As a small business owner, you’ve probably thought about acceptable payment options. In a world where people are increasingly tapping to pay, has your business started accepting these types of payments? There are some things to consider when deciding how to handle credit card and digital payments. You want to make sure your business insurance ... Read Post
To maximize the effectiveness of LinkedIn Sales Navigator in lead generation and sales processes, consider incorporating the following strategies: Targeted Searches: Use the advanced search features to filter potential leads by industry, company size, job title, and geographical location. This specificity helps in identifying the most relevant prospects. Save and Organize Leads: Utilize the tool’s ... »
Can you count the times you asked yourself, ‘Why am I doing this?’ or ‘Why is this happening to me?’ The number is likely, infinite, and many will take the easy route – they quit. The better questions is, ‘What can I do to improve the situation, regain enthusiasm, and move forward?’ Our article offers ... »
The mining industry which people once saw as traditional and slow to adapt is now going through a profound transformation. The combination of technological progress with environmental demands and economic needs is forcing mining companies to adopt digital transformation in order to boost operational efficiency while adopting even greater safety measures all the while maintaining ... »
Capitalize on the new buyer’s journey by aligning sales and marketing. Help your business grow! Discover the advantages of making your sales and marketing work together. A huge part of the buying decision is made before your customer reaches out to your brand or meets your sales team. What does that mean for your sales ... Read Post
Lessons from the Sales POP! Podcast Introduction: Podcasting is an essential marketing tool for businesses, offering a unique way to build trust, expand audience reach, and form deeper connections with customers. Pipeliner CRM’s SalesPOP! launched its podcast in 2018 and, after producing over 1,600 episodes, we’re sharing our most valuable lessons to help others succeed ... Read Post
By now, everyone has heard about England’s Leicester City Football Club and their incredible come-from-nowhere triumph. You may have heard this story—but did you know that Pipeliner has a very similar story? Both came from nearly anonymous humble beginnings, to perform on the world stage. Neither had any “star power” to carry them to victory, ... Read Post
Prime Economic Principles in Pipeliner CRM Sales isn’t just about products and customers—economics plays a key role in every deal. This book simplifies essential economic principles and connects them to real-world selling. These insights aren’t just theory; they’re built into Pipeliner CRM, giving you the tools to make smarter, data-driven sales decisions. Principle 1: Managing ... Read Post
Would you ask someone to marry you on a first date? Probably not. Admittedly, popping the big question to a stranger might seem like an extreme example, but if you’re hoping for a “yes” from a client, you’re in the same playing field. The world is a cluttered, distracted place. Whether you’re trying to get ... Read Post
In the last few years, there has certainly been a lot of talk about sales enablement—it’s one of those trendy terms that came around and has definitely remained. There certainly is no sales enablement “magic bullet”—you utilize it and bang! instant results! People today will jump on any train when they hear it will bring ... Read Post
We have a lot of experts who contribute to our Sales POP! online sales magazine – we took one sales tip from each of them and put them together in one presentation. You can also click on any of these quotes to read the full post to learn more about any particular perspective. You can ... Read Post
Qualify accounts and track information about contacts, sales account profile, and sales in process. Knowing Your Buyer The first and most important thing you’d like to know about the decision-makers in your prospect company is: what is motivating them to be interested in your product or service? In other words, you want to discover the ... Read Post
Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.
Ever feel like your marketing budget is going nowhere? Sacha Awwa and John Golden share game-changing insights on the Sales Pop Online Sales Magazine podcast. This episode focuses on ditching ineffective marketing and building genuine customer relationships.
They cover critical areas like understanding customer profiles, avoiding the trap of imitation, and ensuring clarity over cleverness in messaging. Hear why customer experience is the new marketing, and how businesses like Nordstrom excel by designing for the majority and adapting to cultural context. Get practical advice to improve your marketing effectiveness, reduce wasted spend, and cultivate a loyal customer base.
Key takeaways include:
