In this episode, host John Golden speaks with e-commerce expert Sabir Semerkant about the most significant challenges online brands will face in 2025. With over $1 billion in revenue, Sabir shares actionable strategies on overcoming common pitfalls like “special snowflake syndrome,” data-driven decision-making, and optimizing business foundations. Learn how to build momentum, manage cash flow, ... »
Video is a game-changer in mid-funnel marketing! In this episode, Tim Bradley breaks down the three essential types of video content and shares actionable strategies to engage buyers and boost conversions. Learn why authenticity, storytelling, and strategic distribution are key to making video content work for your brand. 🔹 How to craft anthem, explainer, and ... »
In this episode of Expert Inside Interview, host John Golden speaks with Dr. Joseph Riggio and Henrik Wenøe about the power of satisfaction selling. This approach shifts sales from problem-solving to understanding and fulfilling customer desires. Key Takeaways: ✅ Sell outcomes, not just solutions – Customers care about what they gain, not what’s broken. ✅ Use ... »
In this episode, John Golden talks to Joris Merks Benjaminsen, an award-winning author and former DEI leader at Google. They discuss challenges like generational differences, company growth, and leadership expectations and how to solve them. Joris shares modern team management strategies, from how to adapt your communication style to foster collaboration and work without power. ... »
In this episode, John Golden and Chris Jennings, a UCLA graduate with 25 years of experience in sales leadership and client retention training. They discuss innovative sales training techniques, focusing on authenticity, effective questioning, and psychological insights. Chris also highlights the need to set low expectations in sales calls to have honest conversations and build ... »
Investing in Behavioral Health – A Growing Opportunity Mental health services are more in demand than ever. But access to care remains a challenge. In this episode of the Expert Insight Interview, John Golden talks with Jay Toby, an investment expert, about why behavioral health is both a critical social need and a smart investment ... »
Why Every Entrepreneur Needs Financial Discipline Running a business isn’t just about making money. It’s about managing it wisely. In a recent podcast episode, John Golden spoke with Kash, CEO of Icon Foods and CFO of multiple companies. Kash shared one key truth: passion doesn’t pay the bills—financial discipline does. Many entrepreneurs focus on sales but ... »
In this episode, John Golden talks with Dr. Thorsten Polleit about why the Austrian School of Economics still matters today. Dr. Polleit explains how key ideas like subjective value, opportunity cost, and business cycles help us understand modern economies. He also discusses why booms and busts happen, how low interest rates create bad investments, and ... »
Navigating a crisis? The best leaders don’t freeze—they act. In a recent podcast episode, Vervent CEO David Johnson shared his proven strategies for bold leadership in turbulent times. This isn’t just about surviving; it’s about building a resilient, adaptable organization ready to thrive in any climate. First, banish inaction. The biggest threat isn’t a competitor, ... »
Becoming a thought leader is more complex than ever. With AI-generated content flooding search results and social feeds, how can you stand out? In a recent episode of the Sales POP podcast, Dublin-based publicist Claire Mason, the “Queen of Thought Leadership,” shared her expert insights on building an authentic voice. This post distills her advice ... »
Monetizing a SaaS product is a tough challenge, but it doesn’t have to be a guessing game. Many companies fall into the trap of simply copying competitor pricing, but this can lead to a “race to the bottom.” In a recent episode of Sales POP!, pricing expert Bill Wilson shared a powerful message: your pricing ... »
Transforming Sales Coaching: Expert Strategies for Lasting Success Effective sales coaching is crucial for unlocking team potential and driving growth. This guide, based on an episode of Sales POP! with Dr. Deepak Bhootra of Jabulani Consulting, explores key strategies for modern sales leaders. Learn to overcome common coaching challenges like a lack of formal training ... »
Are you tired of marketing efforts that don’t deliver? In a recent podcast, marketing expert Sacha Awwa (Sacha Awwa Marketing Group, Uncomplicated Podcast host) and John Golden reveal how to stop wasting marketing budget and build lasting customer loyalty. This episode dives into common marketing mistakes like copycat marketing and channel overload. Learn to define ... »
Navigate the complex world of startup and small business funding with expert insights from Chris Van Dusen of Solyco Capital. This episode breakdown covers essential distinctions between Venture Capital (VC) and Private Equity (PE), guiding you on where your business fits in the investment landscape. Learn critical preparation steps for fundraising, including mastering key business ... »
