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Winning the Battle for Sales by John Golden

Sales Management / Nov 28, 2016 / John Golden

Drawing lessons on closing deals — from the world’s greatest military victories. About Winning the Battle for Sales What does selling products and services—or the failure to do so—have to do with Napoleon’s march on Moscow, Pickett’s Charge at Gettysburg, and David’s epic battle with Goliath? According to sales expert John Golden, a lot–and not ... Read Post

Creating a Sales Force

Creating a Sales Force

Sales Management / Nov 25, 2016 / Nikolaus Kimla

Central to any company’s sales efforts is, of course, its sales force. A topflight sales force isn’t just something that happens all on its own—it is composed of individuals, each of which have become properly skilled. Today an expert sales force cannot exist without the right CRM solution—and an effective, empowering CRM solution is central ... Read Post

Mining’s $3 Trillion Future › Powering the Future

The Evolution of Sales in the Mining Industry

Business / Aug 19, 2025 / John Golden

The traditional approach to sales in the mining industry was straightforward, centered on trading raw materials like copper and gold based on global market prices and standard contracts. For many years, the main goal was to sell large volumes of extracted resources, with sales methods firmly established in commodity trading practices. This long-standing model is ... Read Post

eBook: Lifecycle Marketing 101

eBook: Lifecycle Marketing 101: What Every B2B Marketer Needs to Know about CLM

Sales Management / Feb 20, 2017 / Sales POP! Recommends

Right On Interactive is helping companies use Customer Lifecycle Marketing strategies by surfacing their “best-fit” customers. Surface and Cultivate their Best-Fit Customers Are you curious about the trending topic of Customer Lifecycle Marketing, and how it could help you grow your business? Right On Interactive’s ebook, Lifecycle Marketing 101: What Every B2B Marketer Needs to ... Read Post

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Portrait of Tomorrow’s Sales Pro

Portrait of Tomorrow’s Sales Pro

Take a moment to picture in your head your visual representation of a sales professional. There are a number of different things that might pop up in your mind. But like everything else in the sales world, the portrait of the sales pro is also changing! Learn what the salespeople of tomorrow will look like, ... Read Post

Tools for your productivity
Tools / Nov 29, 2016 / Sales POP! Recommends
Qualifying Lead Opportunity Tool

Qualifying Lead Opportunity Tool

Increase the chance of a successful close with a free tool to help you effectively qualify any opportunity in your sales process. Clearly Defining the Opportunity Defining an opportunity can only be done through communication with the prospect company, as in-depth as possible. It may be possible with the initial person who contacted you in ... Read Post

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