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🎧  How to Market Your Functional Medicine Practice
PodCast / Jun 4, 2025 / Andrew Newland

How to Market Your Functional Medicine Practice

In a recent Sales Pop Expert Insight Interview, John Golden spoke with Andrew Newland, CEO of Functional Medicine Marketing, about effective digital strategies for functional medicine clinics. Newland highlighted that traditional marketing, like Facebook ads, often yields poor-quality leads for these specialized practices. Instead, he champions a robust SEO-centric approach. This involves comprehensive technical website ... »

🎧  CRM Systems to Empower Sales Professionals
PodCast / Jun 2, 2025 / John Golden

CRM Systems to Empower Sales Professionals

In a special Sales POP! episode, Peter Murphy Lewis of Strategic Pete takes the host’s chair to interview the original visionary, John Golden of Pipeliner CRM. Dive deep into winning sales strategies, the critical power of preparation, the art of active listening, and the philosophy that drives truly effective CRM systems. Get ready for actionable ... »

🎧  The Fighter’s Formula to Winning in the Game of Life
PodCast / May 31, 2025 / Clifford Starks

The Fighter’s Formula to Winning in the Game of Life

Ever wonder how top athletes handle extreme pressure and come out on top? In this podcast episode, host John Golden sits down with former UFC fighter and MMA Hall of Famer Clifford Starks to uncover his “fighter’s formula” for winning in the game of life. Clifford shares powerful lessons from the octagon that apply directly ... »

🎧 Beyond the Hammer: Unlock Home Service Leads with Google
PodCast / May 30, 2025 / Connor Widder

Beyond the Hammer: Unlock Home Service Leads with Google

In a recent chat, John Golden and Kru Marketing’s Connor Widder dug into the nitty-gritty of lead generation for home service businesses (think HVAC, plumbing, roofing, etc.). The big takeaway? Stop chasing leads everywhere and meet customers where they are – primarily on Google. They cover why focusing on one channel first is smart, the ... »

🎧  Selling Your Business? Expert Advice
PodCast / May 28, 2025 / Nicholas Spezio

Selling Your Business? Expert Advice

Considering selling your business? This episode of the expert interview series features John Golden in conversation with Nick Spezio from EXBO Group, offering crucial insights into preparing for a successful sale. They discuss the importance of early planning, choosing the right ERP, organizing financials, and understanding what today’s buyers are looking for – stability and ... »

🎧  Revolutionizing Estate Planning with Fast Will
PodCast / May 26, 2025 / Zach Tsakiris

Revolutionizing Estate Planning with Fast Will

Did you know a staggering 60% of Americans lack a will? In this insightful episode of the Expert Insight Interview, John Golden speaks with Zach Tsakiris, founder and CEO of Fast Will and a Forbes-recognized estate planning innovator. Zach discusses the common misconceptions surrounding estate planning – its perceived complexity and cost – and how ... »

Decoding the 2025 VC Landscape
PodCast / May 24, 2025 / Kevin Gwynn White

Decoding the 2025 VC Landscape

In this engaging episode of the Expert Insight Interview, host John Golden speaks with Kevin Gwynn White, co-founder of Expo Group, about the evolving world of venture capital. Kevin sheds light on the significant shift in investor priorities, moving away from pure growth metrics to a strong emphasis on operational efficiency and sustainable profitability, especially ... »

🎧  Sales Success Starts with Better Negotiation
PodCast / May 23, 2025 / Saad Saad

Sales Success Starts with Better Negotiation

In this episode, sales expert and author Saad Saad shares key tips on how to negotiate smarter from the very first sales call. Host John Golden talks with Saad about using empathy and assertiveness, building client trust, and preparing to win more deals. You’ll learn why every sales interaction is a negotiation, how to avoid ... »

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John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation. Amy Wong PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable. Paolo Pironi PC
John asked meaningful questions that are relevant for his audience and was spirited in his interview approach with curiosity and enthusiasm. It was an honor to be able to spend the time on his show and become a new raving fan of his content. Rhonda Petit PC
I appreciate how John highlighted the value of my lived experience in helping others change their mindset, because people live in all kinds of prisons in their heads Trish Jenkins PC
it was a pleasure to be interviewed by John on my book "Communicate or Die: Getting Results Through Speaking and Listening." John is an empathetic, thoughtful, and dynamic interviewer Dr. Thomas Zweifel PC
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PodCast / Dec 20, 2025 / Stacey Brown Randall

Your Client’s Emotional Journey to Referrals

Why do most referral campaigns fail? Because they ignore the emotional core of the client experience. In her book, The Referral Client Experience, Stacey Brown Randall explains that anxiety and uncertainty define the initial “New Client” stage. If you don’t address that “quiet voice” of concern with straightforward onboarding and emotional reassurance, you undermine trust. ... »

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PodCast / Dec 18, 2025 / Terri Ross

The Operational Secrets Driving Aesthetic Practice Growth

Is your practice busy but not profitable? You might be skipping the essential step: Diagnose Before You Prescribe. Expert Terri Ross highlights the need for structured, thorough consultations that move beyond cookie-cutter recommendations. Stop competing on price! Define your Ideal Customer Profile and align every message to attract premium clients who value quality over cost. ... »

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PodCast / Dec 16, 2025 / Patrick Engasser

The Ace in the Deck: How Top Sellers Use Rejection as Fuel

In sales, the word “no” is not a verdict; it’s merely a signpost on the road to “yes.” Top performers know this, and it’s a mindset you can adopt instantly. On a recent episode of Sales POP!, motivational speaker and sales expert Patrick Engasser—who built a thriving career despite being blind—shared his critical strategy for ... »

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PodCast / Dec 14, 2025 / Victoria Bennion

Stop Guesting for Vanity: How to Turn Interviews into Revenue

Most business leaders treat podcast guesting like traditional PR—chasing the most prominent names for “brand awareness.” This is a mistake. The real ROI of podcasting isn’t in mass reach; it’s in niche authority and SEO leverage. When you guest on a targeted podcast, you aren’t just speaking to an audience; you are “borrowing” the host’s ... »

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PodCast / Dec 12, 2025 / Scott Trumpolt

Expert Guide: Designing Sales Incentives That Actually Work

If your team doesn’t understand how their pay is calculated, you aren’t just losing trust—you’re losing talent. In this episode of Sales POP!, compensation expert Scott Trumpolt (30+ years of experience) reveals that effective pay structures are less about math and more about communication. Scott argues that modern compensation requires a shift from transactional payouts ... »

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PodCast / Dec 10, 2025 / Jennie Wright

Modern Lead Gen: Community, Collaboration, and Conversion

Is your lead generation strategy stagnant? In this episode of Sales POP!, host John Golden joins expert strategist Jennie Wright to dismantle the “one-size-fits-all” approach to list building. Wright introduces her proprietary List Injection Method, a high-velocity strategy that leverages collaborative events—like virtual summits and bundles—to tap into warm audiences and drive rapid growth. Key ... »

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