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CRM Today An Empirical Investigation into CRM and Sales Performance Enhancement

Pipeliner CRM / Mar 19, 2024 / Daniel P. Strunk

CRM and Sales Performance: An Empirical Study Authored by Daniel P. Strunk, Professor Emeritus and CRM Curriculum Developer, this research systematically examined Customer Relationship Management (CRM) systems within business enterprises. The study’s primary objective was to elucidate the efficacy of CRM systems in enhancing sales performance, with a particular focus on aspects of ownership/account control, ... Read Post

Facing Forward: Today´s Sales Mindset

Facing Forward: Today’s Sales Mindset

Sales Professionals / Jun 3, 2017 / Nikolaus Kimla

“Nikolaus Kimla’s latest book, Facing Forward, is another valuable contribution to clarifying the best role for CRM software in the success of modern sales pros. An effective CRM solution must serve the needs of today’s overworked sales people. The folks at Pipeliner really get this and it drives all of their software development efforts. Right ... Read Post

Choosing and Implementing CRM

Choosing and Implementing CRM

Pipeliner CRM / Nov 25, 2016 / Nikolaus Kimla

A CRM solution is the backbone of a company’s sales efforts. For that reason choosing a CRM solution should be done with the greatest of care and attention—this isn’t a task that you should take lightly or skimp on. The next step is CRM implementation—which also must be undertaken with care. In fact, it will ... Read Post

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Snapshots Infographics
10 “Get Dirty” Rules for Sales Success

10 “Get Dirty” Rules for Sales Success

Embrace the Work, and Don’t Be Afraid to Get Dirty! Achievement is a messy affair, and if you are NOT prepared to get dirty, chances are you won’t reach your desired destination. Success is not always the elegant result of a formula but requires the sometimes messy route to get to where you plan. But ... Read Post

Tools for your productivity
Tools / Jan 18, 2017 / Sales POP! Recommends
The Account Profiler

The Account Profiler

Qualify accounts and track information about contacts, sales account profile, and sales in process. Knowing Your Buyer The first and most important thing you’d like to know about the decision-makers in your prospect company is: what is motivating them to be interested in your product or service? In other words, you want to discover the ... Read Post

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Sales Process Automation
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