In preparing for sales calls, we all have our processes that we follow to give us tracks to run on and to increase the likelihood of successful outcomes. And in that, I’ve just mentioned two key elements – having both a logical call path and a planned call objective. Of course, there’s more. With the ... Read Post
To maximize the effectiveness of LinkedIn Sales Navigator in lead generation and sales processes, consider incorporating the following strategies: Targeted Searches: Use the advanced search features to filter potential leads by industry, company size, job title, and geographical location. This specificity helps in identifying the most relevant prospects. Save and Organize Leads: Utilize the tool’s ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
Can you count the times you asked yourself, ‘Why am I doing this?’ or ‘Why is this happening to me?’ The number is likely, infinite, and many will take the easy route – they quit. The better questions is, ‘What can I do to improve the situation, regain enthusiasm, and move forward?’ Our article offers ... »
In today’s mega-technological super-convenience society, we’ve all but lost sight of one particular fact: Life is a risk. We’ve built walls, dams and roofs to keep it out. We’ve armed ourselves with the latest inoculations to keep risk from making us sick. We’ve mounted the latest weaponry to safeguard us from our enemies. We’ve insured ... Read Post
Learn firsthand how a fast-growth startup grew sales 200% in the first six months with referral selling. Referral selling is all about helping you acquire new customers Referral selling is an effective sales strategy because it utilizes a crucial asset: your past and existing customers. In this ebook, Noel Ledesma, co-founder of fast-growth startup Likeable ... Read Post
Sales. It’s right at the center of a company’s revenue strategy. Without sales, revenue doesn’t happen at all. With the right sales team and the right strategy–and of course the right product or service–it’s a rocket ride right out through the top. But what comes before all that? You guessed it: sales training. Join us ... Read Post
Ten Don’ts for Social Media: The Poster Using social media is a great way to build brand awareness, but some cautions are in order. Here are 10 techniques that won’t work. What you should not do on social media For social media to be an effective part of your brand-building strategy, it’s important to pay ... Read Post
Summaries of the best, most recently published techniques for selling better and smarter. Become the Best Salesperson You Can Be Knowing what to study can make you a true entrepreneur within your organization. in this ebook you’ll discover a quick shortcut – a synopsis of five of the most influential sales books we’ve read recently. ... Read Post
Our self-gradable test will show you where you can improve the management of Leads and Opportunities to Increase Sales Velocity and Close Rates From a Lead to a Closed Sale As a Lead moves along the sales pipeline, at some point it becomes an Opportunity. This means it has the real potential of becoming what ... Read Post
In an ironic twist, the number of solutions to various problems has actually become problematic. The sheer volume of potential solutions to common issues that come up in the sales world has become overwhelming, and it can be difficult to choose the right one. Companies attempt to hunt for the best possible solution, but often ... Read Post
Without a doubt, mobile apps can provide great benefits to small business owners. With mobile apps, a small business can reach new customers and provide a better experience to existing ones in a convenient way. However, these benefits can only be delivered when the mobile app works as expected. Many businesses don’t realize the importance ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
Your customers aren’t unmotivated—they’re scared. Consumer psychology expert Matt Sucha explains why addressing fear outperforms aggressive selling every time.
One bank’s free insurance offer flopped until they tackled customer skepticism head-on. The result? A 167% conversion increase without changing the product.
The secret lies in subconscious decision-making. When a water heater salesperson started presenting two options instead of one “perfect” choice, his conversion rate nearly doubled. Why? Choice reduces anxiety and creates empowerment.
Sucha’s breakthrough: communication changes three things—what people feel, think, and do. If you can’t define all three outcomes before your pitch, you’re guessing.
