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🎧  How to Connect with Customers in a Divided World
PodCast / May 5, 2025 / Chris Peterson

How to Connect with Customers in a Divided World

In this episode, Chris Peterson, author of Red and Blue Customers, shares how businesses can grow without getting political. He explains why customer values matter more than party lines and how brands can build trust by staying real and focusing on shared beliefs. You’ll learn how to connect with both conservative and liberal customers—without picking ... »

🎧  Why Your Story Matters in Business
PodCast / May 3, 2025 / Bofta Yimam

Why Your Story Matters in Business

Bofta Yimam joins host John Golden to discuss how storytelling helps build stronger brands. She shares advice on getting comfortable with being seen, finding your personal story, and starting with the content format that feels right for you—whether that’s writing, video, or speaking. A must-listen for anyone who wants to grow their influence and connect ... »

🎧  Stay Profitable on Amazon Despite Tariffs
PodCast / May 2, 2025 / Omer Sasson

Stay Profitable on Amazon Despite Tariffs

Amazon sellers are facing big challenges with new tariffs. Omer Sasson joins the show to talk about how to handle those changes. He offers clear advice on finding new suppliers, managing costs, and keeping your business growing. From sourcing in Vietnam to bundling products for more value, this episode is full of helpful ideas for ... »

🎧  How to Build a Business That Runs Without You
PodCast / Apr 30, 2025 / Gary Harper

How to Build a Business That Runs Without You

In this episode, Gary Harper shares smart tips for building a business that grows without needing you every day. He explains his RISE framework—Resources, Inspiration, Systems, and Engagement—and how each one helps your business work better. Gary also talks about common mistakes, like growing too fast or spending too much too soon. You’ll learn how ... »

🎧  Moving to Panama? What You Need to Know
PodCast / Apr 28, 2025 / Melissa Darnay

Moving to Panama? What You Need to Know

Thinking about a move to Panama? In this episode, Melissa Darnay breaks down what life is really like there. From friendly visa options to beachfront homes under $200K, Panama offers a unique mix of comfort and opportunity. Melissa also talks about property management, safety, and why so many retirees and remote workers are choosing Panama. ... »

PodCast / Apr 26, 2025 / Matt Raad

Unlocking Digital Wealth

In this episode, Matt Raad shares how he and his wife, Liz, went from studying zoology to building a 7-figure online business. Learn how to start a website side hustle, invest in undervalued digital assets, and use smart strategies to grow online income. Matt explains how beginners can use website investing to break free from ... »

🎧  Career Help for Neurodivergent Adults
PodCast / Apr 25, 2025 / Shell Mendelson

Career Help for Neurodivergent Adults

Finding Career Success with ADHD – Insights In this episode, career coach Shell Mendelson shares how adults with ADHD can find work that fits their strengths. Learn why it’s okay to ask for flexible hours, noise-canceling tools, or remote options. Shell also explains how to say “no” to jobs that don’t feel right—and why that’s ... »

🎧  The Future is Now: Embracing AI to Drive Small Business Growth
PodCast / Apr 22, 2025 / Joshua Hale

The Future is Now: Embracing AI to Drive Small Business Growth

In this episode of the Expert Insight Interview, host John Golden talks with Joshua Hale, a digital strategy expert with over 12 years of experience. They discuss how small businesses can use AI tools to improve in today’s market. Joshua explains how these tools can help business owners save time, make better decisions, and deeply ... »

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Our Listeners About Us
I had the joy of being a guest on John’s SalesPop Podcast with John on Thursday. He is a wonderful host and we had a great and relaxed discussion. Dr. Lizz Bernthal PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable. Paolo Pironi PC
John is a gracious host and truly has a great sales mind. Ultimately selling is about people and John understands this well. He is one that sells with dignity! Harry Spaight PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun. Mags Bell PC
John asked meaningful questions that are relevant for his audience and was spirited in his interview approach with curiosity and enthusiasm. It was an honor to be able to spend the time on his show and become a new raving fan of his content. Rhonda Petit PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money". Jame Turk PC
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🎧  The Concepts of Trust and Mistrust
PodCast / May 16, 2026 / Cory Dunham

Message Clarity, Team Alignment & Values-Driven Action

Cory Dunham is a values-driven executive advisor, keynote speaker, and co-owner of a 46-year-old family marketing firm, where he has spent four decades, from errand-runner to co-owner. He partners with founder-led service businesses to clarify their message, align their teams, and turn core values into bold, decisive action. In this Expert Insight Interview, Cory joins ... »

🎧  The Concepts of Trust and Mistrust
PodCast / May 14, 2026 / Jon Benson

Humanizing AI in Marketing

Jon Benson — the copywriter who invented the video sales letter format in 2010 and founder of BNSN AI — joins John Golden for a candid conversation about the marketer’s new reality. Marketing teams everywhere are caught between excitement and dread as AI takes over tasks that once filled entire roles. Jon argues that the ... »

🎧  The Concepts of Trust and Mistrust
PodCast / May 12, 2026 / Justin Goodbread

Escaping the Epicenter Trap

Justin Goodbread is a globally recognized business strategist, keynote speaker, and founder of Relentless Value Coaching. He has built, scaled, and successfully exited seven companies across multiple industries — including a Registered Investment Advisor firm that reached an eight-figure enterprise value in under four years. In this Sales POP! Expert Insight Interview, Justin joins John ... »

🎧  The Concepts of Trust and Mistrust
PodCast / May 10, 2026 / Laura Kriska

Building Trust Across Us-vs-Them Divides

Laura Kriska is the founder of We Building Solutions and a globally recognized expert on building trust across cultural, language, and organizational divides. The first American woman to work inside Honda Motor Company’s Tokyo headquarters, Laura has spent 30 years helping Fortune 500 companies across four continents turn fragmented teams into united “we” cultures. In ... »

🎧  The Concepts of Trust and Mistrust
PodCast / May 9, 2026 / Derek De Vette

How AI Search Is Rewriting the PR Playbook for Sales Growth

Derek De Vette is Co-Founder and Head of Strategic Communications at Halo Communications, where his team has spent three decades building visibility for brands ranging from enterprise tech to Harley-Davidson. In this Expert Insight Interview, Derek joins John Golden to explain why the old PR playbook — chase cover stories, rack up impressions, measure vanity ... »

🎧  The Concepts of Trust and Mistrust
PodCast / May 7, 2026 / Antoniette Roze

Building a Predictable Speaking Business

Antoniette Roze is the CEO of WPC Global and the host of Speak Pact, a done-for-you booking agency that helps six- and seven-figure experts stop chasing speaking gigs and start filling their calendars with consistent, high-value opportunities. In this Expert Insight Interview, she joins John Golden to explain why most speakers treat the stage like ... »

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