When it comes to sales, it is all about understanding the customer. In this Expert Insight Interview, we welcome Gen Furukawa, Co-Founder of Prehook, a quiz platform for Shopify brands that helps merchants capture leads. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.Listen
Patrick Renvoise’s new book, The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime, was just released. It’s been 16 years since Patrick Renvoise published his first book on neuromarketing, which took the business world by storm. Interviewed by John Golden, Renvoise shares information about neuromarketing and persuasion in this expert sales interview. ... »
Sales and marketing alignment is a challenge that has come about in recent years. Especially as the sales industry has undergone a technological revolution, it is even more critical than ever to unify the sales and marketing teams. Maribeth Kuzmeski, interviewed by John Golden, discusses some changes that marketing people can make to help unite ... »
Most people associate “sales pitch” with a pushy salesperson trying to manipulate you into buying something. In reality, this isn’t a very accurate description, but the fact remains that a pushy message isn’t often well received. Instead of pushing your message onto potential buyers, John Livesay, interviewed by John Golden, explores ways to pitch, not ... »
95% of business don’t know what their competitive advantage is. This shocking statistic means that the vast majorities of companies are not promoting and utilizing their top skill sets that customers want, and are likely losing out on revenue. Jaynie Smith discusses competitive advantage in sales with John Golden. This podcast is also a recorded ... »
For a company, selecting software platforms for business operation is a major undertaking. What are the vital questions that must be answered, and what points should be addressed? Host John Golden sits down with Gabriel Gheorghui to discuss the process of how to select the best software for your company. Visite us on Apple Podcast ... »
Host John Golden talks to Bruce Wedderburn of Integrity Solutions who has over 20 years of global experience in the sales performance improvement industry building, coaching and directing sales teams and distribution channels to surpass growth targets. John and Bruce discuss the vital topic of coaching and training on the centerpiece of sales—the sales conversation—and ... »
Do you know how to open doors in sales? Perhaps you’ve got a good grip on the sales process. You have your elevator pitch, you’ve worked on boosting charisma and conversation skills, and you put in the time to go above and beyond for your clients. You can’t utilize all of these skills you’ve worked ... »
Risk taking and decision making are key parts in the context of selling and sales. The goal for everyone is to make the best decisions and right decisions to get where you want to go, as quickly and efficiently as possible. Sometimes, it requires risk-taking activities in order to arrive at your goals. Caspar Berry, ... »
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward.
Shayla Boyd-Gill PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money".
Jame Turk PC
Really enjoyed being interviewed by John for SalesPop Magazine. Great conversation, very professional and insightful questions. I would highly recommend him for his podcast and interviewing skills.
Hiten Bhatt PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible
Stephanie Klein PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer
Dr. Thomas Zweifel PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended
Ted Kulawiak PC
John is a gracious host and truly has a great sales mind. Ultimately selling is about people and John understands this well. He is one that sells with dignity!
Harry Spaight PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun.
Mags Bell PC
Rebel Health Alliance founder John Goldman joins the podcast to challenge everything we accept about getting older. His personal transformation—from exhausted and declining in his 40s to thriving through data-driven care—sparked a mission to revolutionize healthcare access. The traditional system is broken. Fragmented specialists, rushed appointments, and insurance barriers leave most people settling for suboptimal ... »
Most consulting engagements end the same way: a polished deliverable, a final invoice, and clients wondering why nothing actually changed. Tim Beattie, CEO of Stellafai, calls this the fundamental flaw of traditional consulting. In this episode, Beattie reveals why output-driven contracts create misaligned incentives that hurt both consultants and clients. When you’re paid for deliverables ... »
Most entrepreneurs overcomplicate personal branding. Here’s what actually matters, according to international business mentor Katrena Friel. Start With Your Story You’re sitting on valuable insights and don’t even know it. Your challenges, solutions, and lessons learned? Someone’s searching for that exact roadmap right now. Document your journey—wins and failures both count. Combat Imposter Syndrome Practically ... »
Dive into the evolving blend of AI and storytelling with insights from David J. Ebner, founder of Content Workshop. In this episode, host John Golden uncovers how AI can boost marketing efficiency without diluting emotion. The core message: storytelling remains about human connection; AI serves as a tool to automate research, drafts, and data analysis ... »
Technical skill gets you the promotion, but interpersonal mastery keeps you there. In a recent Sales POP! episode, Rich Birke (JAMS) explains that leadership is defined by the ability to bridge “the trust gap.” Most leaders fail because they treat conflict as a crisis rather than a tool for innovation. To lead effectively, you must ... »
Is AI coming for your job, or is it coming to save it? In this episode, Antony Baker (CEO of 15) joins John Golden to dismantle the “replacement” narrative. They explore why the most successful firms use AI to make experts 10% better, not 100% redundant. By automating the “drudge work” of email and scheduling, ... »
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