In this episode, John Golden chats with SEO expert Nick Musica about the evolving SEO landscape, including the impact of Google algorithm updates and AI on content creation. Discover why quality content, user experience, and adaptability are critical in today’s competitive market. Nick shares actionable tips, such as optimizing site speed, creating valuable content, and ... »
Mastering Sales with Luke Lunkenheimer’s “Paid to Persuade” Method In this episode, Luke Lunkenheimer shares his “Paid to Persuade” method, emphasizing the importance of deep customer understanding in sales. He explores the emotional stakes of B2B decisions, overcoming insecurities, and maintaining authenticity. Luke introduces the three C’s—content, confidence, and cadence—as pillars of sales success, alongside ... »
Clarity in Sales Communication Join John Golden and Mitchell Levy as they explore the power of clear and credible communication in sales. Mitchell shares practical tips, including the KPOP framework, to help sales leaders simplify messaging, connect with audiences, and improve CRM adoption. Perfect for anyone seeking to enhance their sales strategy and build stronger ... »
Cultivating Curiosity and Communication In this episode, Lisa Blumenfeld, founder of Retain, discusses the importance of curiosity and open communication in building successful teams. She shares strategies for fostering inclusivity, delivering thoughtful feedback, and promoting self-awareness among employees. Lisa also highlights the value of creating parallel career paths and using tools like the “11” app ... »
Building High-Performing Websites Join John Golden and Jimi Gibson as they discuss how to turn your website into a lead-generating powerhouse. Jimi covers the importance of clear CTAs, engaging visuals, fast load times, and authentic messaging. Discover practical strategies to make your website a client-growing machine while staying ahead in the digital marketing game. Perfect ... »
Building Customer-Focused Tech Companies In this episode, Nathan Winegardner, CXO of Upstart 13, discusses creating customer-centric cultures, leveraging AI, and navigating digital transformation. He emphasizes the importance of strong company values, hiring for cultural fit, and maintaining open communication with clients. Nathan also shares insights into the vibrant tech talent in Latin America and offers ... »
Unlocking Sales Identity with Jacob Hicks In this episode, John Golden talks with Jacob Hicks, a seasoned sales coach, about the power of “sales identity”—understanding your core motivation or “why” in sales. Jacob shares tips on overcoming discomfort, active listening, and creating a value-driven approach to engage customers effectively. Learn the importance of follow-up, balancing ... »
Building a Brand That Resonates with Taylor Shanklin Wilson In this episode, Taylor Shanklin Wilson, CEO of Creative Sizzle, shares her expertise on brand building, storytelling, and staying relevant in an ever-changing market. She emphasizes the importance of consistent messaging, breaking down silos across teams, and evolving your brand to meet customer needs. Taylor also ... »
Trust is the foundation of every successful relationship, especially in leadership, sales, and transformation. In a recent episode of Sales POP!, expert John Golden chats with trusted authority Darryl Stickle to reveal practical strategies for building trust in today’s unpredictable world. Key takeaways include: Trust exists on a spectrum, not as a yes/no concept. Vulnerability ... »
Unlocking Leadership from Within: Building Trust, Culture & High-Performing Teams In this episode of Sales POP!, John Golden chats with Blayne Kelly and Hilary Andrews of Whole Teams Advisory about transforming leadership from the inside out. They delve into how intentional culture-building, trust, and psychological safety lay the foundation for thriving teams. Key takeaways include: ... »
Are you ready to break free from fear and self-doubt? In this episode, we dive into the transformative insights from Fred Joyal’s bestselling book, Super Bold: From Underconfident to Charismatic in 90 Days. Join us as we explore how to cultivate boldness and charisma as essential skills for personal and professional success. Key Takeaways: Boldness ... »
In today’s fast-paced, people-driven workplaces, empathic leadership is emerging as a powerful approach for sustainable success. In a recent podcast episode, host John Golden interviewed Mell Balment, an expert in empathic leadership, who shared valuable insights on how highly sensitive individuals can thrive in leadership roles without burning out. Mell emphasizes the concept of energetic ... »
The biggest mistake B2B SaaS and AI companies make is competitor-based pricing. This method disconnects your price from your customer value, commoditizing your unique AI solution and eroding profitability. You Need the SVC Pricing Framework: Strategic pricing expert Dan Balcauski recommends building your strategy on the SVC Model—a systematic approach for sustained revenue growth: Segments: ... »
In an era of generic, AI-generated content, the ability to connect authentically is a non-negotiable for high-ticket sales. This episode features Caroline Onyedinma, an expert strategist who cracked the code on making stories a scalable asset without losing the human touch. Caroline introduced her signature “Choose Your Speed” method—a practical storytelling framework designed to eliminate ... »
