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🎧 How to Define your Ideal Customer, Transform their Journey
Podcast Sales and Marketing / PodCast / Oct 30, 2021 / Posted by Colin Scotland / 955

🎧 How to Define your Ideal Customer, Transform their Journey

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How can you bring confidence where there is fear and doubt within your clients? In this Expert Insight Interview, we welcome Colin Scotland, a marketing/business coach and digital marketing strategist.

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About Author

You could say I’ve been around in the world of marketing a bit more than most. I’ve lectured in Marketing for the Chartered Institute of Marketing (CIM) in the UK. I took my own E-Commerce business from zero to £4million per year in revenue (before it failed spectacularly in 2013). I’ve since built a thriving marketing coaching business and have the privilege of sharing my experience with creative entrepreneurs from around the world.

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