Think about the number of performance metrics and data that you have access to at any given moment. For salespeople, sales managers, sales leaders, and other business people, there is an enormous amount of metric; so much so that CRM systems and other organizational software are prioritized as one of the most important things that ... »
People don’t always understand the true definition of coaching. It often gets confused with managing, or directing, or teaching. But there is a very big difference between coaching and those other disciplines. Most of those tasks are concerned with one certain part of the person, be it a subject, like math, or a skill, like ... »
Who doesn’t want more clients? Clients mean more opportunities to help people with your product or service, more opportunities to generate revenue, and more opportunities to grow your business. There are lots of different ways of attracting more clients, but Tricia Molloy has designed a five-step approach to help you attract more clients with her ... »
Everyone has a personal brand, but not everyone defines their personal brand for themselves. The idea that other people could define you and your brand should be a scary idea! Don’t let people go so far as to make up what your brand is. Be clear, concise, specific, and intentional about what your personal brand ... »
The world of selling went through a profound structural change in the 1980s. For the 200 years prior, we ran businesses in the industrial economy. But things changed in the last 20 years of the 20th century. We went from learning how to manage people’s hands, to learning how to manage people’s minds. The problem ... »
When it comes to marketing, there is a common misconception that it’s just an art form or something that involves leisurely fun. But the reality is that it’s not just an art form, it can be a systemized and regimented process that also has the spark of creativity. Agile marketing is a tactical and strategic ... »
Stacey Copas became a quadriplegic at age 12 and had to reverse engineer her story from one of feeling like her life was over, to be able to turn it around with positivity and motivated optimism. It’s easy to feel completely defeated by things that happen in life. After all, it’s not a matter of ... »
Digital marketing has been very pervasive over the last few years in many different forms, but many people are still struggling to market digitally because they are overwhelmed, or they don’t know where to put their money for the most effective result, and other things. Also, things are constantly changing, and new things are coming ... »
In this insightful conversation, Andy Gwynn shares practical strategies to make LinkedIn your ultimate sales platform. Hosted by John Golden, the episode covers: Crafting meaningful connections Avoiding common messaging mistakes Leveraging LinkedIn’s algorithm for greater reach Segmenting connections strategically Focusing on value-driven interactions Implement these actionable steps to achieve measurable sales success. Visit us on Apple ... »
On Sales POP!, business expert Marc Adams, author of “Secrets to Annexing Your Business and Cashing Out Tax Free,” detailed his roadmap to $100 million valuations and tax-free exits. His strategy unfolds in three phases: a “Growth Accelerator” focusing on organic growth to around $5 million revenue with a strong EBITDA (aiming for 15%); a ... »
In a recent Expert Insider Interview, John Golden spoke with Shawn Quintero, CEO of Abundance Worldwide, about the transformative power of an abundance mindset. Quintero, whose own journey shifted from trauma to fulfillment through coaching, defines abundance beyond mere wealth to include love, connection, and overall well-being. He contrasts this with a limiting scarcity mentality, ... »
Why do many talented creatives hesitate to step into leadership? Vincent Wanga, a renowned brand consultant, tackled this with John Golden on Sales POP!. Wanga noted that leadership requires a different skillset than individual creative contribution—empathy, organization, and people management—and that it’s a “sacrifice for other people.” He urged aspiring creative leaders to develop a ... »
On a recent Sales Pop podcast, John Golden and Gui Costin, CEO of Dakota Financial Software, dissected the modern state of sales effectiveness. Costin emphasized the importance of moving beyond vague targeting to gain a deep understanding of ideal customer pain points and build qualified lead lists—quality over quantity is key, as it avoids the ... »
In a recent Sales Pop Expert Insight Interview, John Golden spoke with Andrew Newland, CEO of Functional Medicine Marketing, about effective digital strategies for functional medicine clinics. Newland highlighted that traditional marketing, like Facebook ads, often yields poor-quality leads for these specialized practices. Instead, he champions a robust SEO-centric approach. This involves comprehensive technical website ... »
