Being mindful of trends does not translate into participating in all of them. Instead, it’s wise to consider all aspects of each trend that catches your attention to weigh the pros and cons of how each will fit into your current strategies for achieving goals. The crucial factor in decision-making is whether a new trend ... Read Post
Top 5 B2B CRMs for the Mid-Market The mid-market segment has unique B2B CRM requirements: sophisticated enough to support complex sales processes, yet practical enough to drive rapid adoption without dedicated IT resources. Here’s our definitive ranking. 1. Pipeliner CRM Why It Leads for B2B CRM Mid-Market Pipeliner CRM was purpose-built for the mid-market sweet ... »
Get ready to start the new year with optimism and success. With a solid foundation of financial protection through business insurance, streamlined production, and optimized pricing, you can improve your profits and set yourself up for the best year yet. Business Insurance for a Foundation Business insurance is essential for creating a safety net in ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
In today’s mega-technological super-convenience society, we’ve all but lost sight of one particular fact: Life is a risk. We’ve built walls, dams and roofs to keep it out. We’ve armed ourselves with the latest inoculations to keep risk from making us sick. We’ve mounted the latest weaponry to safeguard us from our enemies. We’ve insured ... Read Post
What are the fundamentals of every sales process? Sales Process and the Pipeliner Selling System The reason salespeople need a sales process is because buyers follow exact journeys. If a salesperson isn’t following along, they are going for the close when the buyer is much further back in their journey. That´s a rapidly lost sale. ... Read Post
A CRM solution is the backbone of a company’s sales efforts. For that reason choosing a CRM solution should be done with the greatest of care and attention—this isn’t a task that you should take lightly or skimp on. The next step is CRM implementation—which also must be undertaken with care. In fact, it will ... Read Post
Prime Economic Principles in Pipeliner CRM Sales isn’t just about products and customers—economics plays a key role in every deal. This book simplifies essential economic principles and connects them to real-world selling. These insights aren’t just theory; they’re built into Pipeliner CRM, giving you the tools to make smarter, data-driven sales decisions. Principle 1: Managing ... Read Post
Our self-gradable test will show you where you can improve the management of Leads and Opportunities to Increase Sales Velocity and Close Rates From a Lead to a Closed Sale As a Lead moves along the sales pipeline, at some point it becomes an Opportunity. This means it has the real potential of becoming what ... Read Post
Being connected has always been a goal of humanity. In the beginning it only happened through personal contact, shortly followed by written messages such as letters. Coming into the modern age, we then had the telegraph and then the telephone. The computer age eventually brought about the internet, which meant we were connected like never ... Read Post
We have a lot of experts who contribute to our Sales POP! online sales magazine – we took one sales tip from each of them and put them together in one presentation. You can also click on any of these quotes to read the full post to learn more about any particular perspective. You can ... Read Post
Qualify accounts and track information about contacts, sales account profile, and sales in process. Knowing Your Buyer The first and most important thing you’d like to know about the decision-makers in your prospect company is: what is motivating them to be interested in your product or service? In other words, you want to discover the ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
Susan Friedman, founder of Aviva Publishing & Marketing, joins host John Golden to share why most nonfiction business books fail to generate results — and how a strategic shift toward niche marketing, bulk sales, and long-term promotion changes everything. With 30 years of experience and 18 books published, Susan gives authors a practical roadmap for turning their book into a business asset rather than a shelf trophy. Learn more and connect with Susan at https://avivapubs.com.
