Most people call the place that produces revenue “the sales department”, but if you really think about it, selling is the activity that gets you to a result. For that reason Shawn set out to develop not just sales departments, but selling organizations. Host John Golden sits down with Shawn Karol Sandy to discuss the ... »
Podcast interview with Harry Kraemer, Jr. who is a professor of management and strategy at Northwestern University’s Kellogg School of Management, where he teaches in the MBA and the Executive MBA programs. He is an executive partner with Madison Dearborn Partners (MDP) which is one of the largest private equity firms in the United States. ... »
Sales negotiation is a large part of being a successful salesperson, and yet 90% of sales executives have never had any formal negotiation training. Tony Perzow, interviewed by John Golden, gives concrete advice on to best utilize potent sales negotiation skills. This podcast is also a recorded live event you are welcome to view here: ... »
Account-based revenue strategy (ABR) has been a buzzword in the sales world, yet few people understand it or use it properly. Trish Bertuzzi, interviewed by John Golden, explores the ways that using ABR can help, or hurt, your organization. This podcast is also a recorded live event you are welcome to view here: The Keen ... »
Want to learn how to be amazing at customer service? It’s actually not that difficult. Wouldn’t it be nice if everyone regarded you as being amazing in sales? Or a wonderful leader? What if you could transform yourself into a person who was always amazing – in almost every area of life? “Always be amazing.” ... »
The benefit of consistency in sales is very simple. We know that consistent sales activities produce consistent sales results. Random sales activities produce random sales results. Many salespeople use a sales process to guide their buyers from lead to close, but others opt for strategies that produce more inconsistent results. Weldon Long, interviewed by John ... »
In this day and age of the sales world, you might think that sales and marketing engagement would be very integrated. However, this isn’t exactly the case. There is still a struggle between sales teams and marketing teams, and this difficulty unifying them had consequences that affect the entire organization. Joel Capperella, interviewed by John ... »
Our life is our own creating. And yet, many do not embrace overcoming obstacles very well. Much of life may feel like an objective truth, or an external reality that is beyond our control, but overcoming obstacles can lead to fruitful discoveries and unexpected growth, both on a personal level, and professional level. Isaac Lidsky, ... »
In this episode, Chris Peterson, author of Red and Blue Customers, shares how businesses can grow without getting political. He explains why customer values matter more than party lines and how brands can build trust by staying real and focusing on shared beliefs. You’ll learn how to connect with both conservative and liberal customers—without picking ... »
Bofta Yimam joins host John Golden to discuss how storytelling helps build stronger brands. She shares advice on getting comfortable with being seen, finding your personal story, and starting with the content format that feels right for you—whether that’s writing, video, or speaking. A must-listen for anyone who wants to grow their influence and connect ... »
Amazon sellers are facing big challenges with new tariffs. Omer Sasson joins the show to talk about how to handle those changes. He offers clear advice on finding new suppliers, managing costs, and keeping your business growing. From sourcing in Vietnam to bundling products for more value, this episode is full of helpful ideas for ... »
In this episode, Gary Harper shares smart tips for building a business that grows without needing you every day. He explains his RISE framework—Resources, Inspiration, Systems, and Engagement—and how each one helps your business work better. Gary also talks about common mistakes, like growing too fast or spending too much too soon. You’ll learn how ... »
Thinking about a move to Panama? In this episode, Melissa Darnay breaks down what life is really like there. From friendly visa options to beachfront homes under $200K, Panama offers a unique mix of comfort and opportunity. Melissa also talks about property management, safety, and why so many retirees and remote workers are choosing Panama. ... »
In this episode, Matt Raad shares how he and his wife, Liz, went from studying zoology to building a 7-figure online business. Learn how to start a website side hustle, invest in undervalued digital assets, and use smart strategies to grow online income. Matt explains how beginners can use website investing to break free from ... »
