Being mindful of trends does not translate into participating in all of them. Instead, it’s wise to consider all aspects of each trend that catches your attention to weigh the pros and cons of how each will fit into your current strategies for achieving goals. The crucial factor in decision-making is whether a new trend ... Read Post
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
Get ready to start the new year with optimism and success. With a solid foundation of financial protection through business insurance, streamlined production, and optimized pricing, you can improve your profits and set yourself up for the best year yet. Business Insurance for a Foundation Business insurance is essential for creating a safety net in ... »
Top 5 B2B CRMs for the Mid-Market The mid-market segment has unique B2B CRM requirements: sophisticated enough to support complex sales processes, yet practical enough to drive rapid adoption without dedicated IT resources. Here’s our definitive ranking. 1. Pipeliner CRM Why It Leads for B2B CRM Mid-Market Pipeliner CRM was purpose-built for the mid-market sweet ... »
Capitalize on the new buyer’s journey by aligning sales and marketing. Help your business grow! Discover the advantages of making your sales and marketing work together. A huge part of the buying decision is made before your customer reaches out to your brand or meets your sales team. What does that mean for your sales ... Read Post
Summaries of the best, most recently published techniques for selling better and smarter. Become the Best Salesperson You Can Be Knowing what to study can make you a true entrepreneur within your organization. in this ebook you’ll discover a quick shortcut – a synopsis of five of the most influential sales books we’ve read recently. ... Read Post
Review and score your overall sales ecosystem with Ken Thoreson’s revealing audit. Tune Your Sales Tactics with Ken Thoreson’s Sales Audit Your sales ecosystem is supposed to be a finely-tuned set of activities working together to move sales from lead to close. But do you have unseen stumbling blocks that are preventing the system from ... Read Post
Nikolaus Kimla’s ebook covers restoring purpose to sales in today’s world. Once in a great while, you observe people in a particular profession who truly represent that profession with honesty and integrity. One standout example is a profession whose people act as one would expect, from how they dress to how they execute their jobs. ... Read Post
Prime Economic Principles in Pipeliner CRM Sales isn’t just about products and customers—economics plays a key role in every deal. This book simplifies essential economic principles and connects them to real-world selling. These insights aren’t just theory; they’re built into Pipeliner CRM, giving you the tools to make smarter, data-driven sales decisions. Principle 1: Managing ... Read Post
A question in the minds of many businesses these days is: Should we move our business computing operations to the cloud, or should we “stay on the ground?” What are the benefits? What are the risks? Is it safe? Is it cost-effective? Research has found that the decision for any business to move IT operations ... Read Post
97% of American business professionals keep their cell phones within a 3-foot distance 24 hours a day, and check messages around 150 times a day. Needless to say, SMS could be a great way to reach them. Yet B2B companies, as opposed to consumer-focused businesses, continue to neglect this marketing and sales channel. And email ... Read Post
Salespeople know that qualifying opportunities with the BANT Method (budget, authority, need, and timing) is quick and effective. Try our version of Bant sales qualification too for free. Budget + Authority + Need + Timing The first thing to know when sounding out a prospect company, of course, is if there is a budget available. In ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
Susan Friedman, founder of Aviva Publishing & Marketing, joins host John Golden to share why most nonfiction business books fail to generate results — and how a strategic shift toward niche marketing, bulk sales, and long-term promotion changes everything. With 30 years of experience and 18 books published, Susan gives authors a practical roadmap for turning their book into a business asset rather than a shelf trophy. Learn more and connect with Susan at https://avivapubs.com.
