Sales expert interview, hosted by John Golden, hear how metaphor applies to sales. Get these sales tips: How to be mentally present as a salesperson How to keep your clients mentally present Changing habits to improve sales Tips for reacting to rejections This podcast is also a recorded live event you are welcome to view ... »
Mediocrity, in many ways, has become the new norm in business as we’ve lowered standards, and been overcome by a more casual culture. These tendencies, however, can be detrimental to success. Sticking with the status quo only serves to limit salespeople and their potential. Lisa Copeland, interviewed by John Golden, discusses crushing mediocrity to succeed ... »
Most people call the place that produces revenue “the sales department”, but if you really think about it, selling is the activity that gets you to a result. For that reason Shawn set out to develop not just sales departments, but selling organizations. Host John Golden sits down with Shawn Karol Sandy to discuss the ... »
Podcast interview with Harry Kraemer, Jr. who is a professor of management and strategy at Northwestern University’s Kellogg School of Management, where he teaches in the MBA and the Executive MBA programs. He is an executive partner with Madison Dearborn Partners (MDP) which is one of the largest private equity firms in the United States. ... »
Sales negotiation is a large part of being a successful salesperson, and yet 90% of sales executives have never had any formal negotiation training. Tony Perzow, interviewed by John Golden, gives concrete advice on to best utilize potent sales negotiation skills. This podcast is also a recorded live event you are welcome to view here: ... »
Account-based revenue strategy (ABR) has been a buzzword in the sales world, yet few people understand it or use it properly. Trish Bertuzzi, interviewed by John Golden, explores the ways that using ABR can help, or hurt, your organization. This podcast is also a recorded live event you are welcome to view here: The Keen ... »
Want to learn how to be amazing at customer service? It’s actually not that difficult. Wouldn’t it be nice if everyone regarded you as being amazing in sales? Or a wonderful leader? What if you could transform yourself into a person who was always amazing – in almost every area of life? “Always be amazing.” ... »
The benefit of consistency in sales is very simple. We know that consistent sales activities produce consistent sales results. Random sales activities produce random sales results. Many salespeople use a sales process to guide their buyers from lead to close, but others opt for strategies that produce more inconsistent results. Weldon Long, interviewed by John ... »
The story of Serhiy Leshchenko, founder of Ukraine’s Beverly Productions, isn’t just a business case study—it’s a masterclass in entrepreneurial resilience. Building a successful video and podcast agency while navigating daily war realities sounds impossible, yet Serhiy proved that strategic focus and genuine authenticity are the ultimate growth hacks. In this powerful episode, we break ... »
The SEO Reckoning is Here. Search is no longer about getting a click; it’s about being the foundational source for AI. With Generative AI models like Gemini and Perplexity providing direct, summarized answers, the “zero-click” search is your new reality. But don’t panic—this is a shift, not a death knell. The Authority Pivot: Your first ... »
n a crowded housing market, simply being good isn’t enough; you need to be a recognized expert. Most agents struggle because they treat their personal brand as an afterthought, becoming commodities in the eyes of buyers and sellers. But how do you stand out, build genuine authority, and finally stop competing on price? We sat ... »
The Introvert’s Edge with Matthew Pollard The age-old sales myth insists that you need the energy and flash of an extrovert to succeed. Bestselling author and renowned sales strategist, Matthew Pollard, is here to prove that theory is entirely obsolete. According to Pollard, your introverted nature is not a limitation—it’s an elite advantage when channeled ... »
Are you wasting time chasing billion-dollar funds that will never write a check your size? A critical mistake in startup fundraising strategy is targeting the wrong investors. The key to successful funding lies in aligning your capital needs with the investor’s fund size and expertise. In this actionable segment, industry veteran Jeffrey Fidelman peels back the ... »
What happens to your business when a health crisis demands your attention? For founders and key decision-makers, maintaining business momentum while undergoing treatment requires an authentic approach to leadership. Our guest, Deb Krier, a cancer advocate and entrepreneur, knows this reality intimately. She emphasizes that weathering a personal storm requires strategic shifts in how you ... »
