When it comes to sales, it is all about understanding the customer. In this Expert Insight Interview, we welcome Gen Furukawa, Co-Founder of Prehook, a quiz platform for Shopify brands that helps merchants capture leads. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.Listen
B2B Authority Building: Key Takeaways from Frank Hussman Forget fancy features; focus on solving problems. Frank Hussman, a B2B marketing guru, says companies need to showcase their expertise by highlighting the problems they solve, not just product features. Video reigns supreme. Stand out from the content flood with video! Frank uses one video to create ... »
Navigating the Evolving SaaS Go-to-Market Landscape: Key Takeaways In today’s dynamic SaaS landscape, go-to-market (GTM) strategies are undergoing a significant transformation. Join John Golden and Barrett King as they explore the shift from traditional sales to a more holistic approach that emphasizes digital marketing, inbound content, and strategic partnerships. Key takeaways from the podcast: Inbound ... »
In this podcast episode, John Golden interviews Taylor Loht, a commercial real estate investor who specializes in buying real estate with passive investors. They discuss the concept of passive investment in real estate, with Taylor explaining the importance of understanding investment goals and risk tolerance. He emphasizes the need for education, trust, and patience in ... »
Buying a Business in Today’s Economy: Insights from Richard Parker Business acquisition expert Richard Parker shares his insights on buying a business in today’s economy. He discusses the importance of finding motivated sellers, stress-testing businesses, and conducting thorough due diligence. Parker emphasizes the need for conservative financial projections and the importance of sound financial management. ... »
Preventing Lead Leakage: Key Takeaways from a Conversation with Jason Kramer In today’s sales landscape, lead leakage remains a significant challenge. To address this issue, John Golden interviews Jason Kramer, founder of Cultivate, on effective strategies to prevent lead leakage and optimize sales performance. Key Takeaways: Establish a consistent and well-defined sales process. Learn from ... »
In this podcast episode, John Golden from Sales Pop Online Sales Magazine and Pipeline CRM host Luis Báez, a revenue enablement strategist and sales coach, Báez shares his insights on entrepreneurship, emphasizing its importance in fostering a self-motivated and accountable business culture. He discusses the role of coaching in cultivating an entrepreneurial mindset within organizations ... »
In this podcast episode, John Golden interviews AJ Silber, founder of Small Business Bonfire. They discuss the evolution of SEO, emphasizing the shift from backlink reliance to building topical relevance and E-A-T (Experience, Expertise, Authority, Trust). Silver predicts Google will prioritize content based on the author’s experience and expertise. They also discuss the rise of ... »
In this podcast episode, host John Golden and guest Paul Butterfield discuss the transition from the Sales Enablement Society to the Revenue Enablement Society. Butterfield highlights the importance of focusing on the entire customer journey and the need for collaboration between different departments to ensure customer success. They discuss the necessity of effective communication with ... »
Thoughtful and respectful, John managed to create an incredible environment to talk and share ideas. It was a rich experience to participate in this interview. Thank you, John and SalesPOP!
Felipe Zamana PC
I appreciate how John highlighted the value of my lived experience in helping others change their mindset, because people live in all kinds of prisons in their heads
Trish Jenkins PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun.
Mags Bell PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional
Eric McNulty PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation.
Amy Wong PC
Thank you, John, and the SalesPop! team, for allowing me to share my insights on how businesses around the globe can attract, retain, and support top talent to thrive in today's world.
Nirupa Netram PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible
Stephanie Klein PC
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable.
Paolo Pironi PC
Building high-performance sales teams starts with better hiring decisions. Walter Crosby’s framework challenges conventional recruitment wisdom and delivers results. First, craft honest job descriptions that attract A-players and repel everyone else. Think Navy SEALs recruitment—transparency filters out mismatched candidates before they waste your time. During interviews, challenge candidates thoughtfully. Ask about failed deals, their sales ... »
Forget the doomsday predictions about AI stealing jobs. Daniel Hindi, CEO of Noem AI, shared a radically different vision on the Sales POP! podcast: AI should eliminate the work nobody wants to do in the first place. When AI chatbots handle 80-90% of routine support tickets—password resets, basic billing questions—human agents finally escape the repetitive ... »
Adam Rosen has been crushing cold email since 2014. As founder of EOC Works, he’s seen every trend, trick, and catastrophic mistake. His biggest revelation? Most companies sabotage themselves before hitting send. The culprit: using your primary domain for cold outreach. One spam flag can sink customer emails, vendor communications, and even internal messages. Rosen’s ... »
Small business equipment financing operates with minimal regulation, creating opportunities for exploitation. Understanding common scams helps entrepreneurs secure legitimate funding while avoiding costly mistakes. The “approval trap” involves fake pre-approvals with unrealistic rates. Companies collect upfront payments—first month, last month, documentation fees—before shopping your deal to actual lenders. Hidden contract language makes these fees non-refundable ... »
Remote work killed traditional recognition. Office shoutouts and bulletin boards don’t reach your distributed team, and that isolation is costing you talent. The fix? Meet employees where they are. Integrate recognition into Slack and Teams—make appreciation visible everywhere. Use gamification strategically: badges for values-driven behaviors, leaderboards for team achievements, and frequent small wins that keep ... »
Digital advertising fraud has ballooned into a $140 billion crisis, and most marketers don’t realize they’re victims until it’s too late. In this episode, fraud prevention expert Rich Kahn reveals the three types of fraud draining your campaigns: sophisticated bots, malware hijacking real users, and click farms employing actual humans to bypass detection. Warning signs ... »
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