Pitch and purpose sound like two very different things that aren’t related at all, but all too often, sellers are pitching their products, instead of speaking to the buyer’s purpose. Especially now that a lot of us have moved to remote selling with the onset of COVID-19, there has been less interaction, less collaboration, less ... »
Entrepreneurial sales present unique challenges that are different from frontline sales. When you’re a frontline seller or in professional sales, all you do is sell, 8 hours a day, 5 days a week. As an entrepreneurial salesperson, you have so many different hats. Sometimes you’re CEO, or accounting, or marketing, and you have to learn ... »
Imagine that you live your life in one room. In this room, there is only one door. That one door is an enter-only door so that when people come into your life and room, they are there forever. You can never get them out. Luckily, it’s a metaphor, but if it were true, wouldn’t you ... »
Crisis leadership is the ultimate type of leadership, and it can be utilized to help businesses who are currently facing uncertainty, and who will face uncertainty in the future. The state of the business world after COVID-19 left a lot of people really shaken. Many organizations found themselves unprepared and unsure of how to proceed. ... »
There are a lot of people out there who might be especially nervous about hitting your quota after the shifts that COVID-19 has brought into the climate. Some of you might have been nervous about hitting your quota before the pandemic hit, and are even more nervous about it now. However, everyone has been through ... »
Customer success is a vital, yet often overlooked part of keeping and growing a business. All too often, companies struggle with onboarding and engaging their clients in a way that gives the customer maximum value. You put so much work into developing a great product or service, a ton of time and effort into marketing ... »
Customer experience has become a bit of a buzz word over the last few years, and for a very good reason. Customer experience can significantly influence your overall sales. If your customers have a bad or negative experience with your company or brand, it can be a death sentence for your organization. But, if they ... »
We are in the midst of a crisis. COVID-19 has significantly altered the way that things are done, on many different levels. One of the things that is a challenge to people now, and will continue to be challenging in the future, is how to effectively lead an organization, and yourself, out of this crisis ... »
Management has a missing step problem. For every 100 men promoted into leadership roles, only 87 women make the same climb—and even fewer people of color advance. Christine Sandman Stone calls these “broken rungs,” and they’re costing organizations their best talent. After 35 years transforming companies like Dell and McDonald’s, she knows the fix starts ... »
Most automation projects fail—not because of bad technology, but because of bad people strategy. Dr. Don Capener from Chang Robotics shares game-changing insights on successfully implementing AI and robotics. His approach? Put humans first, technology second. The winning formula includes involving frontline workers from day one, communicating the “why” behind changes, and treating AI as ... »
Amrit Dhaliwal bought into the franchise dream—turnkey business, proven system, guaranteed support. She got none of that. Her first franchise left her struggling with “entrepreneurial poverty”: owning a business but barely surviving. So she built Walfinch differently. Her home care franchise rejects half its applicants, provides real coaching, and goes fully digital in a paper-obsessed ... »
Marketing Strategy Director Anique Mautner shared her brand storytelling framework that actually connects with audiences during her appearance on the Expert Inside Interview podcast. Her three-pillar approach is deceptively simple: ensure your message is relevant to real customer needs, distinctive in ways that showcase your unique perspective, and clear enough for anyone to understand. Mautner’s ... »
The supplement game has changed completely. John Smiddy, who’s launched over 100 products and generated $100M+ in sales, joined Sales POP! host John Golden to break down what’s actually working now. His biggest revelation? AI is transforming how people buy supplements. Consumers are completing entire purchases inside ChatGPT conversations—no Google browsing required. That means your ... »
Gulf brands flooding the U.S. market with digital ads are discovering an expensive truth: those dashboard metrics are misleading. Advertising expert Rihab Abouzaki from This and That Communications reveals how bots, proxies, and click farms drain budgets while delivering zero authentic engagement. The solution? Credible channels and verified American partnerships. Streaming TV reaches 117 million ... »
