A video became an inevitable part of the company’s marketing campaign nowadays, but companies still struggle with having similar videos. Thus, today’s guest in the Expert Insight Interview is Guy Bauer, and he discusses how to make a video that differentiates from the competition. Visit us on Apple Podcast You can also find SalesPOP! on all major ... »
The company’s marketing funnel has to be in alignment with consumers purchasing behavior. Thus, today’s guest in the Expert Insight Interview is Shauna Armitage, and she discusses how the Relationship Marketing Funnel helps your brand grow. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. »
In times of crisis, people tend to forget practices like developing positive leadership, ongoing learning and development, and self-management. Instead, they go to crisis mode, which usually means panic and chaos. Thus, today’s guest in the Expert Insight Interview is Mark Morey, and he discusses management in a crisis. Visit us on Apple Podcast You can also ... »
Lead follow-up is a never-ending point of discussion and a point of conflict for so many organizations. Thus, today’s guest in the Expert Insight Interview is Tom Jackobs, and he discusses how to perform a proper follow-up with the leads. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. »
While many see the expansion of remote work as an opportunity, others see it as a barrier that is hard to overcome. Thus, today’s guest in the Expert Insight Interview is Mark Hodgson, and he discusses how businesspeople can build and use their online personal brand to their advantage. Visit us on Apple Podcast You can also ... »
What is the psychology of sales, and how can it help you achieve success? In this Expert Insight Interview, we welcome Nicole Laino, business coach and expert in the psychology of sales. She helps entrepreneurs adjust their mindset to break free of their limiting beliefs. Visit us on Apple Podcast You can also find SalesPOP! on all ... »
You can’t manufacture authenticity. In this Expert Insight Interview, we welcome Arjun Rai, entrepreneur and founder of HelloWoofy, a digital marketing platform built to help small business owners get their message across. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. »
Why not use personalized pricing to boost customer loyalty? In this Expert Insight Interview, we welcome Cactus Raazi, author of Price: Maximizing Customer Loyalty Through Personalized Pricing. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. »
In this episode, Adam Nathan, founder of Blaze, shares how AI is changing marketing for small businesses. He explains how tools like Blaze help users create great content fast, without needing a big team. Host John Golden and Adam discuss why quality content still matters and how AI can support your creativity. You’ll also hear ... »
In this episode, John Golden talks with Alan Versteeg, a sales expert and co-founder of Growth Matters. Alan shares why coaching—not checking in or grilling your team—is the key to sales success. You’ll learn: Why coaching is different from auditing How to ask better questions Why focusing on strengths builds confidence A simple 4-step coaching ... »
In this episode, sales expert Geoffrey M. Reid—author of The Revenue Catalyst—joins John Golden to explore why structured sales education is missing from most universities and why that needs to change. Reid explains how the lack of proper training leaves many graduates unprepared, and how schools can close the gap by bringing real-world sales experience ... »
Building trust is hard today, especially in sales and coaching. Joanna Lott, a certified business coach, shared simple tips with John Golden. She says honesty wins over hype. Social media helps start the connection, but real trust grows through deeper content like podcasts and workshops. Joanna treats clients like people, not numbers. She sends gifts, ... »
Leadership Insights with Valerie Sandjivy Valerie Sandjivy joins John Golden to share her 4 key pillars of leadership: lead yourself, lead others, master your emotions, and practice self-care. With over 20 years of business experience, Valerie explains how knowing yourself and building trust can shape powerful leaders. A must-listen for anyone looking to grow as ... »
Straightforward and Professional Bootstrapping a Business: Lessons from Exbo Group Eric Fiegoli, co-founder of Exbo Group, shared how he built a successful consulting firm from scratch. He and his partner saw a gap in financial strategy support for startups—and filled it. They grew without outside funding by focusing on their strengths, using their network, and ... »
