When it comes to sales, it is all about understanding the customer. In this Expert Insight Interview, we welcome Gen Furukawa, Co-Founder of Prehook, a quiz platform for Shopify brands that helps merchants capture leads. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.Listen
In this podcast episode, host John Golden interviews Oliver Sweet, a business anthropologist based in London. Oliver explains the role of a business anthropologist in understanding and influencing consumer behavior through the study of culture. He discusses the importance of immersing oneself in different cultures and subcultures to gain insights into people’s motivations and behaviors. ... »
In this podcast episode, John Golden introduces Martin Huntbach, owner of Jamie Digital, an SEO and content marketing agency. Martin and his partner Lindsay specialize in helping personal brands attract high-paying clients through effective content marketing strategies. They discuss the importance of creating sales content that helps businesses sell faster and close more deals. Martin ... »
In this podcast episode, John Golden interviews Neil Patrick Rogers, author of “Bar Tips: Everything I Needed to Know in Sales I Learned Behind the Bar.” Neil shares the lessons he learned from his 27 years of bartending experience and how they apply to sales. He emphasizes the importance of making a great first impression, ... »
In this podcast episode, host John Golden is joined by Kyle Stout, founder of Elevate and Scale, to discuss the role of AI in developing a content marketing strategy. They emphasize the importance of having a strategy before using AI tools and highlight the need for human intervention to ensure quality content. They explore how ... »
In this podcast episode, John Golden and Jakub Hon discuss the challenges of moving from “maybes” to close deals in sales. Jakub, an expert in sales processes, highlights the reasons why deals get stuck in uncertainty, such as wrongly qualifying leads and a lack of control in guiding customers. They emphasize What specific strategies does ... »
In this podcast episode, John Golden interviews Alex Fisher about his new book, “The Business Athlete.” They discuss Alex’s background as a professional athlete and how it influenced his book. They also delve into topics such as mental fortitude, coachability, and energy management. Alex emphasizes the importance of taking control of one’s own energy and ... »
In this podcast episode, John Golden welcomes Bill Sims, author and motivational speaker, to discuss his book “The Green Beans and Ice Cream Book: How to Motivate with Positive Reinforcement.” They explore the concept of positive reinforcement and its impact on behavior change. They also touch on the challenges of managing people and the lack ... »
In this podcast episode, John Golden interviews behavior change expert Adele Spraggon about how the brain makes decisions and how to upgrade it for better choices. They discuss the role of subconscious patterns, negative voices about sales, addressing emotions and triggers, and the potential for rewiring the brain. Adele shares her insights on sales conversations, ... »
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation.
Amy Wong PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward.
Shayla Boyd-Gill PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer
Dr. Thomas Zweifel PC
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable.
Paolo Pironi PC
Thoughtful and respectful, John managed to create an incredible environment to talk and share ideas. It was a rich experience to participate in this interview. Thank you, John and SalesPOP!
Felipe Zamana PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money".
Jame Turk PC
I appreciate how John highlighted the value of my lived experience in helping others change their mindset, because people live in all kinds of prisons in their heads
Trish Jenkins PC
John works to get to the heart of the matter so listeners can find what they need, wisdom to grow and advance.
Scott F. Paradis PC
Most sales teams obsess over motivation—better offers, bigger discounts, flashier pitches. But consumer psychologist Matt Sucha reveals the real problem: hidden psychological barriers. When a European bank offered free travel insurance, uptake was nearly zero. Why? Customers feared hidden charges and questioned legitimacy. Once these specific concerns were addressed, conversions soared 167%. The lesson? Stop ... »
Rebel Health Alliance founder John Goldman joins the podcast to challenge everything we accept about getting older. His personal transformation—from exhausted and declining in his 40s to thriving through data-driven care—sparked a mission to revolutionize healthcare access. The traditional system is broken. Fragmented specialists, rushed appointments, and insurance barriers leave most people settling for suboptimal ... »
Most consulting engagements end the same way: a polished deliverable, a final invoice, and clients wondering why nothing actually changed. Tim Beattie, CEO of Stellafai, calls this the fundamental flaw of traditional consulting. In this episode, Beattie reveals why output-driven contracts create misaligned incentives that hurt both consultants and clients. When you’re paid for deliverables ... »
Most entrepreneurs overcomplicate personal branding. Here’s what actually matters, according to international business mentor Katrena Friel. Start With Your Story You’re sitting on valuable insights and don’t even know it. Your challenges, solutions, and lessons learned? Someone’s searching for that exact roadmap right now. Document your journey—wins and failures both count. Combat Imposter Syndrome Practically ... »
Dive into the evolving blend of AI and storytelling with insights from David J. Ebner, founder of Content Workshop. In this episode, host John Golden uncovers how AI can boost marketing efficiency without diluting emotion. The core message: storytelling remains about human connection; AI serves as a tool to automate research, drafts, and data analysis ... »
Technical skill gets you the promotion, but interpersonal mastery keeps you there. In a recent Sales POP! episode, Rich Birke (JAMS) explains that leadership is defined by the ability to bridge “the trust gap.” Most leaders fail because they treat conflict as a crisis rather than a tool for innovation. To lead effectively, you must ... »
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