Anna Lindh was a Swedish politician who was known for her fierce commitment to international cooperation. This famous quote of hers very aptly sums up today’s maelstrom of global trade, tariffs and supply chains – “Globalization has made us more vulnerable. It has created a world without borders and makes us painfully aware of the ... Read Post
Get ready to start the new year with optimism and success. With a solid foundation of financial protection through business insurance, streamlined production, and optimized pricing, you can improve your profits and set yourself up for the best year yet. Business Insurance for a Foundation Business insurance is essential for creating a safety net in ... »
Top 5 B2B CRMs for the Mid-Market The mid-market segment has unique B2B CRM requirements: sophisticated enough to support complex sales processes, yet practical enough to drive rapid adoption without dedicated IT resources. Here’s our definitive ranking. 1. Pipeliner CRM Why It Leads for B2B CRM Mid-Market Pipeliner CRM was purpose-built for the mid-market sweet ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
There is a lot of conversation circulating about building your personal brand. If you take a look online, you might see personal branding defined 1 as “the practice of people marketing themselves and their careers as brands,” with terms like “self-packaging” thrown into the mix. But, the discussion about personal branding is fairly superficial; what ... Read Post
Because a CRM solution is such an integral part of your company’s operation, precisely establishing ROI for CRM is vital. In taking the time to do so, you are also taking the time to fully support and empower your sales efforts for years to come. This simple guide will put you firmly on track to ... Read Post
Perhaps more than any other vocation, salespeople generally get their educations on the job. There is no university degree for a “Bachelor of Sales.” Any veteran sales rep will tell you that the only real way to learn how to sell is to get out there and do it, fall on your butt, and get ... Read Post
Selling is a very dynamic process, probably the most dynamic in any organization. It has so many moving parts, so many variables that it often becomes frenetic, chaotic, and reactionary. In this ebook, John Golden argues that it doesn’t have to be that way. Read Post
Capitalize on the new buyer’s journey by aligning sales and marketing. Help your business grow! Discover the advantages of making your sales and marketing work together. A huge part of the buying decision is made before your customer reaches out to your brand or meets your sales team. What does that mean for your sales ... Read Post
Managing your sales force can be a lot like managing a soccer team towards a World Cup victory. Be the Best Team! Germany stunned the world with one of the youngest teams ever to take the field at the World Cup 2014 — and a considerable lack of star players in the traditional sense. It ... Read Post
Check out these 6 terrific suggestions on ways to search for a new role without jeopardizing your current job. Read Post
Sales strategist Robert Beckerman has designed a tool to help you build stronger relationships with prospects and clients. Are Your Sales Methods Effective? Are you ready to ask yourself some really important and possibly difficult questions? The answers to these 10 questions will help sales professionals focus on core issues that may be holding them ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
Susan Friedman, founder of Aviva Publishing & Marketing, joins host John Golden to share why most nonfiction business books fail to generate results — and how a strategic shift toward niche marketing, bulk sales, and long-term promotion changes everything. With 30 years of experience and 18 books published, Susan gives authors a practical roadmap for turning their book into a business asset rather than a shelf trophy. Learn more and connect with Susan at https://avivapubs.com.
