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🎧 Powering Up Lead Generation Thought Leadership Content
PodCast / Dec 31, 2023 / Steve MacDonald

Powering Up Lead Generation Thought Leadership Content

Spark Leads with Thought Leadership: Why Podcasts are Your Next Weapon Is your marketing generating enough leads? Join John Golden and Steve McDonald as they dissect the power of thought leadership content and its impact on lead generation. Discover how podcasts can ignite interest, build trust, and propel your B2B success. Today’s B2B buyers are ... »

🎧 Cracking the Sales Code: Mastering the Psychology of Negotiation
PodCast / Dec 29, 2023 / Brian Will

Cracking the Sales Code: Mastering the Psychology of Negotiation

Master the Psychology of Sales and Negotiation with Brian Will Delve into the fascinating psychology of sales and negotiation with veteran Brian Will. Learn how to build authentic connections, master active listening, and ask the right questions to unlock client needs. Avoid information overload and focus on highlighting benefits clearly and concisely. Discover the importance ... »

🎧 The Most Transparent Platform for Charitable Giving
PodCast / Dec 27, 2023 / Chase Harmer

The Most Transparent Platform for Charitable Giving

Ditch the Doubt, Donate with Heart: Chase Harmer and the Future of Giving Dreading the donation black box? Chase Harmer feels you. That’s why he built Wishes, a platform that throws open the curtains on charitable giving. Forget blurry receipts and distant causes. Wishes connect you directly to the impact you make, one transparent story ... »

🎧 From Employee to Entrepreneur
PodCast / Dec 23, 2023 / Fred Cary

From Employee to Entrepreneur

Ditch the Cubicle, Ignite Your Passion: Fred Curry’s Guide to Entrepreneurial Freedom Dreaming of escaping your cubicle? Fred Cary, CEO of Idea Pros, has your back. He spills the tea on the funding game (it’s rigged!), teaches you to pitch like a pro (investors love data!), and reminds you why you started (it’s not just ... »

🎧 How Can Systems Thinking Revolutionize Industrial Facilities?
PodCast / Dec 21, 2023 / Matthew Kleiman

How Can Systems Thinking Revolutionize Industrial Facilities?

Systems Thinking: The Future of Industrial Operations Matthew Kleiman, CEO of Cumulus Digital Systems, isn’t talking anatomy when he compares factories to the human body. He’s urging a radical shift: viewing facilities as interconnected systems, not silos. Why? Siloed thinking leads to inefficiency, waste, and even disasters. COVID-19 proved it, forcing businesses to see the ... »

🎧 B2B Thought Leader Guide: How to Become an Industry Authority
PodCast / Dec 19, 2023 / Frank Husmann

B2B Thought Leader Guide: How to Become an Industry Authority

B2B Authority Building: Key Takeaways from Frank Hussman Forget fancy features; focus on solving problems. Frank Hussman, a B2B marketing guru, says companies need to showcase their expertise by highlighting the problems they solve, not just product features. Video reigns supreme. Stand out from the content flood with video! Frank uses one video to create ... »

🎧  Power Partnerships: Unleashing the Potential of SaaS Go-to-Market Strategies
PodCast / Dec 16, 2023 / Barrett King

Power Partnerships: Unleashing the Potential of SaaS Go-to-Market Strategies

Navigating the Evolving SaaS Go-to-Market Landscape: Key Takeaways In today’s dynamic SaaS landscape, go-to-market (GTM) strategies are undergoing a significant transformation. Join John Golden and Barrett King as they explore the shift from traditional sales to a more holistic approach that emphasizes digital marketing, inbound content, and strategic partnerships. Key takeaways from the podcast: Inbound ... »

🎧 Real Estate Riches: Unlocking Passive Income with Minimal Effort
PodCast / Dec 14, 2023 / Taylor Loht

Real Estate Riches: Unlocking Passive Income with Minimal Effort

In this podcast episode, John Golden interviews Taylor Loht, a commercial real estate investor who specializes in buying real estate with passive investors. They discuss the concept of passive investment in real estate, with Taylor explaining the importance of understanding investment goals and risk tolerance. He emphasizes the need for education, trust, and patience in ... »

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Our Listeners About Us

Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
John works to get to the heart of the matter so listeners can find what they need, wisdom to grow and advance. Scott F. Paradis PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money". Jame Turk PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation. Amy Wong PC
John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer Dr. Thomas Zweifel PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
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🎧 Leadership Techniques for Leveraging Disruption
PodCast / Jul 11, 2026 / Juan Munoz

From NASA Engineer to Denver Realtor

Juan Munoz — a top-producing Denver realtor, licensed lender, and former NASA aerospace engineer — left a secure career to build a referral-driven real estate business on one principle: Trust, Value, Results. His biggest lesson: clients remember how you made them feel, so put their best interest ahead of your own. This episode covers his ... »

🎧 Leadership Techniques for Leveraging Disruption
PodCast / Jul 9, 2026 / Giuseppe Grammatico

Building Financial and Time Freedom Through Franchising

Giuseppe Grammatico, Franchise Coach and Consultant at GG The Franchise Guide, explains why franchising can build financial and time freedom even amid AI disruption: owners gain control and access to parent-company support across 4,000 brands and 70+ industries. In this Sales POP! Expert Insight Interview, he busts franchising myths and details what it truly takes ... »

🎧 Leadership Techniques for Leveraging Disruption
PodCast / Jul 7, 2026 / Laura McCracken

What Does a Board of Directors Really Do?

Laura McCracken, Founder & CEO of Blackheath Advisors and The Board Alchemist, explains that a board of directors exists to provide oversight, manage risk, and own company culture — not to confer prestige. In this Sales POP! episode, she reveals why boards only prove their worth in a crisis and how management can turn them ... »

🎧 Leadership Techniques for Leveraging Disruption
PodCast / Jul 5, 2026 / Kevin Cope

Business Acumen for Sales Success

Kevin Cope, Founder and CEO of Acumen Learning and author of Business Acumen for Sales Success, explains that modern selling is won by understanding how a customer makes money, not by knowing your product best. He shows reps how to read a P&L, decode an earnings call, and pair that business insight with the EQ ... »

🎧 Leadership Techniques for Leveraging Disruption
PodCast / Jul 4, 2026 / Rob Snyder

The Power of Pull: Customer Demand

Rob Snyder—serial startup founder, Harvard Innovation Labs fellow, and author of The Power of Pull—argues that customer demand, not better features or harder selling, is the only thing that makes a startup succeed. The fastest path to growth is to find people who already feel “blocked” while trying to do something urgent, then unblock them. ... »

🎧 Leadership Techniques for Leveraging Disruption
PodCast / Jul 2, 2026 / David Dean

Future-Proofing Your Job in the AI Era

David Dean, author of An Inbox Between Us, keynote speaker, and self-described business AI realist, argues that you future-proof your job not by mastering tools but by deepening the human judgment, lived experience, and accountability AI can’t replicate. In this episode, Dean reframes AI as a relationship that takes time and shows how your communication ... »

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