In this episode, John Golden chats with SEO expert Nick Musica about the evolving SEO landscape, including the impact of Google algorithm updates and AI on content creation. Discover why quality content, user experience, and adaptability are critical in today’s competitive market. Nick shares actionable tips, such as optimizing site speed, creating valuable content, and ... »
Mastering Sales with Luke Lunkenheimer’s “Paid to Persuade” Method In this episode, Luke Lunkenheimer shares his “Paid to Persuade” method, emphasizing the importance of deep customer understanding in sales. He explores the emotional stakes of B2B decisions, overcoming insecurities, and maintaining authenticity. Luke introduces the three C’s—content, confidence, and cadence—as pillars of sales success, alongside ... »
Clarity in Sales Communication Join John Golden and Mitchell Levy as they explore the power of clear and credible communication in sales. Mitchell shares practical tips, including the KPOP framework, to help sales leaders simplify messaging, connect with audiences, and improve CRM adoption. Perfect for anyone seeking to enhance their sales strategy and build stronger ... »
Cultivating Curiosity and Communication In this episode, Lisa Blumenfeld, founder of Retain, discusses the importance of curiosity and open communication in building successful teams. She shares strategies for fostering inclusivity, delivering thoughtful feedback, and promoting self-awareness among employees. Lisa also highlights the value of creating parallel career paths and using tools like the “11” app ... »
Building High-Performing Websites Join John Golden and Jimi Gibson as they discuss how to turn your website into a lead-generating powerhouse. Jimi covers the importance of clear CTAs, engaging visuals, fast load times, and authentic messaging. Discover practical strategies to make your website a client-growing machine while staying ahead in the digital marketing game. Perfect ... »
Building Customer-Focused Tech Companies In this episode, Nathan Winegardner, CXO of Upstart 13, discusses creating customer-centric cultures, leveraging AI, and navigating digital transformation. He emphasizes the importance of strong company values, hiring for cultural fit, and maintaining open communication with clients. Nathan also shares insights into the vibrant tech talent in Latin America and offers ... »
Unlocking Sales Identity with Jacob Hicks In this episode, John Golden talks with Jacob Hicks, a seasoned sales coach, about the power of “sales identity”—understanding your core motivation or “why” in sales. Jacob shares tips on overcoming discomfort, active listening, and creating a value-driven approach to engage customers effectively. Learn the importance of follow-up, balancing ... »
Building a Brand That Resonates with Taylor Shanklin Wilson In this episode, Taylor Shanklin Wilson, CEO of Creative Sizzle, shares her expertise on brand building, storytelling, and staying relevant in an ever-changing market. She emphasizes the importance of consistent messaging, breaking down silos across teams, and evolving your brand to meet customer needs. Taylor also ... »
Investment advisor fraud is a growing concern for entrepreneurs, often beginning with subtle red flags. So what does a scam actually look like, and how can you recognize the signs before it’s too late? Financial expert Timothy Smith shares critical insights, explaining that most fraud schemes rely on a few common tactics. They promise “guaranteed” ... »
Are you still investing like it’s the year 1999? If so, you could be putting your financial future at risk. Our economy has fundamentally changed, shifting from a model of growth to one of massive debt. Financial expert Brandon Thor recently broke down this critical change. He highlighted that the strategies that worked in a ... »
Are you spreading yourself too thin in sales? Are you casting a wide net and only catching “sharks and trash”? In this episode, we’re talking with sales expert Katie Nelson, founder and CEO of Sales Uprising, who’s here to debunk a major myth: that a bigger pipeline means more sales. Katie, with over 30 years ... »
What if you could build a business where 95% of your work came from referrals? That’s the reality for legendary landscape architect Steve Griggs, and in this week’s episode, he’s sharing his playbook. Steve breaks down his core philosophy: it’s not about what you do, but how you make people feel. He discusses why he ... »
Is your “purpose-driven” culture just a slogan on a wall? In our latest episode, leadership expert Ryan Estes reveals how to build a company with a real soul. He argues that authentic leadership isn’t about grand gestures; it’s about intentional, daily practice. Here’s what you’re missing: Hire for Care, Not Just Skill: You can teach ... »
Are you running on empty? You’re not alone. With 66% of professionals reporting burnout, the old “hustle harder” model is officially failing us. In our latest episode, we sit down with master somatic coach Suzanne Roberts to uncover a radical solution: tapping into your body’s self-renewing energy source. She reveals how to stop leaking energy ... »
