With the ever-increasing number of messages and advertisements, it can be difficult to engage in the market without feeling overwhelmed. Consumers are bombarded with messages every day, making it hard to differentiate between what is important and what is not. Fortunately, there are a few strategies that you can use to help you engage in ... »
VK Lakkineni is a CMT of ROI media, chief mindset coach at Mindset Monk, digital marketing entrepreneur, and best-selling Amazon author. He is a technology enthusiast with a passion for marketing strategy and business growth operations. Today, in this expert insight interview, John and VK Lakkineni discuss “Mindset And Motivation.” Visit us on Apple Podcast You can ... »
Mona Akmal is CEO and Co-founder at Falkon AI, a product and engineering veteran, helping companies build resource-driven teams. From beginning as a software developer at Microsoft to being the CEO of the number one GTM intelligence tool, she has gained her expertise with time and patience. She has worked with Microsoft, Amperity, Code.org, and ... »
Michelle Vazzana is a Co-founder and Chief Strategy Officer for VantagePoint, Co-author of three books. She is an expert of innovating sales force management, global sales effectiveness, and evidence-based research. Today, in this expert insight interview, John and Michelle Vanzana discuss “How To Change Sales force Behavior While Avoiding Common Pitfalls.” Visit us on Apple Podcast You ... »
Joe Ardeeser is a Founder and CEO of Smart Pricing Table, which is an interactive business-to-business proposal software. He has been a digital agency owner for 12 years. Joe has worked as a developer, senior designer, VP of customer support, and managing member. In today’s expert insight interview, John and Joe Ardeeser discuss “Proposal Writing.” ... »
JR Butler is Founder and CEO of Shift Group, a former D1 hockey athlete at Holy Cross, an early sales leader at Turbonomic, and a former CRO of Pillir. His company Shift Group is helping athletes, military vets, and candidates that want to transition into technology sales. In today’s expert insight interview, John and JR ... »
Jeffrey Deckman is a thought leader, consultant, strategist, award-winning author on new leadership, innovator of the year 2021 bronze medal winner, organization design mindset models, and methods creator that are redefining modern business. He has published a book about conscious leadership which is an amazon bestseller. Today, in this expert insight interview, John and Jeffrey ... »
Ravi Rajani is a Keynote & SKO Speaker, Storytelling & communication trainer, and Host of the Influential communicator podcast. He works with the mission to help B2B SaaS sales teams present their story, solution and message in a way that grabs attention, builds trust, and wins new business without competing on price. In this expert ... »
Management has a missing step problem. For every 100 men promoted into leadership roles, only 87 women make the same climb—and even fewer people of color advance. Christine Sandman Stone calls these “broken rungs,” and they’re costing organizations their best talent. After 35 years transforming companies like Dell and McDonald’s, she knows the fix starts ... »
Most automation projects fail—not because of bad technology, but because of bad people strategy. Dr. Don Capener from Chang Robotics shares game-changing insights on successfully implementing AI and robotics. His approach? Put humans first, technology second. The winning formula includes involving frontline workers from day one, communicating the “why” behind changes, and treating AI as ... »
Amrit Dhaliwal bought into the franchise dream—turnkey business, proven system, guaranteed support. She got none of that. Her first franchise left her struggling with “entrepreneurial poverty”: owning a business but barely surviving. So she built Walfinch differently. Her home care franchise rejects half its applicants, provides real coaching, and goes fully digital in a paper-obsessed ... »
Marketing Strategy Director Anique Mautner shared her brand storytelling framework that actually connects with audiences during her appearance on the Expert Inside Interview podcast. Her three-pillar approach is deceptively simple: ensure your message is relevant to real customer needs, distinctive in ways that showcase your unique perspective, and clear enough for anyone to understand. Mautner’s ... »
The supplement game has changed completely. John Smiddy, who’s launched over 100 products and generated $100M+ in sales, joined Sales POP! host John Golden to break down what’s actually working now. His biggest revelation? AI is transforming how people buy supplements. Consumers are completing entire purchases inside ChatGPT conversations—no Google browsing required. That means your ... »
Gulf brands flooding the U.S. market with digital ads are discovering an expensive truth: those dashboard metrics are misleading. Advertising expert Rihab Abouzaki from This and That Communications reveals how bots, proxies, and click farms drain budgets while delivering zero authentic engagement. The solution? Credible channels and verified American partnerships. Streaming TV reaches 117 million ... »
