As a small business owner, you’ve probably thought about acceptable payment options. In a world where people are increasingly tapping to pay, has your business started accepting these types of payments? There are some things to consider when deciding how to handle credit card and digital payments. You want to make sure your business insurance ... Read Post
To maximize the effectiveness of LinkedIn Sales Navigator in lead generation and sales processes, consider incorporating the following strategies: Targeted Searches: Use the advanced search features to filter potential leads by industry, company size, job title, and geographical location. This specificity helps in identifying the most relevant prospects. Save and Organize Leads: Utilize the tool’s ... »
Can you count the times you asked yourself, ‘Why am I doing this?’ or ‘Why is this happening to me?’ The number is likely, infinite, and many will take the easy route – they quit. The better questions is, ‘What can I do to improve the situation, regain enthusiasm, and move forward?’ Our article offers ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
Capitalize on the new buyer’s journey by aligning sales and marketing. Help your business grow! Discover the advantages of making your sales and marketing work together. A huge part of the buying decision is made before your customer reaches out to your brand or meets your sales team. What does that mean for your sales ... Read Post
While artificial intelligence has been predicted for many years, especially through science fiction movies and television, it is truly now coming to pass. We see it with Apple’s Siri and Alexa from Amazon. We witness it with the navigation systems we have in our cars. We see it in air traffic control and in the ... Read Post
This ebook is designed to show you how Pipeliner CRM, with its constantly innovated and evolving new features, assists salespeople, sales managers and other roles in the company as they make their way into the future. As we move forward, it becomes increasingly important how users spend their time, because their time becomes ever more valuable. Read Post
Today astute companies have begun to institute ways to evaluate, categorize, and nurture leads before sending into the sales pipeline. In this way, any communication or outreach by a potential customer can be handled efficiently – and every potential lead can be properly identified and passed on to the sales team. A lead can fall ... Read Post
There has been so much talk about Social Selling and what that means to Salespeople but there has been precious little attention given to the impact on Sales Managers. Finally here is an ebook that provides practical advice on how best to approach and adopt Social Selling with your sales team. Read Post
All of Pipeliner CRM’s features express sound business philosophy–and are designed to totally empower your sales force Features and Functionality: Philosophy Meets the Real World In our previous 2 ebooks, Theory Made Real and Reducing Risk, we demonstrated how Pipeliner CRM is the sum total, in the real world, of sound philosophical business principles. Theory ... Read Post
In the Pipeliner Manifesto, we must state that we are big believers in education—not just about our product, but about sales, leadership and anything else relevant to the world of business in which we can help. Most of our materials are provided free of charge—we really want to help educate and change the business world ... Start a slideshow
Without a doubt, mobile apps can provide great benefits to small business owners. With mobile apps, a small business can reach new customers and provide a better experience to existing ones in a convenient way. However, these benefits can only be delivered when the mobile app works as expected. Many businesses don’t realize the importance ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
For SaaS founders and revenue leaders, the path to profitability often feels unclear. The secret to monetizing your product isn’t just about the numbers; it’s about building lasting customer trust.
In a recent interview, Bill Wilson of Pace Pricing broke down why a strong pricing strategy is a powerful growth lever. He emphasized that trust is your most valuable asset. Price changes, especially if mishandled, can destroy it overnight. The best way to build that trust is through transparency. Communicate what’s changing and, more importantly, why. Customers are willing to accept price increases if they trust you and see the ongoing value you provide.
Bill also warned against “unmanaged discounting,” which can devalue your product and destroy margins. By establishing clear policies and avoiding discounts on your core value metrics, you can protect your brand and ensure long-term health. Ultimately, confident monetization comes from understanding your true value and communicating it clearly, which in turn builds a powerful foundation of customer loyalty.
