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🎧  Consumer Psychology and Sales and Marketing Alignment
Podcast Sales and Marketing / PodCast / Nov 3, 2020 / Posted by Michael Barbera / 1109

🎧 Consumer Psychology and Sales and Marketing Alignment


When we buy something, we usually choose one item from many alternatives. Thus, today’s guest in Expert Insight Interview is Dr. Michael Barbera, and he discusses consumer psychology and the alignment between sales and marketing.

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About Author

Dr. Michael Barbera is an award-winning consumer psychologist and business strategist for Fortune 50 companies. He is a leading expert in the complex factors that drive the entire consumer decision-making process, including consumer behavior, emotion, and experience.


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