In preparing for sales calls, we all have our processes that we follow to give us tracks to run on and to increase the likelihood of successful outcomes. And in that, I’ve just mentioned two key elements – having both a logical call path and a planned call objective. Of course, there’s more. With the ... Read Post
To maximize the effectiveness of LinkedIn Sales Navigator in lead generation and sales processes, consider incorporating the following strategies: Targeted Searches: Use the advanced search features to filter potential leads by industry, company size, job title, and geographical location. This specificity helps in identifying the most relevant prospects. Save and Organize Leads: Utilize the tool’s ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
Can you count the times you asked yourself, ‘Why am I doing this?’ or ‘Why is this happening to me?’ The number is likely, infinite, and many will take the easy route – they quit. The better questions is, ‘What can I do to improve the situation, regain enthusiasm, and move forward?’ Our article offers ... »
Let’s bring the world back to doing great things, instead of app-sized flash-in-the-pan here-today-gone-tomorrow accomplishments. Read Post
The topic of Sales management is very broad, and is covered in an infinite number of books, so we won’t be covering that here. There is also an endless list of material on sales management—and as anyone who has read my previous writings on the subject knows, I consider that management is management. There are ... Read Post
Discover how online forms power modern CRM success. Learn how to capture leads, update customer data, automate workflows, and boost business growth with Pipeliner CRM’s smart forms and new AI-powered tools. Download the eBook today! Read Post
Using the Right KPIs The use of KPIs (Key Performance Indicators) is nothing new in business or sales. But if your KPIs are only of the lagging variety—the kind that shows the final results, such as gross sales, net revenue, or products sold—you’re missing out on the entire field of prediction. This white paper explains ... Read Post
Drawing lessons on closing deals — from the world’s greatest military victories. About Winning the Battle for Sales What does selling products and services—or the failure to do so—have to do with Napoleon’s march on Moscow, Pickett’s Charge at Gettysburg, and David’s epic battle with Goliath? According to sales expert John Golden, a lot–and not ... Read Post
While many will find the title controversial, especially given today’s climate of fostering startups, Nikolaus actually believes that entrepreneurship, as it is presented in many arenas, is actually dead and, in fact, could never get off the ground in the way it is often proposed. Read Post
With the increase in online shopping comes an increase in customer expectations. Shipping times are becoming shorter, technology is becoming smarter, and customer service is becoming more important. Companies that sell online have to keep up with this demand or be left behind. By 2040, it’s estimated that 95% of purchases will be made online. ... Read Post
PointClear has developed a comprehensive Lead/Revenue Calculator that factors in metrics frequently ignored in the planning process, and addresses other shortcomings often found in these sorts of tools. This is a model you can adjust to fit your company; so multiply, add zeros, adjust percentages or make whatever other changes you feel will shed light ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
There is a fatal disconnect happening in B2B marketing: The “Dog Food vs. Cat Food” problem.
Sahil Patel (Spiralyze) explains that if your Google Ad promises “Lowest Processing Fees” (Dog Food), but your landing page highlights “Premium Customer Support” (Cat Food), you’ve broken the user’s trust immediately. This message mismatch is a primary driver of high bounce rates.
