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🎧  How AI Is Changing Business
PodCast / Apr 12, 2025 / Mohan Rao

How AI Is Changing Business

In this episode John Golden talks with Mohan Rao, Chief Product & Technology Officer at Knownwell. They explore how AI is more than just a tool—it’s a way to rethink how businesses run. Key takeaways: Use AI across your whole business, not just in one area. Fix your processes before automating them. Let AI help ... »

🎧 How Small Businesses Can Use AI for Smarter, Simpler Marketing
PodCast / Apr 10, 2025 / Adam Nathan

How Small Businesses Can Use AI for Smarter, Simpler Marketing

In this episode, Adam Nathan, founder of Blaze, shares how AI is changing marketing for small businesses. He explains how tools like Blaze help users create great content fast, without needing a big team. Host John Golden and Adam discuss why quality content still matters and how AI can support your creativity. You’ll also hear ... »

🎧 How Coaching Helps Sales Teams Win
PodCast / Apr 8, 2025 / Alan Versteeg

How Coaching Helps Sales Teams Win

In this episode, John Golden talks with Alan Versteeg, a sales expert and co-founder of Growth Matters. Alan shares why coaching—not checking in or grilling your team—is the key to sales success. You’ll learn: Why coaching is different from auditing How to ask better questions Why focusing on strengths builds confidence A simple 4-step coaching ... »

🎧  Why We Need Real Sales Classes in Schools
PodCast / Apr 6, 2025 / Geoffrey M. Reid

Why We Need Real Sales Classes in Schools

In this episode, sales expert Geoffrey M. Reid—author of The Revenue Catalyst—joins John Golden to explore why structured sales education is missing from most universities and why that needs to change. Reid explains how the lack of proper training leaves many graduates unprepared, and how schools can close the gap by bringing real-world sales experience ... »

🎧  How to Build Trust in Sales and Coaching: Tips
PodCast / Apr 5, 2025 / Joanna Lott

How to Build Trust in Sales and Coaching: Tips

Building trust is hard today, especially in sales and coaching. Joanna Lott, a certified business coach, shared simple tips with John Golden. She says honesty wins over hype. Social media helps start the connection, but real trust grows through deeper content like podcasts and workshops. Joanna treats clients like people, not numbers. She sends gifts, ... »

🎧  Leadership Tips: Easy Guide to Leading Well
PodCast / Apr 4, 2025 / Valerie Sandjivy

Leadership Tips: Easy Guide to Leading Well

Leadership Insights with Valerie Sandjivy Valerie Sandjivy joins John Golden to share her 4 key pillars of leadership: lead yourself, lead others, master your emotions, and practice self-care. With over 20 years of business experience, Valerie explains how knowing yourself and building trust can shape powerful leaders. A must-listen for anyone looking to grow as ... »

🎧  Balancing Growth and Profitability for Startups
PodCast / Apr 2, 2025 / Eric Fiegoli

Balancing Growth and Profitability for Startups

Straightforward and Professional Bootstrapping a Business: Lessons from Exbo Group Eric Fiegoli, co-founder of Exbo Group, shared how he built a successful consulting firm from scratch. He and his partner saw a gap in financial strategy support for startups—and filled it. They grew without outside funding by focusing on their strengths, using their network, and ... »

🎧  How AI is Transforming Accounting for Startups
PodCast / Mar 31, 2025 / Armine Alajian

How AI is Transforming Accounting for Startups

AI is transforming accounting, making financial management more efficient for startups. In this episode, Armine Alajian shares how AI automates tasks like data entry and reconciliation, enhances accuracy, and prevents fraud. She emphasizes the importance of choosing the right AI tools, maintaining compliance, and working closely with accountants for strategic financial planning. Tune in to ... »

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Our Listeners About Us

John was able to draw out the similarities and differences in our way of approaching sales without it being awkward. Shayla Boyd-Gill PC
Thoughtful and respectful, John managed to create an incredible environment to talk and share ideas. It was a rich experience to participate in this interview. Thank you, John and SalesPOP! Felipe Zamana PC
John's guests are in tune with the program and always provide a worthwhile listen. Highly recommended Ted Kulawiak PC
He asked insightful questions that revealed aspects and nuances about the topic that the viewers will undoubtedly find very valuable. Paolo Pironi PC
He clearly had done his prep work on my topic, and he really focused on what I said in the moment, so the conversation was as authentic and meaningful as possible Stephanie Klein PC
John is a wonderful host who creates a very comfortable atmosphere and instead of conducting a traditional interview he actually has a proper conversation with his guests. Matthias Oschinski PC
Having been a guest on many podcasts, I put this experience among the most enjoyable and professional Eric McNulty PC
I am grateful to salespop.net and John for the opportunity to discuss gold and my new book, "Money and Liberty: In the Pursuit of Happiness and The Theory of Natural Money". Jame Turk PC
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🎧 Maximizing Sales with Intent Data and Storytelling
PodCast / May 21, 2026 / Kelly Faetanini

Customer-Centric Selling

Most luxury brands sell products. Kelly Faetanini sells transformation. The founder and lead designer of Kelly Faetanini Bridal joins John Golden on Sales POP! to explain why she rebuilt her business around the bride’s experience rather than the dress alone — and how that decision continues to shape every part of her brand more than ... »

🎧 Maximizing Sales with Intent Data and Storytelling
PodCast / May 17, 2026 / Anne Candido & April Martini

The Personal Brand Playbook for Middle Managers

April Martini and Anne Candido are co-founders of Forthright People, a leadership performance company that helps ambitious professionals build influence from the inside out. April is a certified life coach, TEDx speaker, U.S. Army veteran, and Procter & Gamble alum. Anne brings deep PR and brand strategy expertise from her work on household consumer brands. ... »

🎧 Maximizing Sales with Intent Data and Storytelling
PodCast / May 16, 2026 / Cory Dunham

Message Clarity, Team Alignment & Values-Driven Action

Cory Dunham is a values-driven executive advisor, keynote speaker, and co-owner of a 46-year-old family marketing firm, where he has spent four decades, from errand-runner to co-owner. He partners with founder-led service businesses to clarify their message, align their teams, and turn core values into bold, decisive action. In this Expert Insight Interview, Cory joins ... »

🎧 Maximizing Sales with Intent Data and Storytelling
PodCast / May 14, 2026 / Jon Benson

Humanizing AI in Marketing

Jon Benson — the copywriter who invented the video sales letter format in 2010 and founder of BNSN AI — joins John Golden for a candid conversation about the marketer’s new reality. Marketing teams everywhere are caught between excitement and dread as AI takes over tasks that once filled entire roles. Jon argues that the ... »

🎧 Maximizing Sales with Intent Data and Storytelling
PodCast / May 12, 2026 / Justin Goodbread

Escaping the Epicenter Trap

Justin Goodbread is a globally recognized business strategist, keynote speaker, and founder of Relentless Value Coaching. He has built, scaled, and successfully exited seven companies across multiple industries — including a Registered Investment Advisor firm that reached an eight-figure enterprise value in under four years. In this Sales POP! Expert Insight Interview, Justin joins John ... »

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