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🎧 Selling in a Knowledge-Economy
PodCast / Apr 28, 2020 / David Grebow

Selling in a Knowledge-Economy

The world of selling went through a profound structural change in the 1980s. For the 200 years prior, we ran businesses in the industrial economy. But things changed in the last 20 years of the 20th century. We went from learning how to manage people’s hands, to learning how to manage people’s minds. The problem ... »

🎧 Agile Marketing
PodCast / Apr 27, 2020 / Andrea D. Fryrear

Agile Marketing

When it comes to marketing, there is a common misconception that it’s just an art form or something that involves leisurely fun. But the reality is that it’s not just an art form, it can be a systemized and regimented process that also has the spark of creativity. Agile marketing is a tactical and strategic ... »

🎧 How To Be Resilient
PodCast / Apr 27, 2020 / Stacey Copas

How To Be Resilient

Stacey Copas became a quadriplegic at age 12 and had to reverse engineer her story from one of feeling like her life was over, to be able to turn it around with positivity and motivated optimism. It’s easy to feel completely defeated by things that happen in life. After all, it’s not a matter of ... »

🎧 How To Tackle Digital Marketing
PodCast / Apr 26, 2020 / Ryan Cote

How To Tackle Digital Marketing

Digital marketing has been very pervasive over the last few years in many different forms, but many people are still struggling to market digitally because they are overwhelmed, or they don’t know where to put their money for the most effective result, and other things. Also, things are constantly changing, and new things are coming ... »

🎧 How to Manage a Virtual Sales Team
PodCast / Apr 26, 2020 / Sally Duby

How to Manage a Virtual Sales Team

With the recent outbreak of Covid-19, the business world has been changed dramatically. More teams are beginning to work remotely as certain areas mandate shelter in place regulations. These differences are especially strange for people who are new to sales and are remote selling for the very first time. The sales managers are likely swimming ... »

🎧 Guerilla Marketing in the 21st Century
PodCast / Apr 25, 2020 / Mark S A Smith

Guerilla Marketing in the 21st Century

The term “guerilla marketing” has been around since 1982, and most people in the sales and marketing world are familiar with the concept. However, just as there have been substantial changes to the marketing world and how to prospect to clients in the 21st century, guerilla marketing has undergone many changes as well in order ... »

🎧 Leadership Techniques for Leveraging Disruption
PodCast / Apr 25, 2020 / Maureen M Metcalf

Leadership Techniques for Leveraging Disruption

Disruption happens in the workplace. Sometimes it’s a disruption that is caused by our own doing, but other times, disruption just lands upon you. Many workplaces are seeing this unintentional disruption currently with the Covid-19 outbreak and the international pandemonium that has followed. This kind of disruption can be toxic to an organization unless they ... »

🎧 Prospecting Best Practices
PodCast / Apr 24, 2020 / James Muir

Prospecting Best Practices

Prospecting often makes businesspeople break out in a cold sweat. It has been harder than ever in recent years to get referrals and prospects to potential customers. In order to successfully prospect to clients, salespeople and sales managers have to learn new techniques and new tactics in order to grab the attention of consumers and ... »

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I loved being a guest on the Sales POP podcast! John's easy going and insightful presence created a great conversation where we offered up content to help others Build a Vibrant Culture! Nicole Greer PC
I encourage successful sales professionals to tune into SalesPOP! And if their staff contacts you to appear, you are making it and a name for yourself as a one to watch in our esteemed profession. Precious Williams PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible Stephanie Klein PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
John is a wonderful interviewer, exuding warmth and insight. It's clear he cares deeply about elevating the conversation about all things leadership and motivation. Amy Wong PC
John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
I appreciate how John highlighted the value of my lived experience in helping others change their mindset, because people live in all kinds of prisons in their heads Trish Jenkins PC
Thoughtful and respectful, John managed to create an incredible environment to talk and share ideas. It was a rich experience to participate in this interview. Thank you, John and SalesPOP! Felipe Zamana PC
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🎧 Next-Level Commitment to Succeed in Sales
PodCast / Mar 21, 2026 / Jeff Coleman

The interview and guest’s expertise Google Ads

Most businesses launch Google Ads campaigns expecting a flood of leads and end up with nothing but a drained budget. In this episode of the Expert Inside Interview, John Golden sits down with Jeff Coleman, founder of Four Factor Marketing and a Google Ads strategist with more than two decades of hands-on experience, to unpack ... »

🎧 Next-Level Commitment to Succeed in Sales
PodCast / Mar 19, 2026 / Paul Larche

Cracking the Code: Neuroscience, AI, and Why People Really Buy

What if most of your customers have already made their buying decision before they even realize it? In this episode of the Sales POP! podcast, host John Golden sits down with Paul Larche, broadcaster, business strategist, and author of The Divided Brain: Why Customers Buy and Why They Don’t to explore the neuroscience hiding behind ... »

🎧 Next-Level Commitment to Succeed in Sales
PodCast / Mar 13, 2026 / Paul Ross

The Sales Conversation Hack Most Reps Never Learn

In this episode, sales influence expert Paul Ross breaks down why traditional pitching fails—and what actually moves buyers to yes. The real decision-maker isn’t your prospect’s logic. It’s their emotional state. Ross calls it the “buying state”—a feeling of focus, trust, and desire that has to exist before any pitch lands. Engineer that first, and ... »

🎧 Next-Level Commitment to Succeed in Sales
PodCast / Mar 11, 2026 / Kai Law

Stop Losing Commissions: Expert Remote Sales Strategies

In this episode, remote sales expert Kai Law breaks down why most remote closers fail — and it’s rarely about talent. Without an office structure, your habits become everything. Kai shares how top performers set daily activity targets, obsessively track KPIs, and treat their CRM like a truth-telling mirror. The biggest mindset shift? Stop blaming ... »

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