Podcast

In this podcast episode, host John Golden interviews Eric Jorgensen, CEO of Scribe Media, about the evolving world of book publishing. Eric explains the advantages of self-publishing over traditional models, emphasizing the importance of authors retaining control over their work and royalties. He highlights how Scribe Media empowers authors through high-quality services and the ability ... »

In this podcast episode, John Golden interviews Jon Bassford, a seasoned operations professional and entrepreneur, on the transformative power of curiosity in leadership. The discussion explores the decline of curiosity in today’s fast-paced world and the importance of fostering a culture that encourages continuous learning and innovation. Bassford outlines three key shifts for leaders: adopting ... »

In this episode podcast, John Golden talks with Walter Crosby, founder of Helix Sales Development, about mastering the art of hiring and retaining top sales talent. Walter shares why traditional hiring processes often fail for sales roles and provides actionable advice, such as tailoring job descriptions, using behavioral interviews, and evaluating candidates on measurable results. ... »

In this podcast episode, host John Golden sits down with Markus Neukom, a leadership coach known as the “authenticity alchemist,” to discuss imposter syndrome and its connection to authenticity. Markus explains how imposter syndrome, a common experience among high achievers, often stems from an “authenticity struggle.” He shares actionable strategies for overcoming self-doubt, including self-discovery, ... »

Join John Golden as he interviews economist Walter Block about the Austrian School of Economics. In this episode, they explore the principles of human action, deductive reasoning, and the critical role of entrepreneurship. Walter contrasts Austrian and neoclassical economics, critiques government interventions, and emphasizes the value of free-market dynamics. Discover how these ideas apply to ... »

Join host John Golden in this episode of Sales POP Online Sales Magazine as he interviews Matt Buchalski, head of sales at Ownwell. With nearly 20 years of experience, Matt shares insights on overcoming challenges in sales recruitment, fostering organizational culture, and identifying key traits in top sales performers. Learn how to build a high-performing ... »

In this episode, John Golden chats with SEO expert Nick Musica about the evolving SEO landscape, including the impact of Google algorithm updates and AI on content creation. Discover why quality content, user experience, and adaptability are critical in today’s competitive market. Nick shares actionable tips, such as optimizing site speed, creating valuable content, and ... »

Mastering Sales with Luke Lunkenheimer’s “Paid to Persuade” Method In this episode, Luke Lunkenheimer shares his “Paid to Persuade” method, emphasizing the importance of deep customer understanding in sales. He explores the emotional stakes of B2B decisions, overcoming insecurities, and maintaining authenticity. Luke introduces the three C’s—content, confidence, and cadence—as pillars of sales success, alongside ... »