In this podcast episode, John Golden from Sales POP Online Sales Magazine and Pipeline CRM, and Campbell Paton, CEO of Store Lab, discuss the future of mobile commerce. Push notifications, a better user experience, and higher retention rates are the factors that they believe will cause app commerce to surpass e-commerce. They also discuss the importance of human connection in app usage, the role of storytelling and authenticity in e-commerce, and the impact of AI on the app industry. The conversation concludes with Paton expressing gratitude towards Golden for his contribution, highlighting the collaborative nature of their discussion.
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