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🎧  How to Define your Ideal Customer, Transform their Journey
Podcast Sales and Marketing / PodCast / Oct 30, 2021 / Posted by Colin Scotland / 954

🎧 How to Define your Ideal Customer, Transform their Journey


How can you bring confidence where there is fear and doubt within your clients? In this Expert Insight Interview, we welcome Colin Scotland, a marketing/business coach and digital marketing strategist.

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About Author

You could say I’ve been around in the world of marketing a bit more than most. I’ve lectured in Marketing for the Chartered Institute of Marketing (CIM) in the UK. I took my own E-Commerce business from zero to £4million per year in revenue (before it failed spectacularly in 2013). I’ve since built a thriving marketing coaching business and have the privilege of sharing my experience with creative entrepreneurs from around the world.


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