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🎧 Powering Up Lead Generation Thought Leadership Content
PodCast / Dec 31, 2023 / Steve MacDonald

Powering Up Lead Generation Thought Leadership Content

Spark Leads with Thought Leadership: Why Podcasts are Your Next Weapon Is your marketing generating enough leads? Join John Golden and Steve McDonald as they dissect the power of thought leadership content and its impact on lead generation. Discover how podcasts can ignite interest, build trust, and propel your B2B success. Today’s B2B buyers are ... »

🎧 Cracking the Sales Code: Mastering the Psychology of Negotiation
PodCast / Dec 29, 2023 / Brian Will

Cracking the Sales Code: Mastering the Psychology of Negotiation

Master the Psychology of Sales and Negotiation with Brian Will Delve into the fascinating psychology of sales and negotiation with veteran Brian Will. Learn how to build authentic connections, master active listening, and ask the right questions to unlock client needs. Avoid information overload and focus on highlighting benefits clearly and concisely. Discover the importance ... »

🎧 The Most Transparent Platform for Charitable Giving
PodCast / Dec 27, 2023 / Chase Harmer

The Most Transparent Platform for Charitable Giving

Ditch the Doubt, Donate with Heart: Chase Harmer and the Future of Giving Dreading the donation black box? Chase Harmer feels you. That’s why he built Wishes, a platform that throws open the curtains on charitable giving. Forget blurry receipts and distant causes. Wishes connect you directly to the impact you make, one transparent story ... »

🎧 From Employee to Entrepreneur
PodCast / Dec 23, 2023 / Fred Cary

From Employee to Entrepreneur

Ditch the Cubicle, Ignite Your Passion: Fred Curry’s Guide to Entrepreneurial Freedom Dreaming of escaping your cubicle? Fred Cary, CEO of Idea Pros, has your back. He spills the tea on the funding game (it’s rigged!), teaches you to pitch like a pro (investors love data!), and reminds you why you started (it’s not just ... »

🎧 How Can Systems Thinking Revolutionize Industrial Facilities?
PodCast / Dec 21, 2023 / Matthew Kleiman

How Can Systems Thinking Revolutionize Industrial Facilities?

Systems Thinking: The Future of Industrial Operations Matthew Kleiman, CEO of Cumulus Digital Systems, isn’t talking anatomy when he compares factories to the human body. He’s urging a radical shift: viewing facilities as interconnected systems, not silos. Why? Siloed thinking leads to inefficiency, waste, and even disasters. COVID-19 proved it, forcing businesses to see the ... »

🎧 B2B Thought Leader Guide: How to Become an Industry Authority
PodCast / Dec 19, 2023 / Frank Husmann

B2B Thought Leader Guide: How to Become an Industry Authority

B2B Authority Building: Key Takeaways from Frank Hussman Forget fancy features; focus on solving problems. Frank Hussman, a B2B marketing guru, says companies need to showcase their expertise by highlighting the problems they solve, not just product features. Video reigns supreme. Stand out from the content flood with video! Frank uses one video to create ... »

🎧  Power Partnerships: Unleashing the Potential of SaaS Go-to-Market Strategies
PodCast / Dec 16, 2023 / Barrett King

Power Partnerships: Unleashing the Potential of SaaS Go-to-Market Strategies

Navigating the Evolving SaaS Go-to-Market Landscape: Key Takeaways In today’s dynamic SaaS landscape, go-to-market (GTM) strategies are undergoing a significant transformation. Join John Golden and Barrett King as they explore the shift from traditional sales to a more holistic approach that emphasizes digital marketing, inbound content, and strategic partnerships. Key takeaways from the podcast: Inbound ... »

🎧 Real Estate Riches: Unlocking Passive Income with Minimal Effort
PodCast / Dec 14, 2023 / Taylor Loht

Real Estate Riches: Unlocking Passive Income with Minimal Effort

In this podcast episode, John Golden interviews Taylor Loht, a commercial real estate investor who specializes in buying real estate with passive investors. They discuss the concept of passive investment in real estate, with Taylor explaining the importance of understanding investment goals and risk tolerance. He emphasizes the need for education, trust, and patience in ... »

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Our Listeners About Us
I loved being a guest on the Sales POP podcast! John's easy going and insightful presence created a great conversation where we offered up content to help others Build a Vibrant Culture! Nicole Greer PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
Thank you, John, and the SalesPop! team, for allowing me to share my insights on how businesses around the globe can attract, retain, and support top talent to thrive in today's world. Nirupa Netram PC
We had such a good time together exploring his questions and it always makes it good for any audience when the people doing the podcast are having fun. Mags Bell PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money". Jame Turk PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable. Paolo Pironi PC
John is a gracious host and truly has a great sales mind. Ultimately selling is about people and John understands this well. He is one that sells with dignity! Harry Spaight PC
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🎧  Transitioning into a Virtual Sales Environment
PodCast / Nov 30, 2025 / Gino Barbaro

From Restaurant Owner to Real Estate Tycoon

We often chase a number in a bank account, thinking it equals freedom. But what if the way you earn that money is actually trapping you? In this episode of the Expert Inside Interview, John Golden sits down with real estate titan Gino Barbaro. Co-founder of a portfolio managing over $450 million in assets, Gino ... »

🎧  Transitioning into a Virtual Sales Environment
PodCast / Nov 29, 2025 / Rob Marcus

Stop Fighting Fires: Authentic Leadership for Sustainable Growth

In a business world obsessed with speed, why are so many leaders stuck in a constant, exhausting cycle of crisis management? John Golden sits down with leadership veteran Rob Marcus (Blue Stallion Solutions, author of Crossing the Divide) to uncover the root causes of organizational chaos and the profound shift needed to achieve genuine growth. ... »

🎧  Transitioning into a Virtual Sales Environment
PodCast / Nov 27, 2025 / Jolynn Ledgerwood

Maximizing Team Potential

How do you guarantee every voice is heard and every mind is engaged in your next strategy session? We’re unlocking the secret with learning and development veteran Jolynn Ledgerwood and the revolutionary LEGO Serious Play (LSP) method. Jolynn reveals why traditional meetings fail and how this hands-on process creates a level playing field, transforming quiet ... »

🎧  Transitioning into a Virtual Sales Environment
PodCast / Nov 25, 2025 / Len Ward

AI marketing stack, agent-to-agent marketing, brand voice protection

The role of the marketer is fundamentally shifting, and it’s time to adapt. Join us as Len Ward breaks down the imminent threats and opportunities of the AI era, equipping you with the tactics to remain indispensable. AI can handle the volume, but you own the voice. We detail critical protocols for protecting your unique ... »

🎧  Transitioning into a Virtual Sales Environment
PodCast / Nov 23, 2025 / Duane Deason

Why Your Company’s Cost Management Efforts Always Fail

For many organizations, the term “cost management” is synonymous with panic. When the market tightens, leaders often have a “deer in the headlights” moment, defaulting to the fastest way to save money: layoffs. This is the single biggest reason why cost-cutting efforts not only fail but actively damage the company’s future. Veteran CFO Duane Deason ... »

🎧  Transitioning into a Virtual Sales Environment
PodCast / Nov 22, 2025 / Lee Salz

The Science of Silence and Storytelling in First Calls

Why are your deals ghosting you after a great first meeting? Because you missed the crucial step: securing the next meeting while the energy is high. Elite sales pros understand that buying decisions are more emotional than logical. Ditch the generic, fact-based questions and opt for evocative, storytelling prompts. Try this instead: Don’t ask, “What’s ... »

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