Podcast with host John Golden and guest Annie Meehan who is an inspirational Keynote Speaker, an award-winning author & Certified Coach. After 9 years climbing the ladder in corporate America, she became a serial entrepreneur – starting a speaking business, leading an AdvoCare Supplement team, writing one book and then another. She has just written ... »
Veteran sales consultant and co-author of The Salesperson’s Secret Code, Ian Mills has been selling for about 38 years. He’s worked for some big multinational companies, and for the last 20 years has run a company called Transform Performance International. He has advised many global organizations on how they could improve their performance: how could ... »
Host John Golden sits down with David Hoffeld to discuss his book “The Science of Selling”. David offers some really important insights around buying psychology and how sellers can adapt to how buyers like to buy. This podcast is also a recorded live event you are welcome to view here: The Science Behind Selling with ... »
Intergenerational similarities and differences are more highlighted now than ever, especially in sales. In many workplaces, there is a diverse group of individuals that need to find a way to work together, despite diversity issues like generation and generational stereotypes, gender, race, etc. When going back to basics, all humans want to be treated well. ... »
You might find that prospects are not going to change their position unless they have a sense of urgency. The incumbency position is very strong, and may even consist of continuing to do nothing. Sometimes we’re not trying to take the business away from a competitor–we’re just trying to get someone to start a new ... »
In this podcast host John Golden interviews Andrew an International Lecturer and Consultant specializing in Sales Management and Sales Process Optimization. He helps companies define, measure, analyze, improve, and control their sales processes. Helps clients segment their entire sales process into four phases and apply techniques from Lean, Six-Sigma, Theory of Constraints and TRIZ. He ... »
Getting sales training to stick and become the daily work practice of the salespeople can be difficult. Many pieces of training are based on theoretical situations, or encourage exploration of ideologies, but do not get down to: How do you actually do it? What is the piece that the salesperson takes away that actually makes ... »
The economic outlook is an important thing to consider, especially at the end of a year. As we enter the New Year, economist Dr. Thomas Potiowsky reviews what’s ahead. This is important for salespeople so that they can orient themselves and prepare for their upcoming year. It’s helpful to know what is going on in ... »
Are you a self-employed professional finally ready to build absolute financial security? We recently spoke with Chartered Financial Adviser Lisa Conway Hughes, and her message is clear: the path to freedom starts with financial discipline. Here are the three non-negotiable foundations for sustainable small business money management. 1. Build the Financial Firewall (Immediately!): The single ... »
What if the secret to exceptional leadership isn’t working harder, but focusing smarter? In this powerful episode of Expert Inside Interview, host John Golden sits down with leadership expert Will Watrous to uncover the game-changing strategies that separate high-performing leaders from the rest. Watrous shares his compelling “laser versus sunlight” analogy that will completely transform ... »
Strategic sales advisor Tamara Jackson joins John Golden to share game-changing insights about integrating artificial intelligence into sales processes without sacrificing human connection. What You’ll Learn: Jackson, founder of Lead Reviver, reveals why most AI implementations fail: companies expect instant results without proper system training. “Context is everything,” she explains, emphasizing that AI needs comprehensive ... »
Did you know that by ignoring digital accessibility, your business could be missing out on a massive, untapped market? In a recent interview, Mike Barton, VP of Corporate Communications and Content Marketing at Audio, revealed that accessibility is about more than just legal compliance—it’s a powerful engine for business growth. Mike shared some eye-opening statistics: ... »
Ever feel like you’re getting in your own way at work? That’s your “shadow” at play. Inspired by the work of executive educator Steven D’Souza, we’re talking about the unconscious behaviors and hidden parts of ourselves that quietly control our professional lives. From those repetitive patterns you can’t seem to break to the unwritten rules ... »
In a world filled with “me too” products, how do you make your brand stand out? The secret isn’t just about being better; it’s about defining what you stand against. Legendary marketing strategist Laura Ries calls this a “strategic enemy.” This isn’t just about a rival company—it’s about a clear, compelling opposition that sharpens your ... »
