In this podcast episode, John Golden interviews Greg Nutter, a management consultant and author of P3 Selling, about the top five mistakes B2B sellers make. Greg discusses the importance of creating awareness, effective prospecting, and the role of a salesperson in the buying process. He identifies the top three mistakes as forgetting what selling is, ... »
In this podcast episode, John Golden interviews Kyle Hoffman, an executive at XenoPsi Ventures, about growing direct-to-consumer (DTC) and e-commerce brands through digital in the post-iOS 14 era. Kyle shares his experience with Wellow, a compression sock brand, and how they made strategic decisions to succeed in the DTC market. He emphasizes the importance of ... »
In this podcast episode, John Golden interviews Kelly, an entrepreneur focused on gender equality and revenue generation, about improving the numbers of millennial females in sales leadership. They discuss the challenges faced by women in sales, the role of sales leadership, and the traits that female sales leaders bring to the table. They also touch ... »
In this podcast episode, John Golden interviews Lisa J. Smith, CEO and Founder of SmithCo, a sales consulting firm. Lisa shares her experience of launching her business during the COVID-19 pandemic and discusses the importance of adaptability and being nimble in today’s fast-paced business environment. They also discuss common blind spots that companies encounter in ... »
In this podcast episode, John Golden interviews Shanif Dhanani, a chat GPT consultant, about the benefits of chat GPT for businesses and its potential future developments. They discuss the different versions of chat GPT, how it can automate tasks and enhance productivity, and the various industries that can benefit from it. Shanif also talks about ... »
In this podcast episode, John Golden and Jim Karrh discuss the importance of understanding buyer personas and their buying decisions during a recession or downturn. They emphasize the need to revisit buyer personas regularly and talk to recent buyers to inform marketing and sales decisions. Jim Karrh suggests conducting interviews to understand the entire buyer ... »
In this podcast episode, John Golden interviews Taft Love about Rev Ops, its definition, and its importance in today’s business world. They discuss the challenges of centralizing functions that traditionally belong to departments, the importance of customer experience, and the role of systems in Rev Ops. They also discuss the impact of technology on Rev ... »
In this podcast episode, John Golden and Nathan Young discuss the role of the Chief Revenue Officer (CRO) in aligning sales and marketing departments. They emphasize the importance of understanding each other’s metrics and priorities and avoiding overcomplicating things. The speakers also discuss the potential impact of AI on sales and marketing but agree that ... »
Are you tired of an unpredictable B2B pipeline? In this episode of the Sales Pop Expert Insight podcast, host John Golden sits down with lead generation expert and seasoned entrepreneur Bill Rice to reveal a proven framework for consistent revenue. Bill Rice breaks down his 8-step guide to modern B2B lead generation, arguing that predictable ... »
In an era of relentless change, effective leadership is the most valuable skill you can possess. In a recent podcast episode, host John Golden sat down with Dr. John Oberg, a renowned founder, CEO, and professor, to break down the essential components of modern leadership. Drawing on decades of experience, Dr. Oberg shares practical strategies ... »
In a recent episode, host John Golden and entrepreneur Aleksandar Svetski of Satlantis explored the future of social networks. They highlight a key problem: social platforms have shifted from genuine social networks to algorithm-driven social media machines designed to maximize screen time, not connection. Satlantis is a direct response to this issue. The app is ... »
The game of search has changed. With the rise of AI answer engines, the old rules of SEO are being rewritten. In this can’t-miss episode, host John Golden sits down with John Mest, co-founder of Chat Rank, to reveal how brands can stay visible and relevant. They discuss the critical shift from traditional link-building to ... »
Tired of generic sales advice? In a recent eye-opening episode, John Golden and the famously direct Benjamin Dennehy revealed why most salespeople fall short – and what you can do about it. Dennehy, known as the “UK’s Most Hated Sales Trainer,” doesn’t pull punches, urging you to look into the “ugly mirror” of your own ... »
Ever wonder what it takes to lead and succeed in high-stakes environments? In a recent episode of a podcast, former Royal Australian Air Force fighter pilot and Afterburner CEO, Boo, shares his unparalleled strategies for leadership, performance, and organizational success. This isn’t just about business; it’s about reprogramming your approach for the AI-driven future. Boo’s ... »
