When it comes to sales, it is all about understanding the customer. In this Expert Insight Interview, we welcome Gen Furukawa, Co-Founder of Prehook, a quiz platform for Shopify brands that helps merchants capture leads. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations.Listen
Small business equipment financing operates with minimal regulation, creating opportunities for exploitation. Understanding common scams helps entrepreneurs secure legitimate funding while avoiding costly mistakes. The “approval trap” involves fake pre-approvals with unrealistic rates. Companies collect upfront payments—first month, last month, documentation fees—before shopping your deal to actual lenders. Hidden contract language makes these fees non-refundable ... »
Remote work killed traditional recognition. Office shoutouts and bulletin boards don’t reach your distributed team, and that isolation is costing you talent. The fix? Meet employees where they are. Integrate recognition into Slack and Teams—make appreciation visible everywhere. Use gamification strategically: badges for values-driven behaviors, leaderboards for team achievements, and frequent small wins that keep ... »
Digital advertising fraud has ballooned into a $140 billion crisis, and most marketers don’t realize they’re victims until it’s too late. In this episode, fraud prevention expert Rich Kahn reveals the three types of fraud draining your campaigns: sophisticated bots, malware hijacking real users, and click farms employing actual humans to bypass detection. Warning signs ... »
Your best salesperson just became your worst manager. Sound familiar? This promotion mistake costs companies millions annually. High-performing salespeople develop intuitive skills that work brilliantly—for them. But translating that success to others? That requires coaching, feedback delivery, and conflict resolution skills they’ve never needed before. Leadership expert Ashley Herd warns against this “unconscious competence” trap. ... »
Most sales teams obsess over motivation—better offers, bigger discounts, flashier pitches. But consumer psychologist Matt Sucha reveals the real problem: hidden psychological barriers. When a European bank offered free travel insurance, uptake was nearly zero. Why? Customers feared hidden charges and questioned legitimacy. Once these specific concerns were addressed, conversions soared 167%. The lesson? Stop ... »
Rebel Health Alliance founder John Goldman joins the podcast to challenge everything we accept about getting older. His personal transformation—from exhausted and declining in his 40s to thriving through data-driven care—sparked a mission to revolutionize healthcare access. The traditional system is broken. Fragmented specialists, rushed appointments, and insurance barriers leave most people settling for suboptimal ... »
Most consulting engagements end the same way: a polished deliverable, a final invoice, and clients wondering why nothing actually changed. Tim Beattie, CEO of Stellafai, calls this the fundamental flaw of traditional consulting. In this episode, Beattie reveals why output-driven contracts create misaligned incentives that hurt both consultants and clients. When you’re paid for deliverables ... »
Most entrepreneurs overcomplicate personal branding. Here’s what actually matters, according to international business mentor Katrena Friel. Start With Your Story You’re sitting on valuable insights and don’t even know it. Your challenges, solutions, and lessons learned? Someone’s searching for that exact roadmap right now. Document your journey—wins and failures both count. Combat Imposter Syndrome Practically ... »
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional
Eric McNulty PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended
Ted Kulawiak PC
I had the joy of being a guest on John’s SalesPop Podcast with John on Thursday. He is a wonderful host and we had a great and relaxed discussion.
Dr. Lizz Bernthal PC
John asked meaningful questions that are relevant for his audience and was spirited in his interview approach with curiosity and enthusiasm. It was an honor to be able to spend the time on his show and become a new raving fan of his content.
Rhonda Petit PC
I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession.
Precious Williams PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money".
Jame Turk PC
Really enjoyed being interviewed by John for SalesPop Magazine. Great conversation, very professional and insightful questions. I would highly recommend him for his podcast and interviewing skills.
Hiten Bhatt PC
Thank you, John, and the SalesPop! team, for allowing me to share my insights on how businesses around the globe can attract, retain, and support top talent to thrive in today's world.
Nirupa Netram PC
Most automation projects fail—not because of bad technology, but because of bad people strategy. Dr. Don Capener from Chang Robotics shares game-changing insights on successfully implementing AI and robotics. His approach? Put humans first, technology second. The winning formula includes involving frontline workers from day one, communicating the “why” behind changes, and treating AI as ... »
Amrit Dhaliwal bought into the franchise dream—turnkey business, proven system, guaranteed support. She got none of that. Her first franchise left her struggling with “entrepreneurial poverty”: owning a business but barely surviving. So she built Walfinch differently. Her home care franchise rejects half its applicants, provides real coaching, and goes fully digital in a paper-obsessed ... »
Marketing Strategy Director Anique Mautner shared her brand storytelling framework that actually connects with audiences during her appearance on the Expert Inside Interview podcast. Her three-pillar approach is deceptively simple: ensure your message is relevant to real customer needs, distinctive in ways that showcase your unique perspective, and clear enough for anyone to understand. Mautner’s ... »
The supplement game has changed completely. John Smiddy, who’s launched over 100 products and generated $100M+ in sales, joined Sales POP! host John Golden to break down what’s actually working now. His biggest revelation? AI is transforming how people buy supplements. Consumers are completing entire purchases inside ChatGPT conversations—no Google browsing required. That means your ... »
Gulf brands flooding the U.S. market with digital ads are discovering an expensive truth: those dashboard metrics are misleading. Advertising expert Rihab Abouzaki from This and That Communications reveals how bots, proxies, and click farms drain budgets while delivering zero authentic engagement. The solution? Credible channels and verified American partnerships. Streaming TV reaches 117 million ... »
Most people who dislike red wine have never actually tasted it properly. Michael Fors, founder of Liquid Jazz, explains how a simple walk along the Gloucester shoreline changed everything he knew about wine aeration. Watching water cascade over rocks, Fors realized wine needs the same natural movement to reveal its best qualities. His patented decanter ... »
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