The SalesPOP! The podcast is one of the world’s top-ranked sales podcasts, ranking in the top 2% of 3.3 million podcasts globally. Hosted by John Golden, Amazon bestselling author and globally recognized sales thought leader, the show features short, actionable conversations with the world’s leading sales experts, authors, and practitioners.
With over 1,500 episodes and counting, we cover everything from sales enablement and pipeline management to AI-powered selling, leadership development, and CRM strategy. Each episode distills decades of real-world selling experience into insights you can apply immediately.
In this day and age of the sales world, you might think that sales and marketing engagement would be very integrated. However, this isn’t exactly the case. There is still a struggle between sales teams and marketing teams, and this difficulty unifying them had consequences that affect the entire organization. Joel Capperella, interviewed by John ... »
Our life is our own creating. And yet, many do not embrace overcoming obstacles very well. Much of life may feel like an objective truth, or an external reality that is beyond our control, but overcoming obstacles can lead to fruitful discoveries and unexpected growth, both on a personal level, and professional level. Isaac Lidsky, ... »
John Golden interviews Ryan Lowe who is a professional motivational keynote speaker, sales trainer, consultant & author, whose passion is to work with organizations that want to inspire and motivate their leaders and team members with principles that will help create a positive culture and mindset to achieve excellence. John and Ryan cover the below ... »
In the last decade, we have entered into a new era of selling. This has affected all areas of sales, including the sales team, the marketing team, sales management, technology and software systems, and most importantly, it has changed the way buyers buy. In order to keep up with these changes, David Meerman Scott, interviewed ... »
Salespeople are optimistic by nature. They have to be, in a career where rejection is commonplace. However, it’s not always smart to go after every sales opportunity, especially when it’s a sale that utilizes a lot of resources. Brian Sullivan, interviewed by John Golden, discusses sales opportunity analysis for enterprise selling. This podcast is also ... »
Host John Golden sits down with Andy Paul to discuss how to cuts through the noise of excessive mediocre sales tips in order to get to the effective sales advice that will make a difference for your sales in 2018. The first piece of advice that Andy provides is this: if it seems “hypey” just ... »
An important aspect of selling to a group with a sales presentation is selling within the presentation. It’s one thing to sell one-on-one, where the person you’re selling to is going to be talking as much as you. But what does it look like when you as the salesperson are doing most of the talking? ... »
Often, a company buys from a salesperson because that salesperson had a great pitch. It is not always because the product is better than others on the market. “You could have a great offering, but if you don’t know how to sell it and pitch it, it doesn’t matter what your offering is,” says Justin ... »
Most businesses launch Google Ads campaigns expecting a flood of leads and end up with nothing but a drained budget. In this episode of the Expert Inside Interview, John Golden sits down with Jeff Coleman, founder of Four Factor Marketing and a Google Ads strategist with more than two decades of hands-on experience, to unpack ... »
What if most of your customers have already made their buying decision before they even realize it? In this episode of the Sales POP! podcast, host John Golden sits down with Paul Larche, broadcaster, business strategist, and author of The Divided Brain: Why Customers Buy and Why They Don’t to explore the neuroscience hiding behind ... »
What would you do with an extra twenty hours every week? For most entrepreneurs, the honest answer is they can’t even imagine it—they’re too deep in the daily chaos to think that far ahead. George Rivera used to be one of them. After building a $20 million brand from scratch, he found himself working nonstop, ... »
What if the reason your business feels so heavy has nothing to do with your work ethic — and everything to do with your structure? In this episode, host John Golden sits down with Andy Clark, best-selling author and creator of the Whole Pie System, to dig into why so many small business owners end ... »
In this episode, sales influence expert Paul Ross breaks down why traditional pitching fails—and what actually moves buyers to yes. The real decision-maker isn’t your prospect’s logic. It’s their emotional state. Ross calls it the “buying state”—a feeling of focus, trust, and desire that has to exist before any pitch lands. Engineer that first, and ... »
In this episode, remote sales expert Kai Law breaks down why most remote closers fail — and it’s rarely about talent. Without an office structure, your habits become everything. Kai shares how top performers set daily activity targets, obsessively track KPIs, and treat their CRM like a truth-telling mirror. The biggest mindset shift? Stop blaming ... »
