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eBook: Lifecycle Marketing 101

eBook: Lifecycle Marketing 101: What Every B2B Marketer Needs to Know about CLM

Sales Management / Feb 20, 2017 / Sales POP! Recommends

Right On Interactive is helping companies use Customer Lifecycle Marketing strategies by surfacing their “best-fit” customers. Surface and Cultivate their Best-Fit Customers Are you curious about the trending topic of Customer Lifecycle Marketing, and how it could help you grow your business? Right On Interactive’s ebook, Lifecycle Marketing 101: What Every B2B Marketer Needs to ... Read Post

Is Cloud Computing Right for your Small Business

Is Cloud Computing Right for Your Small Business?

Entrepreneurs / Nov 25, 2016 / Pipeliner

A question in the minds of many businesses these days is: Should we move our business computing operations to the cloud, or should we “stay on the ground?” What are the benefits? What are the risks? Is it safe? Is it cost-effective? Research has found that the decision for any business to move IT operations ... Read Post

Sales and Marketing Alignment: Time To Get Serious!

Sales and Marketing Alignment: Time To Get Serious!

Sales and Marketing / May 29, 2018 / John Golden

We’re well into the 21st century—yet the subject of Sales and Marketing alignment still seems as pertinent today as it has ever been. In many organizations, the frustrations seem to endure with every passing year. The age-old blame games are played out. Sales bemoan the quality of leads that Marketing is sending over, and Marketing ... Read Post

CRM Checklist

Downloadable Checklist: Choosing the Right CRM

Sales Technology / Nov 25, 2016 / Pipeliner

A convenient, downloadable way to help you keep track of pain points and features that will make your decision easier. Accompanies our ebook, The Everything Guide to Choosing the Right CRM How Do You Choose the Right CRM Solution for Your Team? Our downloadable checklist is a great adjunct to our ebook, The Everything Guide ... Read Post

Pipeliner Manifesto Cover

The Pipeliner Manifesto

Entrepreneurs / Nov 27, 2016 / Nikolaus Kimla

What is a manifesto, and why have we, the developer of a CRM solution, created one? A manifesto is defined by the dictionary as “a public declaration of intentions, opinions, objectives, or motives.” This is our public declaration of the intentions behind Pipeliner, and our objectives and motives for the product and for our company. ... Read Post

Snapshots
Snapshots Slideshows
What is Key Account Management?

What is Key Account Management?

What is Key Account Management? Key account management (KAM) defines the full relationship between your business and the customers you are selling to. It describes the individual approach of salespeople to their customers in order to create a long everlasting business relationship. Key account management (KAM) means far more than just selling products to big customers.  It revolves around ... Start a slideshow

Tools for your productivity
Tools / Sep 29, 2017 / Dan McDade
Lead to Revenue Calculator

Lead to Revenue Calculator

PointClear has developed a comprehensive Lead/Revenue Calculator that factors in metrics frequently ignored in the planning process, and addresses other shortcomings often found in these sorts of tools. This is a model you can adjust to fit your company; so multiply, add zeros, adjust percentages or make whatever other changes you feel will shed light ... Read Post

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Sales Process Automation
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