In this episode of the Expert Insight Interview, host John Golden speaks with Robert and Kay Fukui, co-founders of IE 61 Inc and authors of “Tandem: The Married Entrepreneur’s Guide for Greater Work-Life Balance.” The discussion centers on the unique challenges married entrepreneurs face in balancing their business and personal lives. Robert and Kay share ... »
In this podcast episode, John Golden from Sales POP! and Eric Gruber of Personal ABM discuss the pivotal role of account-based marketing (ABM) in enhancing the go-to-market strategy. They explore how ABM can accelerate revenue and increase average contract value by improving the account experience through aligned sales, marketing, and customer success efforts. Eric highlights ... »
In this podcast episode, John Golden and Frank V. Cespedes discuss the evolving role of AI in sales. Cespedes highlights AI’s potential to improve productivity, particularly in customer contact and lead generation. They explore how AI shifts the focus to higher-value tasks and relationship-building for salespeople. The conversation also covers the necessity of clean data ... »
In this podcast episode, John Golden interviews Ahuva Gruen, a seasoned fractional CFO and founder of AG Financial CPA. They explore the critical challenges businesses face in achieving profitability. Ahuva shares her expertise on the importance of proper pricing, strategic employee placement, and establishing accountability. She stresses the need for meticulous tracking of costs and ... »
In this podcast episode, John Golden interviews Neil Sahota, a United Nations AI advisor and IBM master inventor, about the advancements and implications of artificial intelligence. They explore the impact of AI on industries, the emergence of AI agents, and ethical concerns such as data security and the need for transparent regulations. Neil highlights the ... »
In this episode of the Expert Insights Podcast, host John Golden speaks with leadership expert Bill Dickinson about authentic leadership and self-discovery. Dickinson emphasizes the importance of leaders knowing themselves, their strengths, and limitations, and being vulnerable while empowering others. He advocates for the necessity of empathy and emotional intelligence in leadership, and the role ... »
In this podcast episode, John Golden and Kristie Jones delve into the nuances of a career in sales. Christy, an experienced sales coach and author, emphasizes the importance of intentional career choices and self-awareness for sales professionals. They discuss the pitfalls of accidental careers in sales and the common issue of unprepared individuals being promoted ... »
In this podcast episode, John Golden interviews Frank Kyazze about the critical role of governance, risk, and compliance (GRC) in establishing digital trust and enhancing cybersecurity, privacy, and AI ethics. They explore the challenges of remote work, the necessity of employee education, and the importance of clear policies for data protection. Frank discusses the rigorous ... »
Why do most referral campaigns fail? Because they ignore the emotional core of the client experience. In her book, The Referral Client Experience, Stacey Brown Randall explains that anxiety and uncertainty define the initial “New Client” stage. If you don’t address that “quiet voice” of concern with straightforward onboarding and emotional reassurance, you undermine trust. ... »
Is your practice busy but not profitable? You might be skipping the essential step: Diagnose Before You Prescribe. Expert Terri Ross highlights the need for structured, thorough consultations that move beyond cookie-cutter recommendations. Stop competing on price! Define your Ideal Customer Profile and align every message to attract premium clients who value quality over cost. ... »
In sales, the word “no” is not a verdict; it’s merely a signpost on the road to “yes.” Top performers know this, and it’s a mindset you can adopt instantly. On a recent episode of Sales POP!, motivational speaker and sales expert Patrick Engasser—who built a thriving career despite being blind—shared his critical strategy for ... »
Most business leaders treat podcast guesting like traditional PR—chasing the most prominent names for “brand awareness.” This is a mistake. The real ROI of podcasting isn’t in mass reach; it’s in niche authority and SEO leverage. When you guest on a targeted podcast, you aren’t just speaking to an audience; you are “borrowing” the host’s ... »
If your team doesn’t understand how their pay is calculated, you aren’t just losing trust—you’re losing talent. In this episode of Sales POP!, compensation expert Scott Trumpolt (30+ years of experience) reveals that effective pay structures are less about math and more about communication. Scott argues that modern compensation requires a shift from transactional payouts ... »
Is your lead generation strategy stagnant? In this episode of Sales POP!, host John Golden joins expert strategist Jennie Wright to dismantle the “one-size-fits-all” approach to list building. Wright introduces her proprietary List Injection Method, a high-velocity strategy that leverages collaborative events—like virtual summits and bundles—to tap into warm audiences and drive rapid growth. Key ... »
