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🎧  Improving Closing Ratios with the Three Pillars of Digital Marketing
PodCast / Sep 12, 2024 / Saul Marquez

Improving Closing Ratios with the Three Pillars of Digital Marketing

In this episode, John Golden talks with Saul Marquez about how to significantly improve closing ratios by mastering the three pillars of digital marketing—owned, earned, and paid media. Saul shares actionable strategies to enhance your digital presence, reduce customer acquisition costs, and ultimately drive more sales. Whether you’re new to digital marketing or looking to ... »

🎧  Navigating the Complexities of Procurement
PodCast / Sep 10, 2024 / Mike Lander

Navigating the Complexities of Procurement

In this episode, John Golden talks with Mike Lander about how salespeople can effectively engage with procurement professionals. Mike dispels common misconceptions about procurement and offers actionable strategies to build better relationships, involve procurement early, and adopt a consultative selling approach. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. »

🎧 Crafting a Prosperous Image: Authentic Branding
PodCast / Sep 8, 2024 / Lee Heyward

Crafting a Prosperous Image: Authentic Branding

Join John Golden as he talks with Lee Heyward, founder of The Prosperous Image, about creating authentic and aligned brand identities. Lee shares actionable tips on storytelling, brand consistency, and empowering employees to enhance your business’s image. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.   »

🎧 Unleashing the Power of AI in Marketing
PodCast / Sep 6, 2024 / Jim Matuga

Unleashing the Power of AI in Marketing

In this episode, John Golden interviews Jim Matuga, founder of Interaction Media and creator of the Story Maker SaaS platform. Jim shares how Story Maker uses AI to empower small businesses and nonprofits by simplifying the content creation process. He also discusses the importance of storytelling in marketing, highlighting how businesses can leverage AI to ... »

🎧  The Importance of Relationships in Business
PodCast / Sep 4, 2024 / Blair LaCorte

The Importance of Relationships in Business

In this episode, John Golden interviews Blair LaCorte, a seasoned business executive, about the importance of relationships in business. They explore concepts like Dunbar’s number, vulnerability, and how personal connections influence professional success. Blair’s Key Points: Focus on Relationships: Success is rooted in nurturing meaningful connections. Coaching: Blair emphasizes helping others succeed through mentorship. Quality ... »

🎧 How Can You Master Excellence in Your Daily Life?
PodCast / Sep 2, 2024 / Adeyinka Adegbenle

How Can You Master Excellence in Your Daily Life?

In this insightful episode, John Golden interviews Adeyinka Adegbenle, known as Yinka, to explore the principles of excellence as outlined in her book “Master Excellence: 13 Principles to Help You Win at Life.” Yinka discusses how she turned a challenging period into an opportunity for growth, focusing on intentionality, character development, and financial discipline. The ... »

🎧  Harnessing the Power of Thinking Differently
PodCast / Aug 31, 2024 / Jamie Waller

Harnessing the Power of Thinking Differently

In this episode of the Expert Insight Interview, host John Golden speaks with Jamie Waller, a successful entrepreneur, philanthropist, and author of “Unsexy Business” and “The Dyslexic Edge: Unleash the Power of Thinking Differently.” Jamie shares his inspiring journey of overcoming the challenges of dyslexia, ADHD, and a difficult upbringing in East London to build ... »

🎧  Overcoming Fear and Anxiety
PodCast / Aug 29, 2024 / Daniel Packard

Overcoming Fear and Anxiety

In this episode of “Expert Inside,” John Golden interviews Daniel Packard, founder of Full Liberation Technology. Daniel, a UC Berkeley-trained mechanical engineer, shares his journey of overcoming anxiety, procrastination, and low confidence. He discusses how his engineering background helped him develop a program targeting the root cause of these struggles: fear. Daniel’s unique six-week program ... »

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Our Listeners About Us
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible Stephanie Klein PC
I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession. Precious Williams PC
Thank you, John, and the SalesPop! team, for allowing me to share my insights on how businesses around the globe can attract, retain, and support top talent to thrive in today's world. Nirupa Netram PC
John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
Really enjoyed being interviewed by John for SalesPop Magazine. Great conversation, very professional and insightful questions. I would highly recommend him for his podcast and interviewing skills. Hiten Bhatt PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer Dr. Thomas Zweifel PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
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🎧  Bridging Leadership and Technology
PodCast / May 26, 2025 / Zach Tsakiris

Revolutionizing Estate Planning with Fast Will

Did you know a staggering 60% of Americans lack a will? In this insightful episode of the Expert Insight Interview, John Golden speaks with Zach Tsakiris, founder and CEO of Fast Will and a Forbes-recognized estate planning innovator. Zach discusses the common misconceptions surrounding estate planning – its perceived complexity and cost – and how ... »

🎧  Bridging Leadership and Technology
PodCast / May 24, 2025 / Kevin Gwynn White

Decoding the 2025 VC Landscape

In this engaging episode of the Expert Insight Interview, host John Golden speaks with Kevin Gwynn White, co-founder of Expo Group, about the evolving world of venture capital. Kevin sheds light on the significant shift in investor priorities, moving away from pure growth metrics to a strong emphasis on operational efficiency and sustainable profitability, especially ... »

🎧  Bridging Leadership and Technology
PodCast / May 23, 2025 / Saad Saad

Sales Success Starts with Better Negotiation

In this episode, sales expert and author Saad Saad shares key tips on how to negotiate smarter from the very first sales call. Host John Golden talks with Saad about using empathy and assertiveness, building client trust, and preparing to win more deals. You’ll learn why every sales interaction is a negotiation, how to avoid ... »

🎧  Bridging Leadership and Technology
PodCast / May 21, 2025 / Tony Morando

How to Build and Lead a High-Performing Sales Team

In this episode, Tony Morando talks with host John Golden about how to grow and lead high-performing sales teams. Tony shares lessons from his 19 years in sales, including why coaching is key, how to build team trust, and why standard processes boost results. He also talks about hiring people with the right attitude, adapting ... »

🎧  Bridging Leadership and Technology
PodCast / May 19, 2025 / William Milliken

Turning a Dirty Job into a Million-Dollar Brand

William Milliken joins us to share how he went from digital marketing to building a thriving dog waste removal company—Swoop Scoop. After seeing how poorly other services operated, William stepped in with smart branding, online tools, great customer service, and strong hiring practices. He explains how Facebook ads, vehicle wraps, and a strong online presence ... »

🎧  Bridging Leadership and Technology
PodCast / May 17, 2025 / Sara Connell

How to Turn Your Book Into a Business

In this inspiring interview, bestselling author and coach Sara Connell joins John Golden to share how she helps people write books that grow their business. Sara breaks down her 3-part writing method—Story, Situation, and Solution—and shows how to turn ideas into a clear message. She also explains how a book can be a powerful tool ... »

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