Focusing on customer service but ignoring customer care is a routine error in business that can badly affect future growth. A recent experience clearly defines each term and magnifies the vital nature of customer care. Without caring, ‘bad press’ becomes unavoidable, discouraging earning a returning and referring clientele, the definition of a Smooth Sale. The ... Read Post
Imagine your buyer—overwhelmed by competing demands, juggling multiple priorities, and stretched thin on time—pausing to read your message. This moment is a gift. How will you make it count? The foundation of effective sales writing lies in recognizing the value of your reader’s time. Whether it’s an email, a proposal, a presentation, or a sales ... »
To maximize the effectiveness of LinkedIn Sales Navigator in lead generation and sales processes, consider incorporating the following strategies: Targeted Searches: Use the advanced search features to filter potential leads by industry, company size, job title, and geographical location. This specificity helps in identifying the most relevant prospects. Save and Organize Leads: Utilize the tool’s ... »
In the rapidly evolving landscape of sales, where digital tools and automation are increasingly at the forefront, one element remains irreplaceable: human connection. Despite the proliferation of AI-driven solutions and automated customer interactions, the significance of building genuine, trust-based relationships with customers is more crucial than ever. Today’s buyers are not only more informed but ... »
Capitalize on the new buyer’s journey by aligning sales and marketing. Help your business grow! Discover the advantages of making your sales and marketing work together. A huge part of the buying decision is made before your customer reaches out to your brand or meets your sales team. What does that mean for your sales ... Read Post
At Pipeliner, we operate on principles instead of values. The difference between these two terms is significant. Values are dependent upon: culture, time, era, language, business sector, geographical location, and other factors. They are highly contextualized. Principles, on the other hand, are universal and are totally independent of such factors. An example is the principle ... Read Post
Advice from sales experts who are also seasoned attendees — How to make the most of the in-person event. Indispensable techniques for keeping organized and productive at events and conferences We’ve got a new ebook just perfect for anyone planning to attend an in-person event or conference! — The Little Black Book for Conferences and ... Read Post
Managing your sales force can be a lot like managing a soccer team towards a World Cup victory. Be the Best Team! Germany stunned the world with one of the youngest teams ever to take the field at the World Cup 2014 — and a considerable lack of star players in the traditional sense. It ... Read Post
The use of KPIs (Key Performance Indicators) to measure a sales team’s growth or contraction have been used for many years. Some examples include gross sales, net revenue, products sold, and others that demonstrate how a company has succeeded (or not) through a particular period (quarter or year). Read Post
Craig M. Jamieson’s comprehensive guide to building a successful social CRM strategy is focused on small businesses. Download your free excerpt here. The era of small business social CRM is upon us. Can you keep up? Your business and customers have both evolved dramatically over the past several years. Much of this has to do ... Read Post
Social selling has revolutionized the sales world, which has created the necessity of managing a social selling team. In recent years, using social media and other similar platforms to sell has taken off, and it has been difficult to keep up with the trends, especially for sales managers who are already juggling a lot of ... Read Post
Qualify accounts and track information about contacts, sales account profile, and sales in process. Knowing Your Buyer The first and most important thing you’d like to know about the decision-makers in your prospect company is: what is motivating them to be interested in your product or service? In other words, you want to discover the ... Read Post
