Podcast

Most business leaders treat podcast guesting like traditional PR—chasing the most prominent names for “brand awareness.” This is a mistake. The real ROI of podcasting isn’t in mass reach; it’s in niche authority and SEO leverage. When you guest on a targeted podcast, you aren’t just speaking to an audience; you are “borrowing” the host’s ... »

If your team doesn’t understand how their pay is calculated, you aren’t just losing trust—you’re losing talent. In this episode of Sales POP!, compensation expert Scott Trumpolt (30+ years of experience) reveals that effective pay structures are less about math and more about communication. Scott argues that modern compensation requires a shift from transactional payouts ... »

Is your lead generation strategy stagnant? In this episode of Sales POP!, host John Golden joins expert strategist Jennie Wright to dismantle the “one-size-fits-all” approach to list building. Wright introduces her proprietary List Injection Method, a high-velocity strategy that leverages collaborative events—like virtual summits and bundles—to tap into warm audiences and drive rapid growth. Key ... »

Everyone says you need Venture Capital to scale. Pranav Dalal just proved them wrong. In this episode, the founder of Office Beacon reveals how he bootstrapped a $100 million global empire while retaining 100% equity. Dalal sits down with John Golden to dismantle the “growth at all costs” myth. He explains why he refused to ... »

In this episode, Joe Terry, CEO and cultural transformation expert, challenges the traditional “grind-it-out” leadership model. He introduces a counterintuitive framework: Surrender to Lead. The core philosophy is simple yet radical: Leaders must detach their self-worth from the immediate result to fully master the process. When you stop fearing the outcome, you can focus on ... »

From a council estate in Oxford to a $50 million business exit, Andrew Hulbert’s story is the ultimate blueprint for breaking class ceilings. In this episode of Sales POP!, host John Golden uncovers how Hulbert defied the “stability trap” of his working-class upbringing to build an empire. We explore the psychology of wealth creation and ... »