleischman lays out a practical, “bite-by-bite” path to AI adoption for sellers and ... »

🎧  The Big Mistake B2B Marketers Make with Their Videos
PodCast / Jun 25, 2026 / Glenn Sandifer

Responsible AI Adoption in Sales

Glenn Sandifer, a 20-year sales and marketing executive at Securos USA, says AI belongs in sales only when it solves a real problem or automates a manual process — never as a mandate for its own sake. In this episode, Glenn explains how leaders can standardize AI tools across their teams, keep humans in control ... »

🎧  The Big Mistake B2B Marketers Make with Their Videos
PodCast / Jun 21, 2026 / Chad Coe

Peopleizing: Relationship-Based Selling

Chad Coe, Founder of Coe Financial Group, replaces the hard pitch with what he calls “peopleizing” — leading with genuine care so prospects hire a relationship, not a sale. In this Sales POP! Expert Insight Interview, Chad shows how thoughtful questions, the right follow-up rhythm, and patience turn cold contacts into clients who say he ... »

🎧  The Big Mistake B2B Marketers Make with Their Videos
PodCast / Jun 20, 2026 / Dilip Chetan

What AI Can’t Replace, Automate or Protect?

Dilip Chetan, founder of Recursion Lab and creator of the Defensible Zone framework, argues that leaders racing to automate ask the wrong question — the smart move isn’t “What can we automate?” but “What human value must we protect?” In this episode he maps the moats AI erodes and the judgment, trust, and reasoning it ... »

🎧  The Big Mistake B2B Marketers Make with Their Videos
PodCast / Jun 18, 2026 / Julian Lighton

Navigating Your Next: Career Planning with Julian Lighton

Executive coach Julian Lighton, author of Navigating Your Next and a former McKinsey associate partner, says the average professional spends roughly 90,000 hours — a third of their life — on their career, so the single most valuable move is to stop drifting and decide what you actually want before circumstances decide for you. In ... »

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